Turkish LinkedIn network Report April 2012

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The Report highlights the State of Art of LinkedIN usage in Turkey, giving a profile of LinkedIN Members.

1.3 Million of Turkish people joined LinkedIN as higlighted in my "Turkish LinkedIN Network Report - April 2012". At the end of 2011, Turkey registered the first million LinkedIN Members, growing of about +30% since September and increasing of +30%more from January to April 2012.

http://www.simonefavaro.it

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Turkish LinkedIn network Report April 2012

  1. 1. Turkish LinkedIN Network Report April 2012 www.simonefavaro.it
  2. 2. EXECUTIVE SUMMARY Since September 2011, Turkish LinkedIN Members grew up to 1,3 Million, with an increase of 67% Considering the gender, males increased of 69% and women of 61%. Comparing the distribution rate with the Global LinkedIN Network, Turkey is above the average having 74% of male members against the 58%. Drilling down by age, we register an important increment in members aged between 18 and 24 (+65%) and 55+ (+83%). The most important segment is the 25-34 years old people, which reppresents 41% of Turkish members, confirming Turkey as a young country. Analyzing the distribution per industry, Members work almost in Manufactory (18%), Hightech (13%) and Education (10%). The comparision with the Global Distribution highlights that Turkey professionals come more from industrial fields than the service industries 41% of Turkish LinkedIN members work in a 10000+ employees company. Enterpreneurhip (13%), Sales (10%) and Engineering (10%) are the most popular Job Functions. Marketers represents 4% of members, but it’s above the average comparing to LinkedIN Member Distribution Comparing with the worldwide data, LinkedIN is used more by owners and executives (manager and senior). Directors (6%) and CXO (2%) are below the average. 7816 Turkish Companies have a company page. Information and communication services is the most active industry with 591 company pages. Turkish LinkedIN Network Report - April 2012 – www.simonefavaro.it
  3. 3. +67% of Turkish people joined LinkedIN sinceSeptember 2011 +67%Turkish LinkedIN Network Report - April 2012 – www.simonefavaro.it
  4. 4. Members Growth & Distribution per Gender% Members Growth per Gender Turkish Members Vs Linkedin Members (sept. 2011 – apr 2012) % Distribution per GenderTurkish LinkedIN Network Report - April 2012 – www.simonefavaro.it
  5. 5. Members Growth and Distribustion per Age % Members Growth per Age Turkish Members Vs Linkedin Members (sept. 2011 – apr 2012) % Distribution per AgeTurkish LinkedIN Network Report - April 2012 – www.simonefavaro.it
  6. 6. Turkish LinkedIN Members by IndustryTurkish LinkedIN Network Report - April 2012 – www.simonefavaro.it
  7. 7. Members by Company Size Distribution (%) of users by Company SizeTurkish LinkedIN Network Report - April 2012 – www.simonefavaro.it
  8. 8. Turkish LinkedIN Members By Job FunctionTurkish LinkedIN Network Report - April 2012 – www.simonefavaro.it
  9. 9. Turkish LinkedIN Members by Seniority Turkish Members Turkish Members Vs Linkedin Members% Distribution per Seniority % Distribution per SeniorityTurkish LinkedIN Network Report - April 2012 – www.simonefavaro.it
  10. 10. 7816 Companies have a Company Page (Top Ten Industries per number of Company Page)Turkish LinkedIN Network Report - April 2012 – www.simonefavaro.it
  11. 11. CREDITS & SOURCES Read my introduction & professional profile linkedin.com/in/simonefavaro Download my presentations http://www.slideshare.net/simonefavaro Visit my blog http://www.simonefavaro.itData Source: LinkedIN AD Platform Estimated target audiance is an approximation of total member registrations LinkedIN Company Search Estimated number of Turkish companies having a Company PageData Collected on: 22/04/201 Turkish LinkedIN Network Report - April 2012 – www.simonefavaro.it

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