How Vince Lombardi Became a Football Coaching Legend


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Bestselling author and historian David Maraniss tells you five key facts about the NFL's greatest coach from the seminal biography 'When Pride Still Mattered: A Life of Vince Lombardi.' Learn more at

More than any other sports figure, Vince Lombardi transformed football into a metaphor of the American experience. The son of an Italian immigrant butcher, Lombardi toiled for twenty frustrating years as a high school coach and then as an assistant at Fordham, West Point, and the New York Giants before his big break came at age forty-six with the chance to coach a struggling team in snowbound Wisconsin. His leadership of the Green Bay Packers to five world championships in nine seasons is the most storied period in NFL history. Lombardi became a living legend, a symbol to many of leadership, discipline, perseverance, and teamwork, and to others of an obsession with winning. In When Pride Still Mattered, Pulitzer Prize-winning author David Maraniss captures the myth and the man, football, God, and country in a thrilling biography destined to become an American classic.

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  • Anyone who has slogged away at a career, for some 44 years+; has likely had a series of accomplishments of which they are proud. Mine have been somewhat unique. My greatest achievement, came when I was just fifteen years old. When I submitted to a poster contest for the band, Strawberry Alarm Clock which would be performing at the legendary Fillmore East. My design is everywhere today, as a representation of the late 60's-early 70's, known as the tie-dyed Peace symbol. Additionally success again visited; as cinematographer on the second highest grossing adult film of all time (The Erotic Adventures of Candy); and as one of the first five male exotic dancers in America. And lastly, in that America, is a much less racist environment today. Dr. King, and the black men willing to go to prison for their dignity. My part, however small, was an afro-centric ideal within my imagery, which saw me banned from numerous shows and competitions. Art, at its' best acts as a rudder for society as a whole. It is not what you see at a museum. These art historians are not deep-career artists, and tend to skew our field. My art will probably be dismissed as perhaps a historical footnote. But I have never been bested by any other artist. Ever. I took third place in Creative Capitals' Genius Award. And in a frank conversation, was told that they simply could not allow a fetish artist the prize. And I am alone in being a three-time runner-up in the Cygny award for my work with San Francisco legend, Carol Doda. -Marc Breed, America's Fetish Photographer [LinkedIn]
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