Me 2.0 Tour: MIT


Published on

Dan Schawbel's first stop on his tour is MIT, where he talks about his new book "Me 2.0," which will be available in a bookstore near you on April 7th, 2009.

Published in: Technology, Business, Career

Me 2.0 Tour: MIT

  1. 2. <ul><li>- 760,000 jobs lost since January ABC News </li></ul><ul><li>84% of workers hate their jobs CareerBuilder </li></ul><ul><li>1.3% more graduate hires in 2009 NACE </li></ul><ul><li>Social networks for background checks </li></ul><ul><ul><li>22% of hiring managers CareerBuilder </li></ul></ul><ul><ul><li>10% of admissions officers Kaplan </li></ul></ul>Your Career is in Jeopardy  Solution: Personal Branding
  2. 4. You Can Make a Difference
  3. 5. My Journey Personal Branding Blog March 14 th , 2007 Personal Branding TV July 2 nd , 2007 August 25th , 2007 Personal Branding Wiki September 12th , 2007 Personal Branding Articles Personal Branding Magazine August 1st, 2007 Personal Brand Awards May 1st, 2007 Personal Branding Book April, 7 2009
  4. 6. Blogging 101 <ul><li>Know your brand </li></ul><ul><li>Take a niche </li></ul><ul><li>Register for: </li></ul><ul><ul><li>Domain name </li></ul></ul><ul><ul><li>Google Feedreader </li></ul></ul><ul><ul><li> </li></ul></ul><ul><li>Design </li></ul><ul><li>Blog marketing </li></ul><ul><ul><li>Comment on other blogs </li></ul></ul><ul><ul><li>Link to other blogs </li></ul></ul><ul><ul><li>Email experts </li></ul></ul><ul><ul><li>Guest post </li></ul></ul>If a 7-year-old can do it YOU CAN
  5. 7. <ul><li>YourName .com </li></ul><ul><li> Your_Name </li></ul><ul><li> YourName </li></ul><ul><li> YourName </li></ul><ul><li>YourName </li></ul><ul><li> YourName </li></ul><ul><li>Your.Name </li></ul>Protect Your Online Reputation