×
  • Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
 

Baby Boomers: The shape of digital success

by on Apr 29, 2010

  • 1,574 views

At ad:tech in San Francisco, Thomas Mueller, global director, dynamic media at Siegel+Gale, spoke to interactive marketers about digital demographics and how to connect with the boomer generation -- a ...

At ad:tech in San Francisco, Thomas Mueller, global director, dynamic media at Siegel+Gale, spoke to interactive marketers about digital demographics and how to connect with the boomer generation -- a highly influential group of consumers. Thomas revealed key insights into the boomer mindset and shared case studies of three organizations that have implemented successful campaigns targeting this group.

Statistics

Views

Total Views
1,574
Views on SlideShare
1,564
Embed Views
10

Actions

Likes
0
Downloads
42
Comments
0

1 Embed 10

http://www.slideshare.net 10

Accessibility

Categories

Upload Details

Uploaded via SlideShare as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
Post Comment
Edit your comment

Baby Boomers: The shape of digital success Baby Boomers: The shape of digital success Presentation Transcript