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Richard Brook: Nucleus Cochlear Implants - Presentation St. Petersburg May 2009

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Presentation by Richard Brook, CEO, Cochlear Europe. Nucleus Cochlear implant Systems. Presentation held in St. Petersburg, May 2009

Presentation by Richard Brook, CEO, Cochlear Europe. Nucleus Cochlear implant Systems. Presentation held in St. Petersburg, May 2009

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    Richard Brook: Nucleus Cochlear Implants - Presentation St. Petersburg May 2009 Richard Brook: Nucleus Cochlear Implants - Presentation St. Petersburg May 2009 Presentation Transcript

    • Monsana Conference, St. Petersburg : Cochlear Presentation Richard Brook President Cochlear Europe, Middle East & Africa
    • Welcome & Thank You Dr. Dr. Monika Lehnhardt Professor Nakatis Professor George Tavartkiladze Professor Yanov Professor Daikhes
    • Cochlear : Background Leader in implant able devices for hearing impaired: 1. Cochlear implants (CI) 2. Baha ® 3. Electro-Acoustic Stimulation (HybridTM) 4. Direct Acoustic Cochlear Stimulator (DACS) Global company with focus on innovat ion ~ 2,000 employees & produc ts sold in 100+ countries ~ 13% of sales spent on R&D, (es t) CI market share of 70% 120,000 CI recipients
    • gf The Portable Speech Processor PSP-2 - 1980
    • Nucleus/Cochlear Clinical Trial 1982-85
    • 1991
    • Cochlear s Focus Areas 1. Continue to improve hearing performance 2. Smaller, better, easier processors 3. Simplify for professionals 4. Make sure pat ients can use new technology 5. Set new standards in product reliability
    • Mean Open-Set Scores (Adults, electrical stimulation alone at 3 months. Tests in English) 100 Words Key words in Sentences n = 77 80 n = 148 n = 32 Correct (%) 60 n = 45 40 n = 16 20 0 Strategy: F0/F2 F0/F1/F2 Multispeak SPEAK ACE Year: 1978 1979-80 1989 1991 1998
    • Freedom for Adults:- outstanding performance in quiet and noise Significant increase in scores post-operatively Continuing improvement shown over 12 months
    • Very Young Language Outcomes: 3 Equivalent Language Age 2 (years) 1 0 0 1 2 3 4 Chronologic al Age (years) Dettman, et al., 2006, in press
    • Very Young Language Outcomes: Group A, CI 12 months (N=11) Individual growth rates for children with 2 or more administrations of receptive language subscale of RI-TLS 3 Equivalent Language Age 2 (years) 1 0 0 1 2 3 4 Chronologic al Age (years) Dettman, et al., 2006, in press
    • Cochlear s Focus Areas 1. Continue to improve hearing performance 2. Smaller, better, easier processors! 3. Simplify for professionals 4. Make sure pat ients can use new technology 5. Set new standards in product reliability
    • Sound Processors Smaller Sound Processors
    • Helping people stay connected Wireless Connectivity
    • Future = no sound processors! Tiki - Totally Invisible Hearing Implantable Research CI Integrated Implantable Microphone Integrated Integrated Rechargeable Digital Signal Battery Processor
    • Cochlear s Focus Areas 1. Continue to improve hearing performance 2. Smaller, better, easier processors! 3. Simplify for professionals 4. Make sure pat ients can use new technology 5. Set new standards in product reliability
    • Simplification for clinicians Simple fitting methods for routine fitting
    • Addressing daily life in Russia Remote Recipient Fitting & Follow-up Clinic / Fitting Centre Internet Cochlear
    • Cochlear s Focus Areas 1. Continue to improve hearing performance 2. Smaller, better, easier processors! 3. Simplify for professionals 4. Make sure pat ients can use new technology 5. Set new standards in product reliability
    • Recipient access to l atest technol ogy CI24RE CI24R CI24M CI22 Freedom
    • Cochlear s Focus Areas 1. Continue to improve hearing performance 2. Smaller, better, easier processors! 3. Simplify for professionals 4. Make sure pat ients can use new technology 5. Set new standards in product reliability
    • Set benchmarks in product reliability
    • Reliability is important ! Competitor A Public data Worse 3 from company Competitor A websites Competitor B 2 Old Competitor Competitor A 1 B New Better Nucleus Freedom 0 0 1 2 3 4 5 6 7 8 Years Cochlear: Competitor A Competitor B 1 Publication: Nucleus Reliability Report, Vol. 5, June 2008. 2 Publication: Advanced Bionics - Auditory Reliability Report, Summer 2008. 3 MED-EL Website: http://www.medel.at/english/30_Products/01_MAESTRO/pulsar/Pulsar.htm (October 2008)
    • Reliability does not happen by chance!!
    • Key Points Summary Cochlear s Commitment to helping the hearing impaired Leader in Implantable Hearing Solutions R&D for Russia Today 1. Continue to improve heari ng performanc e 2. Smaller, better, easier processors! 3. Simplify for profes sionals 4. Make sure patients can use new technology 5. Set new standards in product reliability
    • !!