10 easy steps for reliable brand building in 2014

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Discover 10 easy ways of building brand credibility and profitability in 2014

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10 easy steps for reliable brand building in 2014

  1. 1. 10 Easy Steps For Reliable Brand Building In 2014 Prerna Jaswant @prernajustwant
  2. 2. Prerna Jaswant Account Manager Simplify360 prerna@simplify360.com
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  4. 4. Self- Promote Image courtesy: www.tckpublishing.com
  5. 5. Image courtesy: abaskmarketing.com
  6. 6.  Make yourself heard!  No harm in propagating your strengths, it is healthy.  Your clients should know that you are here to speak/lead.  Self-promotion is required to maintain goodwill.  It helps in business growth.
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  8. 8. Don’t be desperate! Image courtesy: management.fortune.cnn.com
  9. 9. Image courtesy: www.quoteswave.com
  10. 10.  While self-promoting, make sure you don’t shout.  Desperation in your communication is a big no-no as you might lose your prospective customers/clients by losing credibility.
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  12. 12. Build credibility Image courtesy: www.alleywatch.com
  13. 13. Image courtesy: www.quotehd.com
  14. 14.  Credibility comes from trust and trust can be built through transparency.  Know your brand promise before educating others.  Use clear and compelling messaging.  Be truthful.
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  16. 16. What is your USP? Image courtesy: projectai.wordpress.com
  17. 17. Image courtesy: www.iliketoquote.com
  18. 18.  Identify your Unique Selling Proposition.  Any interesting trait/feature you wish to highlight adds to your brand.
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  20. 20. Client is not always the King! Image courtesy: leanresults.eu
  21. 21. Image courtesy: www.searchquotes.com
  22. 22.  It is important to know what your client/customer doesn’t know.  He is not always right.  Talk to him, tell him the facts. Communication helps!
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  24. 24. Don’t settle for success! Image courtesy: contentequalsmoney.com
  25. 25. Image courtesy: brianstraining.wordpress.com
  26. 26.  Don’t get carried away by success. Strive for excellence.  Go beyond your target. Do things people don’t expect from you.  Push yourself out of your comfort zone!
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  28. 28. Rejuvenate! Image courtesy: www.wikihow.com
  29. 29. Image courtesy: ikoaamblessed.com
  30. 30.  It is very essential to self-motivate from time to time.  Listen to your heart – inner voice.  Travel < meet people < gain experience < implement.  Your personality reflects on your brand, make it presentable.
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  32. 32. Learn to Learn Image courtesy: www.supportblueridge.org
  33. 33. Image courtesy: www.mediawebapps.com
  34. 34.  Be your own critic.  Listen before you speak.  Learn from your mistakes and move on.  Observe your competition and learn.
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  36. 36. Say NO to short cuts! Image courtesy: www.prweb.com
  37. 37. Image courtesy: skinny2hunk.com
  38. 38.  Stop being lazy.  Go the unpredictable way.  Don’t miss out on the small details as they may turn out to be the most important ones.  Go out of the way to make a mark!
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  40. 40. Believe in yourself! Image courtesy: new-to-learning.deviantart.com
  41. 41. Image courtesy: www.hdwallpapersinn.com
  42. 42.  Never doubt your potential.  Be hopeful and optimistic.  Things happen when you least expect it!
  43. 43. Happy 2014!
  44. 44. THANK YOU CONNECT WITH US

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