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Presentation that focuses on basic design concepts for creating an electronic or digital portfolio, with emphasis on website portfolio development

Presentation that focuses on basic design concepts for creating an electronic or digital portfolio, with emphasis on website portfolio development

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  • Distinguishes different content <br /> Brings out dominant elements and establishes focal points <br /> Creates interest and energy <br />
  • Connects related or equivalent content <br /> Provides consistency <br /> Creates unity <br />
  • Creates a visual flow <br /> Connects elements <br /> Imposes order & control <br />
  • Connects elements <br /> Creates visual order and logic <br />
  • DESCRIBE YOUR MOST HIGHLY DESIRED & UNIQUE FEATURE OR BENEFIT <br /> Compel your visitor to take a closer look. Address a specific point that is related to the content <br /> Trust will be risked if there are spelling errors and sloppy grammar. <br /> Build trust with trust indicators such as, testimonials, press mentions, guarantee seals and 3rd party trust certifications. <br /> What you want the viewer to do next. <br /> Identify keywords user may be searching for, use “free”, “new”, “buy” or “download now”.CONVERSION button should stand out, be in proximity to the call to action. Orange or yellow catch a viewer’s eye. <br /> Links connecting user to too many other sites or pages will distract them and have a negative impact on conversion. Simplicity is key. <br /> Use images and video for a positive impact on viewers and encourage them to look further. <br /> Keep it above the fold <br />
  • A final step in the development of your portfolio is to prepare yourself for presenting the portfolio during an interview. We may be inclined to think that the portfolio presents itself, and this is true, when the portfolio iust with a job application. However, during the interview we have the opportunity to embellish the portfolio with our first hand experience of the stories the portfolio represents. <br /> Goals <br /> Develop one or more stories for each project or artifact in your portfolio <br /> Focus on accomplishments, challenges, strengths, achievements, skills and talents <br /> Guidelines <br /> 20 minutes <br /> maintain the flow of the presentation <br /> Take your leads from the interview if they present them <br /> Sum up to finish up. Don’t let your explanations trail off. <br /> Don’t overindulge your storyteller <br />
  • To Sum up highlight your perception of the value of this story to the employer <br /> Do not tell each story verbatim, in a rote fashion. This is a preparatory exercise so you have material to draw on as appropriate during the interview. <br /> ACTIVITY - Have students create a quick SOAR for a recent achievement and present to the group. <br />

E portfolios E portfolios Presentation Transcript

  • E-Portfolios Scott Huette Lead Instructor & Career Advisor Office of Professional Outreach and Development for Students School of Architecture & Allied Arts University of Oregon
  • The Best Portfolio Is Going To… Authentically represent your work, creative skills and experience. Be well constructed and designed. Meet the expectations of the employer or reviewer including their education & cultural background. Be appropriate for the application process, requirements and industry standards.
  • Is Your Design CRAP? Contrast Repetition Alignment Proximity
  • 'About Me' Page • one of the most overlooked pages in development • one of the highest ranked pages on many websites • engage your audience in a personal and friendly way • The more details you give, the better your users can form a bond and build trust with you. • If you’re not camera-shy, show a picture of yourself.
  • Uniqueness distinguish yourself from the crowd
  • The Big Picture you feel you’re meeting a real person
  • Well Organized informative without being too wordy
  • Front and Center about page as home page
  • Direct clear deliberate trust indicators
  • Business Card Website overview of your social networking presence, portfolio and capabilities, contact information, etc.
  • Image by Evie Cook Presenting Your Portfolio A Storytelling Framework
  • Using the S-O-A-R Storytelling Framework • Describe the Situation Provide context – Who, Where, What, When • Describe the Obstacle What was your task? What challenges did you face? • Describe the Actions What did you do? If a team activity, transition from “We” to “I” to highlight your contributions. • Describe the Results How did it end? Was the outcome a success? What did you learn? What were the benefits?
  • Sources • Anatomy Of A Perfect Landing Page. (n.d.). The @KISSmetrics Marketing Blog. Retrieved November 10, 2013, from http://blog.kissmetrics.com/landing-page-design-infographic/ • May, J. (2009, November 24). 69 Sexy Portfolio Designs To Inspire You. Smashing Magazine. Retrieved November 10, 2013, from http://www.smashingmagazine.com/2009/11/24/69-sexy-portfolio-designs-to-inspire-y • Munroe, L. (2009, February 26). 10 Steps To The Perfect Portfolio Website. Smashing Magazine. Retrieved November 9, 2013, from http://www.smashingmagazine.com/2009/02/26/10-steps-to-the-perfect-portfolio-we • Nutter, M. (2009, July 1). Best Practices for Effective Design Of “About me”-Pages. Smashing Magazine. Retrieved November, 10 2013 from http://www.smashingmagazine.com/2009/07/01/best-practices-for-effective-design-o • Principles of Design Poster. (2012, October 15). Paper Leaf Design. Retrieved November 10, 2013, from http://paper-leaf.com/blog/2012/10/principles-of-designquick-reference-poster/