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Data Driven Innovation

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Simon Grice's presentation on Data Driven Innovation at the Knowledge Transfer Network's Beacons for Innovation workshop on Data Driven Innovation in Manchester.

Simon Grice's presentation on Data Driven Innovation at the Knowledge Transfer Network's Beacons for Innovation workshop on Data Driven Innovation in Manchester.

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Transcript

  • 1. Data Driven InnovationFriday, 4 March 2011
  • 2. Simon GriceFriday, 4 March 2011
  • 3. @simongriceFriday, 4 March 2011
  • 4. Netpoll? BusinessConnections PersonalMail 1990 2000 2010Friday, 4 March 2011
  • 5. Friday, 4 March 2011
  • 6. Friday, 4 March 2011
  • 7. We productise ideas.Friday, 4 March 2011
  • 8. With and for ...Friday, 4 March 2011
  • 9. mashupevent.comFriday, 4 March 2011
  • 10. @mashupevent 82 events 6 conferences 18 workshops 5321 membersFriday, 4 March 2011
  • 11. innovationFriday, 4 March 2011
  • 12. innovation noun: the action or process of innovating.; the introduction of novelties; the alteration of what is established by the introduction of new elements or forms.Friday, 4 March 2011
  • 13. innovation noun: product development.Friday, 4 March 2011
  • 14. So ... data driven innovation data driven product developmentFriday, 4 March 2011
  • 15. Product development.Friday, 4 March 2011
  • 16. Data driven product development. DataFriday, 4 March 2011
  • 17. Data. Historical data Planning data Infrastructural data Operational data Useage dataFriday, 4 March 2011
  • 18. Historical dataFriday, 4 March 2011
  • 19. Historical dataFriday, 4 March 2011
  • 20. Historical dataFriday, 4 March 2011
  • 21. Planning dataFriday, 4 March 2011
  • 22. Infrastructural dataFriday, 4 March 2011
  • 23. Operational dataFriday, 4 March 2011
  • 24. Useage dataFriday, 4 March 2011
  • 25. These are not unrelated: what’s happened in the past will often guide what’s planned for the future. Today’s operational information becomes tomorrow’s history. And so on.Friday, 4 March 2011
  • 26. Data source. • social media (friends, likes, tags etc.) • website (useage, click stream, search etc.) • sales data • content tags • time/speed/location data • identity data • supplier, customer, partnerFriday, 4 March 2011
  • 27. Data source. • sentiment data • sensors • mobile devices • databases • applications • individuals • interaction costs • time/number of interactionsFriday, 4 March 2011
  • 28. Sensors.Friday, 4 March 2011
  • 29. Social.Friday, 4 March 2011
  • 30. Intention.Friday, 4 March 2011
  • 31. Crowdsourced.Friday, 4 March 2011
  • 32. Crowdsourced.Friday, 4 March 2011
  • 33. Crowdsourced.Friday, 4 March 2011
  • 34. Influence data.Friday, 4 March 2011
  • 35. Visualisation.Friday, 4 March 2011
  • 36. Publishing.Friday, 4 March 2011
  • 37. Friday, 4 March 2011
  • 38. Negative feedback loops.Friday, 4 March 2011
  • 39. Unintended consquences.Friday, 4 March 2011
  • 40. Rise of the machines ? Innovation • Product development • Data can guide the creative process • Ownership, creativity and passion are key •Friday, 4 March 2011
  • 41. Finding the signals.Friday, 4 March 2011
  • 42. Creativity & vision remain key.Friday, 4 March 2011
  • 43. Extracting meaning.Friday, 4 March 2011
  • 44. Extracting meaning. • Data can feed into process in multiple phases. • Identify relevant data to feed process. • Create and manage feedback. • Creativity remains key.Friday, 4 March 2011
  • 45. Ideas & creating value. • Updating supply chains. • Realtime website layouts. • Fashion trends. • Film and video consumption. • Publishing & content. • Transport logistics. • Dynamic user interfaces.Friday, 4 March 2011
  • 46. Summary. • Innovation = Product Developement • Data is everywhere and growing. • Identify relevant data. • Develop processes that incorporates data. • Don’t lose your vision. • Don’t beleive *everything* you read.Friday, 4 March 2011
  • 47. Thank you. simon@ideas.orgFriday, 4 March 2011
  • 48. Friday, 4 March 2011
  • 49. Friday, 4 March 2011