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  1. 2. The strength of an industry video presentation hiperlink
  2. 3. BMDD Partnership <ul><li>APEX-BRASIL </li></ul><ul><ul><li>Trade and Investment Promotion Agency (Ministry of Development, Industry and Trade) </li></ul></ul><ul><li>ABIMO </li></ul><ul><ul><li>Brazilian medical devices manufacturers association </li></ul></ul>
  3. 4. Brazilian Medical & Dental Devices <ul><li>Integrated Sectorial Project </li></ul><ul><ul><li>Result of a cooperation agreement between APEX-BRASIL and ABIMO since Sept ´01 </li></ul></ul><ul><li>The Project promotes : </li></ul><ul><ul><li>Technological improvement </li></ul></ul><ul><ul><li>International trade effectiveness </li></ul></ul><ul><ul><li>Export growth </li></ul></ul><ul><ul><li>Foreign investment attraction </li></ul></ul>
  4. 5. Overview of the brazilian industry of medical, dental and laboratory products
  5. 6. Health in Brazil
  6. 7. <ul><li>Population </li></ul><ul><ul><ul><li>190 million </li></ul></ul></ul><ul><li>Public spending on health </li></ul><ul><ul><ul><li>US$ 35 billion </li></ul></ul></ul>
  7. 8. Health structure <ul><ul><ul><li>Hospitals </li></ul></ul></ul><ul><ul><ul><ul><li>8,200 (66% private) </li></ul></ul></ul></ul><ul><ul><ul><li>Hospital Beds </li></ul></ul></ul><ul><ul><ul><ul><li>500,000 (70% private) </li></ul></ul></ul></ul><ul><ul><ul><li>Specialized Hospitals </li></ul></ul></ul><ul><ul><ul><ul><li>800 (87% private) </li></ul></ul></ul></ul><ul><ul><ul><li>Diagnostic Support </li></ul></ul></ul><ul><ul><ul><ul><li>7,500 units (95% private) </li></ul></ul></ul></ul>
  8. 9. <ul><li>Excellence in Medical Specialties: </li></ul><ul><ul><li>Cardiology </li></ul></ul><ul><ul><li>Ophthalmology </li></ul></ul><ul><ul><li>Rehabilitation </li></ul></ul><ul><ul><li>Odonthology </li></ul></ul><ul><ul><li>Plastic Surgery </li></ul></ul><ul><ul><li>Among others... </li></ul></ul>
  9. 10. FACTS about the Brazilian Industry of Medical, Dental and Laboratory Products
  10. 11. Products <ul><li>Medical equipment and supplies </li></ul><ul><li>Dental equipment and supplies </li></ul><ul><li>Implants and Prosthesis </li></ul><ul><li>Radiology equipment and supplies </li></ul><ul><li>Lab equipment and reagents </li></ul>
  11. 12. <ul><li>500 Companies </li></ul><ul><ul><li>34% Medical equipment </li></ul></ul><ul><ul><li>25% Dental equipment and supplies </li></ul></ul><ul><ul><li>14% Hospital supplies </li></ul></ul><ul><ul><li>13% Implants and Prosthesis </li></ul></ul><ul><ul><li>8% Laboratory Products </li></ul></ul><ul><ul><li>6% Radiology </li></ul></ul>
  12. 13. <ul><li>São Paulo (City) </li></ul><ul><ul><li>52% </li></ul></ul><ul><li>São Paulo (interior) </li></ul><ul><ul><li>25% </li></ul></ul><ul><li>South Region </li></ul><ul><ul><li>10% </li></ul></ul><ul><li>Other Regions </li></ul><ul><ul><li>23% </li></ul></ul>Industries Location
  13. 14. <ul><li>Market </li></ul><ul><ul><ul><li>US$ 4,23 Billion </li></ul></ul></ul><ul><li>Annual domestic production </li></ul><ul><ul><ul><li>US$ 3,09 Billion </li></ul></ul></ul><ul><li>Imports </li></ul><ul><ul><ul><li>US$ 1,59 Billion </li></ul></ul></ul><ul><li>Exports </li></ul><ul><ul><ul><li>US$ 442 Million </li></ul></ul></ul>Market & Int´l Trade
  14. 15. <ul><li>2002 </li></ul><ul><ul><li>$ 1,5 Billion </li></ul></ul><ul><li>2003 </li></ul><ul><ul><li>$ 1,6 Billion </li></ul></ul><ul><li>2004 </li></ul><ul><ul><li>$ 1,8 Billion </li></ul></ul><ul><li>2005 </li></ul><ul><ul><li>$ 2,4 Billion </li></ul></ul><ul><li>2006 </li></ul><ul><ul><li>$ 3,09 Billion </li></ul></ul><ul><ul><li>Over 100% in 4 years </li></ul></ul>National Gross Sales Growth
  15. 16. <ul><li>2002 </li></ul><ul><ul><li>$ 195 Million </li></ul></ul><ul><li>2003 </li></ul><ul><ul><li>$ 222 Million </li></ul></ul><ul><li>2004 </li></ul><ul><ul><li>$ 317 Million </li></ul></ul><ul><li>2005 </li></ul><ul><ul><li>$ 398 Million </li></ul></ul><ul><li>2006 </li></ul><ul><ul><li>$ 442 Million </li></ul></ul><ul><ul><li>Over 120% in 4 years </li></ul></ul>Exports Growth
  16. 17. Destination of Exports <ul><li>South America </li></ul><ul><li>Central America </li></ul><ul><li>North America </li></ul><ul><li>Europe </li></ul><ul><li>Africa </li></ul><ul><li>Middle East </li></ul><ul><li>Asia </li></ul><ul><li>Australia </li></ul>
  17. 18. Capability <ul><li>Production Technology </li></ul><ul><ul><li>Domestic </li></ul></ul><ul><ul><ul><li>86% </li></ul></ul></ul><ul><ul><li>Foreign </li></ul></ul><ul><ul><ul><li>14% </li></ul></ul></ul><ul><li>Parts & Components </li></ul><ul><ul><li>Domestic </li></ul></ul><ul><ul><ul><li>79% </li></ul></ul></ul><ul><ul><li>Foreign </li></ul></ul><ul><ul><ul><li>21% </li></ul></ul></ul>
  18. 19. National Investment <ul><li>Investment on Certification </li></ul><ul><li>US$ 6,3 million </li></ul><ul><li>Investment on production </li></ul><ul><li>US$ 150 million </li></ul><ul><li>2006 </li></ul>
  19. 20. Production Costs <ul><ul><li>Components: 31% </li></ul></ul><ul><ul><li>Labor: 21% </li></ul></ul><ul><ul><li>Taxes: 25% </li></ul></ul><ul><ul><li>Other costs: 23% </li></ul></ul>
  20. 21. Quality Standards - Process <ul><li>86% Certified Industry </li></ul><ul><ul><li>GMP*: 65% </li></ul></ul><ul><ul><li>ISO 9000: 43% </li></ul></ul><ul><ul><li>ISO 13485: 27% </li></ul></ul><ul><ul><li>Others: 14% </li></ul></ul><ul><ul><li>* Good manufacturing practices </li></ul></ul>
  21. 22. Quality Standards - Products <ul><li>NBR IEC 60.601*: 60% </li></ul><ul><li>CE: 30% </li></ul><ul><li>Others: 10% </li></ul><ul><ul><li>*Brazilian Standard System based </li></ul></ul><ul><ul><li>on European IEC 60.601 </li></ul></ul>
  22. 23. <ul><li>Capability </li></ul><ul><li>Technology </li></ul><ul><li>Quality </li></ul>

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