Toy Story 3
Age: Primarily young children but secondary
audience of teens and adults.
The toy story sequels can’t be chara...
The Great Gatsby
Age: 20-50
The primary target audience age for this film will be adults as they
will appreciate this clas...
End of Watch
Age: 18-30
This film is very action filled and crime filled. These factors
tend to attract a lot of younger g...
This is the End
Age: 15-25
The humour that is used in this is very full on so this would appeal
to a young audience.
Gende...
Project X
Age: 13- 25
This is because these are the ages where people would be most
likely to have wild parties and have f...
Upcoming SlideShare
Loading in …5
×

Trailer audience profiling, in depth

175 views
131 views

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
175
On SlideShare
0
From Embeds
0
Number of Embeds
40
Actions
Shares
0
Downloads
1
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Trailer audience profiling, in depth

  1. 1. Toy Story 3 Age: Primarily young children but secondary audience of teens and adults. The toy story sequels can’t be characterized to a specific target audience because their sequels have had massive gaps between each one. There was a decade between the first toy story movie and the third one so this shows that the target audience would’ve grown up however they would still want to watch it. Gender: Male & Female The gender would obviously be both because children overall will enjoy watching this. Ethnicity: Any Demographic: Young kids Psychographic: Mainstreamers The reason for it being mainstreamers is because it follows the typical theme of a Hollywood movie and will attract all types of audiences which is why it can’t just be focused on one type of audience.
  2. 2. The Great Gatsby Age: 20-50 The primary target audience age for this film will be adults as they will appreciate this classic tale that is made into a film. However a lot of younger people will appreciate watching this too. Gender: Female Due to the fact that Leonardo Di Caprio is in this, it will really attract the female audience. Ethnicity: White and Black In these historical times, there would only be white people featured in this film so it does make sense that mainly white people would watch this however the soundtrack of this film is very rhythm and blues and this would attract a wider variety of ethnicity Demographic: B Psychographics: Explorers Explorers will like this film because it explores the history of what it was like in America at this time and what it was like to be upper class there. It also explores a deep love story revived from a young love. People of the demographic B would be able to relate to this because it is from a more historical time.
  3. 3. End of Watch Age: 18-30 This film is very action filled and crime filled. These factors tend to attract a lot of younger generations as they get a lot of adrenaline from this. Gender: Male & Female The primary target audience gender would be male because most males are interested in the danger and action side of things. However there would be a secondary audience of Females due to the fact that there are good looking male actors. Ethnicity: Every This movie is based on events that happen in real life so therefore there needs to be a good mix of all ethnicities. Demographic: B, D and E Psychographics: Strugglers and Explorers
  4. 4. This is the End Age: 15-25 The humour that is used in this is very full on so this would appeal to a young audience. Gender: Male & Female Males will enjoy this film because they will be able to relate to the things that happen to these 6 men throughout the film and the way they act. Females will also enjoy this because some of the actors (James Franco) are really good looking and they will enjoy watching something like this. Ethnicity: Any Demographic: D and E (students) People that are unemployed/students will enjoy this film because it is essentially loads of famous people living a fabulous summer. Psychographics: Aspires
  5. 5. Project X Age: 13- 25 This is because these are the ages where people would be most likely to have wild parties and have fantasies about having wild parties like this. Gender: Male & Female The main gender audience would be male because a male is more likely to throw a party in their own house and allow it to be trashed etc. However the secondary target gender is female because it is not stereotypically correct to say that only males will throw parties because this isn’t true. Ethnicity: Any Demographic: E (students) The target demographic for this film is clearly students and the reason for this is due to the fact that teenagers love to party and have fun. Teenagers that watch this trailer will be even more intrigued to watch the film and also to have their own parties. Psychographic: Strugglers and Explorers

×