Open Innovation
Upcoming SlideShare
Loading in...5
×
 

Open Innovation

on

  • 1,208 views

 

Statistics

Views

Total Views
1,208
Views on SlideShare
1,205
Embed Views
3

Actions

Likes
0
Downloads
37
Comments
0

1 Embed 3

http://www.linkedin.com 3

Accessibility

Categories

Upload Details

Uploaded via as Apple Keynote

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

Open Innovation Open Innovation Presentation Transcript

  • Open Innovation As a Collaborative Business Process Simon Reynolds simonreynolds.com.au twitter.com/simonnreynolds
  • Innovation Invention, New Ideas, Creating new products Traditionally has been closed innovation Driven by Technology Engineering and R&D Comes from Internal Research Creates false positives & false negatives
  • What is Open Innovation?
  • What is Open Innovation? Uses Internal AND External resources
  • What is Open Innovation? Uses Internal AND External resources Looking outside for answers
  • What is Open Innovation? Uses Internal AND External resources Looking outside for answers Solving problems
  • What is Open Innovation? Uses Internal AND External resources Looking outside for answers Solving problems Everyone is the best at something!
  • What is Open Innovation? Uses Internal AND External resources Looking outside for answers Solving problems Everyone is the best at something! Uses collaborative business systems to function
  • Why Open Innovation? "No single company is large enough or inventive enough to be an innovation leader without collaborating with an array of partners," A.T. Kearney 2008, "Open Innovation: the next frontier in innovation management."
  • Why Open Innovation? Spreads Risk and Cost Finding people to solve problems Finding out things you don’t know Solves Business Problems Finding new sources of growth Business and Value Generated - (P&G using only 10% of their developed patents) Invention itself is not going get market success (you can be inventive without being innovative)
  • Who does it?
  • Who does it?
  • Where IT fits in? What Open Innovation would be like WITHOUT IT •Severely diminished capacity to innovate •Mostly limited to mail and personal visits •Costly, time-consuming and limiting •Scope of possible innovators is limited to large companies and universities. IT gives many possibilities for open innovation: •Faster and wider communication •Ability to find innovators and innovations “the trouble was that uniquely prepared minds can be illusive, like the proverbial needle in the haystack” (Tapscott & Williams 2007) •Ability to Share resources •Ability to Distribute Processing
  • How is Open Innovation being used? “when a company gets big enough the ability to innovate within diminishes” Dr. Bob Iannucci, CTO of Nokia and Head of Nokia Research Center
  • How is Open Innovation being used?  Nokia – Forum Nokia, OKI, Beta Labs, Closed down research labs and opened ones next to universities  Procter and Gamble – 50% of innovations are developed from external parties, provide a webspace for innovators to partner with P&G, Innovation scouts *Pringle Chips printing process example*  Kraft – Provides a webspace for innovators to partner with Kraft to deliver innovations in various domains  IBM – More than half of their revenue is made by making technology which fits other’s needs (including competitors) (IBM Global Services)  Intel – Developed the open innovation framework that Nokia (and many others) uses  Ideagoras: - Market Places for ideas  Innocentive - Werner Mueller developed anti wrinkle technology for cotton clothes
  • Issues • Giving away business secrets, designs, & processes • Risk of losing your competitive advantage • Possibility of creating new competitors • Shared risk between those involved • May rely too heavily on others – what if they fail to perform? • Must be open with Others • Holding back important data or information can be costly
  • Where to find out more? https://www.pgconnectdevelop.com/ http://research.nokia.com/openinnovation http://www.kraftfoods.com/innovatewithkraft http://www.wikinomics.com Wikinomics: How Mass Collaboration Changes Everything - Don Tapscott 2006