SIIA Previews: VisibleGains

495 views

Published on

Cliff Pollan, CEO

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
495
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
2
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

SIIA Previews: VisibleGains

  1. 1. SIIA Information Industry Summit Previews
  2. 2. “Online video is second only to word‐of‐mouth for its ability to influence decision makers in every stage of the purchase lifecycle.”“No marketing effort is complete without incorporating online video to drive awareness, leads, customer acquisition and loyalty.” ‐ Video Marketing Benchmark 2009
  3. 3. Video Can Be Hard To Make…
  4. 4. …and Expensive
  5. 5. Sampling of VisibleGains Video Apps LANDING PAGES & BLOG ENGAGE Promote Content Expand An Event Post A Topic WEBSITENURTURE Provide An Overview Demo An Offering Share A Testimonial SALES PROCESS CLOSE Make A Connection Send Follow-Ups Submit A Proposal
  6. 6. User Results “We increased email campaign conversions from 2.1% to 7%” “We more than doubled “We quadrupled webinar registrations” visitor engagement time on site” “We are getting consistent 40+% landing page conversion rate” “We are converting 600 additional online sales per month”
  7. 7. Create and share effective business video Learning Center  Hosting & Analytics with Live Coaching Video App Templates &  Software
  8. 8. How a Video App Works 4 3 1 3 2 2 5
  9. 9. Demo – Interactive Customer Testimonial
  10. 10. Demo – Easy to use Video App Builder “It’s like Powerpoint for video…”
  11. 11. VisibleGains Cliff Pollan History Information Services Jun ‘09 – Founded New technologies and content Oct ’09 – V1.0 VisibleGains Dec ‘10 – V2.0 Co-Founder, CEO Funding NewsEdge (IPO) Mgmt & 1 Investor Co-Founder, Exec Team OneSource Looking for: Isys (acquired by Lotus) Clients Mgmt Team Partners Investors (Possibly) Data Resources

×