• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Electronic Media for Business Communication
 

Electronic Media for Business Communication

on

  • 827 views

An overview of the electronic tools available in a business environment.

An overview of the electronic tools available in a business environment.

Statistics

Views

Total Views
827
Views on SlideShare
827
Embed Views
0

Actions

Likes
0
Downloads
5
Comments
0

0 Embeds 0

No embeds

Accessibility

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    Electronic Media for Business Communication Electronic Media for Business Communication Presentation Transcript

    • RANGE OF AVAILABLE MEDIA • SOCIAL NETWORKING • EMAIL • IM • TEXT MESSAGING • BLOGGING & MICROBLOGGING • PODCASTING • VIDEOS
    • IS PRINT STILL RELEVANT? • MAKING A FORMAL IMPRESSION • LEGAL REQUIREMENTS • PERMANENT, UNCHANGEABLE, OR SECURE RECORD
    • COMPOSITIONAL MODES • CONVERSATIONS • COMMENTS AND CRITIQUES • ORIENTATIONS • REFERENCE MATERIAL • TEASERS • UPDATES AND ANNOUNCEMENTS • TUTORIALS
    • SOCIAL MEDIA
    • SOCIAL MEDIA CONTENT CREATION • IT’S A CONVERSATION • BE INFORMAL BUT NOT CARELESS • CREATE CONCISE, SPECIFIC, AND INFORMATIVE HEADLINES • GET, AND STAY, INVOLVED • USE INDIRECT PROMOTION • BE TRANSPARENT AND HONEST • THINK BEFORE YOU POST!
    • BUSINESS USE OF SOCIAL MEDIA • GATHER MARKET INTELLIGENCE • RECRUITMENT • SHARING PRODUCT INFORMATION • FOSTER BRAND COMMUNITIES
    • SOCIAL MEDIA FAUX PAS • KELLY, D. (2012, AUGUST 21). CRAWFORD DEFENDS 'SHELL DUNG' TWEET. JAMAICA GLEANER ONLINE. RETRIEVED NOVEMBER 10, 2013 FROM HTTP://JAMAICAGLEANER.COM/GLEANER/20120821/LEAD/LEAD9.HTML • MITCHELL, D. (2013, MAY 2). KINGSTON MAYOR GETS FLAK OVER 'F' TWEET. JAMAICA GLEANER ONLINE. RETRIEVED NOVEMBER 10, 2013 FROM HTTP://JAMAICAGLEANER.COM/LATEST/ARTICLE.PHP?ID=44555 • MITCHELL, D. (2013, JULY 22). TWEET BLUES: MP SAYS SORRY TO MISS JAMAICA WORLD FINALIST. JAMAICA GLEANER ONLINE. RETRIEVED NOVEMBER 10, 2013 FROM HTTP://JAMAICAGLEANER.COM/LATEST/ARTICLE.PHP?ID=46634
    • EMAIL
    • CREATING EFFECTIVE EMAIL MESSAGES PLANNING EMAIL MESSAGES • MAKE SURE EVERY EMAIL IS NECESSARY • DON’T “CC” OR “BCC” UNNECESSARILY • FOLLOW COMPANY EMAIL POLICY • FOLLOW THE CHAIN OF COMMAND
    • CREATING EFFECTIVE EMAIL MESSAGES WRITING EMAIL MESSAGES • REMEMBER BUSINESS EMAIL IS MORE FORMAL • EMAILS CARRY THE SAME LEGAL WEIGHT AS OTHER DOCUMENTS • USE CORRECT GRAMMAR, SPELLING, AND PUNCTUATION • MAKE YOUR SUBJECT LINE COMPELLING
    • CREATING EFFECTIVE EMAIL MESSAGES COMPLETING EMAIL MESSAGES • REVISE AND PROOFREAD • USE SIMPLE AND CLEAN LAYOUTS • USE AN EMAIL SIGNATURE TO SHARE CONTACT INFORMATION • DOUBLE CHECK YOUR RECIPIENT LIST
    • BLOGGING
    • BLOGGING FOR BUSINESS • IDENTIFY AN AUDIENCE THAT IS BROAD ENOUGH O JUSTIFY • IDENTIFY A PURPOSE THAT IS COMPREHENSIVE ENOUGH • CONSIDER THE SCOPE OF THE BLOG • COMMUNICATE WITH A PERSONAL STYLE AND AN AUTHENTIC VOICE • DELIVER NEW INFORMATION QUICKLY • ENCOURAGE AUDIENCE TO JOIN THE CONVERSATION
    • PODCAST