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Off the beaten track...

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Presentation from the Games, Learning and Libraries Symposium (American Library Association), Chicago, July 2007.

Presentation from the Games, Learning and Libraries Symposium (American Library Association), Chicago, July 2007.

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  • Transcript

    • 1.
      • Off the Beaten Track…
      • (Or: A Tale of Two Studies)
      • John Kirriemuir (RL and Facebook) / Silversprite Helsinki (SL) / Silversprite (Flickr)
      • www.silversprite.com
    • 2. Two surveys
      • SL developments in UK Higher and Education (Universities and Colleges). Funded by Eduserv Foundation.
      • SL developments in Libraries . More long-term project. Partially an offshoot of education survey:
        • less specific: library in any sense (well known, or “Off the beaten track”)
        • vague aim is to find lots of libraries, get lots of responses, look for patterns
      • UK academic libraries form a survey overlap
    • 3. The six questions used in both surveys
      • Why are you doing this?
      • What functionality does your site on the grid have?
      • How much time has it taken to build?
      • Who authorised, and funded, it?
      • How busy has it been?
      • What impact, or consequence, has it had?
    • 4. UK Higher and Further Education study
      • Aimed to find just those universities and colleges in UK academia who:
        • owned or were renting land or a building on the grid
        • … and were actively developing.
      • In March 2007 found 6 institutions.
      • Did survey again in July 2007 and found … 41+
      • + = responses still coming in.
      • Some disbelief from academics, so the appendix lists those found so far.
      • Report at: www.eduserv.org.uk/foundation
    • 5. Education study: “snapshot” conclusion
      • Newer Universities: generally forging ahead with the happy help and finance of senior management.
      • Older Universities: some academics doing their own thing, a few in secret. Others under pressure from:
        • marketing (income from future students).
        • alumni (income from past students).
      • Not many courses being run at the moment…
      • …but many academics getting ready for running some on the grid in 2007-08 academic year.
      • Not much SL development activity in UK academic libraries, though significant awareness.
    • 6. Waterford Institute of Technology Libraries
    • 7.  
    • 8. Responses to date
      • Total: 37 in sufficient detail
      • Academic libraries: 17
      • Specialist libraries: 7
      • Library schools: 4
      • Medical libraries: 3
      • Public libraries: 2
      • Software libraries: 2
      • Business libraries: 2
    • 9. 1. Why are you doing this?
      • “ It counts as a library insofar as we intend to store out conference presentations there as well as on our website.” – David Kane, WIT Libraries (Irish consortium of academic libraries)
      • “ I assume that various excellent Sci-Fi films and TV programs indicated that a Sci-Fi Library would interest people. The popularity of Harry Potter novels and some Steven King novels indicate an interest in Fantasy at the adult level.” – Frances Jaekle
      • “ Second Life represents a particular opportunity to develop our web presence and make the services and information that CILIP provides available in the virtual world.” – Ian Snowley, CILIP president
    • 10. … other reasons
      • Land is cheap (though staff time isn’t!).
      • Other similar libraries are doing it.
      • Trains staff in new technologies.
      • Continuing talk about SL – not a flash-in-the-pan – will still probably be around in a few years time.
      • Younger readers especially more likely to be there.
      • Overturns “staid service” image of libraries.
      • Virtual arena for multi-branch team meetings.
      • It’s fun…
      • It “looks” more useful than Facebook
    • 11. Second Life Medical Library 2.0
    • 12. 2. Most frequent functionality
      • Displays – all bar five respondents have displays.
      • Links to other websites e.g. RL library.
      • Visitor logging for site owners.
      • Notecards.
      • Seated meeting areas.
    • 13. 2+ Other recurring functions
      • RSS feeds.
      • Powerpoint presentations.
      • Freebies.
      • Survey.
      • Video screens.
      • Audio channels.
      • Summon a person.
      • Book-like objects e.g. turnable pages.
      • SL book discussion groups.
    • 14.  
    • 15. 3. How much time has it taken to build?
      • “ Hundreds [of hours], I’m sure” – JJ Drinkwater, Caledon library
      • “ It’s mostly hobby time” – Namro Orman, Second Life Medical Library 2.0
      • “ My wife has some strong opinions on how long I spend in Second Life.” – Randolph Jeffrey
      • Most respondents indicated that the majority of their development and other time in SL was personal time.
    • 16. Library school academic has own office…
    • 17.  
    • 18. 4. Who authorised, and funded, it?
      • “ Self financed, but eventually to form part of a wider accredited national academic programme.” – Barry Spencer, Shimmer Island / Bromley College
      • Out of own pocket.
      • Promotional budget.
      • Grant.
      • Donated land.
      • Area on University island.
      • Free or heavily discounted in-grid area.
