Change processes involve interactions among multiple actors and factors
2. There is a limit to our influence Sphere of Control Sphere of Influence Sphere of Interest Inputs Activities Outputs Outcomes Impacts
3. Identify and focus on key agents of change Develop enthusiasm to address topic Learn in partnership Develop awareness and enthusiasm Challenge existing beliefs High General level of alignment Low Low High Interest in specific topic
Map actors on the matrix
Identify which are the most influential
Who do you work with directly?
4. Outcomes as progressive behaviour changes (Deep transformation) (Active engagement) (Early positive responses) Love to see Like to see Expect to see