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Social Media-Not Just for Kids
 

Social Media-Not Just for Kids

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I was asked to give a social media 101 program to interested women in my breakfast club. My goal was to show these career women and business owners how they could increase their income and sales ...

I was asked to give a social media 101 program to interested women in my breakfast club. My goal was to show these career women and business owners how they could increase their income and sales using social media.

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Social Media-Not Just for Kids Social Media-Not Just for Kids Presentation Transcript

  • social networking not just for kids It’s for us!
  • Social Networking Social Media
  • Help You Make $$$ We will be giving you ideas And We will be giving you actions
  • Google Your Name
  • Google Alerts
  • Linkedin Nzymz Facebook Flickr Twitter Zoom Info YouTube Digg Q-Alias Plaxo MySpace Stumbleupon Friendster
  • Get a Strategy Linkedin Facebook Twitter Blogs What do you want to be known for? Why are you using social media? ? Who is your audience Start creating content
  • Do You Have What It Takes?
  • Do You Have What It Takes? You have to be naturally inquisitive
  • Do You Have What It Takes? You have to be naturally inquisitive You have to be interested in continued learning
  • Do You Have What It Takes? You have to be naturally inquisitive You have to be interested in continued learning You have to be willing to put in the time
  • Do You Have What It Takes? You have to be naturally inquisitive You have to be interested in continued learning You have to be willing to put in the time You have to be cautious, be respectful, and know your boundaries
  • Do You Have What It Takes? You have to be naturally inquisitive You have to be interested in continued learning You have to be willing to put in the time You have to be cautious, be respectful, and know your boundaries You have to be willing to share
  • Do You Have What It Takes? You have to be naturally inquisitive You have to be interested in continued learning You have to be willing to put in the time You have to be cautious, be respectful, and know your boundaries You have to be willing to share You have to be brave
  • Do You Have What It Takes? You have to be naturally inquisitive You have to be interested in continued learning You have to be willing to put in the time You have to be cautious, be respectful, and know your boundaries You have to be willing to share You have to be brave
  • Do You Have What It Takes? You have to be naturally inquisitive You have to be interested in continued learning You have to be willing to put in the time You have to be cautious, be respectful, and know your boundaries You have to be willing to share You have to be brave
  • Do You Have What It Takes? You have to be naturally inquisitive You have to be interested in continued learning You have to be willing to put in the time You have to be cautious, be respectful, and know your boundaries You have to be willing to share You have to be brave
  • Linkedin - Business to Business
  • Build a Content-Rich Profile Picture Focus on what you are doing now not so much What Do You Want to be your past. “Know For?” Time to toot your horn- Website- Put your site on Start with bullets in your Awards- think creatively profile- bite-size- edit to Boards the nub- they are not going to stay long Service
  • IDEA: Cut and paste the exact same picture and Bio on each site
  • Use your Bio and Photo for the TPG Site
  • Think Content Slideshare, Amazon Book List, Blogs, Tripit Groups-Discussions-Articles Grow your Expertise and Credibility Post Events
  • BEFORE YOU MEET WITH A CLIENT OR CONNECTION READ THEIR LINKEDIN PROFILE- YOU WILL GET A TON OF INFO!
  • Your Turn Success Experiences on
  • Facebook
  • Why Facebook? Grows your brand Allows you to extend connections Speeds up relationships Connects people Learn about people Makes you feel good
  • Strategy First
  • The Don’ts No Farming No Mafia No Poking No politics,religion, sex No Overselling
  • Your Turn Success Experiences on
  • Twitter
  • The Rules of the Tweet!
  • The Rules of the Tweet! Be Brief-144 characters - bit.ly
  • The Rules of the Tweet! Be Brief-144 characters - bit.ly Don’t Sell
  • The Rules of the Tweet! Be Brief-144 characters - bit.ly Don’t Sell Be Interesting
  • The Rules of the Tweet! Be Brief-144 characters - bit.ly Don’t Sell Be Interesting Content-Content-Content
  • The Rules of the Tweet! Be Brief-144 characters - bit.ly Don’t Sell Be Interesting Content-Content-Content Follow wisely- Listen First
  • The Rules of the Tweet! Be Brief-144 characters - bit.ly Don’t Sell Be Interesting Content-Content-Content Follow wisely- Listen First Be Compelling
  • The Rules of the Tweet! Be Brief-144 characters - bit.ly Don’t Sell Be Interesting Content-Content-Content Follow wisely- Listen First Be Compelling Best way to learn what’s relevant
  • Your Turn Success Experiences on
  • Blogs
  • SEO
  • Do you want the slides? Email Karen@KarenMcCullough.com www.karenmccullough.com