      • Siphoned off from stationary budget.
      • Important to realise staff time is by far the biggest funding cost, officially or otherwise.
    • 19. CILIP (Chartered Institute of Library and Information Professionals)
    • 20.  
    • 21. 5. How busy has it been?
      • “We haven’t counted. Perhaps we should.”
      • “30 visitors a week.”
      • “Hundreds.”
      • “Eight hours of workshops over two months, for around 45 University members. Plus many visitors in between.”
      • “Until it’s finished, non as it’s a restricted zone.”
      • “It’s doubling every week.”
      • “Some people stay a long time, read, chat. Others fly in, look for 10 seconds, teleport out. You can’t really count them equally.”
      • Possible link between diversity of publicity and number of users.
    • 22. 6. What impact has it had?
      • “ Raises awareness of our library.”
      • “ Students have read our displays in SL and know what kind of services they can find in the real library.”
      • “ I get to talk to colleagues I otherwise wouldn’t. This isn’t always a good thing.”
    • 23. 6+ Librarians = campus technology leaders
      • “ University community has realised that the library has technological expertise, and are beginning to ask us about other technological matters”
      • Murdoch University Library, Perth, Western Australia
    • 24. 6+ Increased visitors and collaboration
      • “ We have people come to visit us in RL because they saw our SL library.
      • We also welcome the international dimension to our work in SL and have co-operated with librarians from all over the US and Europe in SL.”
      • Cathal McCauley (Gortadoo Ewing), University College Dublin, Ireland
    • 25. University of Hertfordshire
    • 26. Represent as in RL, or different?
      • “ Resemble”
      • Comforting familiarity, especially for new SL users.
      • Easier to model from a tangiable template.
      • Libraries lend themselves to easy modelling from a geometric perspective.
      • Easier orientation when based on models hardwired into people’s brains.
      • Resists a compulsion to try every new script and facility in SL just for the sake of it.
      • (Academic) marketing departments prefer it.
      • “ Make it new”
      • Make maximum use of the facilities within SL.
      • Remove limitations of RL building e.g. small rooms, stairs that you have to walk up.
      • New technology, so why stick with old ways?
      • “ Making it the same as in RL is false, as library users don’t fly around my library.”
      • “ The University marketing department can go ...”
    • 27. Librarians and the academic study
      • “ The Library is aware of what I'm doing: the University Librarian was in the front row for my presentation at our Learning & Teaching Conference. Again, I think they're tacitly supportive, as per the eLearning team. All unofficial at the moment though -- just getting a feel for things.” – Peter Miller, Liverpool University
      • “ Our LRC Manager has joined our Second Life staff group. I think I’ve also got her interested by telling her about what other library things are going on in SL.” – Pauline Randall, Elmwood College
    • 28. More …
      • “ The library is very keen to be involved (and indeed three of their librarians have avatars on our island).
      • The librarians are using SL for their own staff development – networking with other information professionals around the world and attending meetings / workshops / seminars in-world.” – Peter Twining, Open University
    • 29. More …
      • “ The library at Anglia Ruskin is very interested - they are one of the first departments who wanted a demonstration and explanation of SL.
      • However, they are not sure what SL might do for them - even after looking at various libraries in-world it is not clear what benefits there are over their current provision.” – Mike Hobbs, Anglia Ruskin University
    • 30. UMBRELLA debate: other library benefits
      • From Mark Taylor’s CILIP blog:
      • http://communities.cilip.org.uk/blogs/marks/
      • PR value (announce to local press, trade press, customer newsletters, website).
      • Permanent 24/7 3D multi-user collaborative and interactive exhibition – showcase products, play corporate videos, links to website, brochure handouts.
      • Business meetings (national/global participants, no conference call/video conferencing costs, save travel costs, better interaction amongst participants, save record of the discussion, watch PowerPoint/video presentation together).
      • Staff training/seminars.
      • Staff collaboration.
    • 31. More …
      • Recruitment.
      • Customer facing events – training, invitation to hear/see guest speakers, live support sessions, etc.
      • Links back to website for direct sales/information requests.
      • Email links for enquiries.
      • Collect database of all visitors for event announcements.
      • Business networking (through business park social events).
      • Staff morale.
      • Fast and low cost prototyping.
      • Use of Second Life forums to communicate/advertise
      • Cost effective form of promotion.
    • 32. Future steps
      • Definite:
      • Continue collecting responses.
      • Report at some point (probably September).
      • Hopeful:
      • Further Education survey: focus on impacts.
      • Progress Library survey: focus on why libraries are setting up in SL.

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