Civic Life in the "Mobilized" US
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Civic Life in the "Mobilized" US

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Presented by Scott Campbell at Design for Mobile 2009, in Lawrence, KS...

Presented by Scott Campbell at Design for Mobile 2009, in Lawrence, KS

For more information see http://patterns.design4mobile.com/index.php/Civic_Life_in_%27Mobilized%27_Society:_Considerations_for_Theory%2C_Research%2C_and_Design

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Civic Life in the "Mobilized" US Presentation Transcript

  • 1. Civic Life in the “Mobilized” US Scott Campbell Assistant Professor Pohs Fellow of Telecommunications University of Michigan Department of Communication Studies
  • 2. McLuhan The medium is the …  message  massage  mass age
  • 3. From “Mass Age” to “Personal Communication Society” “Predominant” new medium of an era • 1930s/40s – radio (mass age) • 1950/60s – TV (mass age) • 1990s – PC/Internet (network society) • Today – mobile (personalization)
  • 4. Personalization of mobile media  Extension of self  Personalized content  Personalization of public space  Strengthens personal ties
  • 5. But does personalization foster social privatism?  Telecocooning  Virtual walled communities  Monadic clusters Detachment Small, Mobile likeminded communication Dialogic enclaves disruption
  • 6. Social capital: Old and new media  Putnam – privatization of leisure time (TV)  Early Internet studies • Isolation, alienation, less FtF social engagement • Community building, informal socializing (social capital)  Depends on the context of use • Information exchange • Sociability • Recreation
  • 7. Survey of adults in US  Criterion variables • Civic engagement (community, social cause, neighborhood) • Political participation (attending events, petitioning, contacting political official)  Predictor variables • Mobile phone use (factor analysis): sociability, information, recreation  Moderating variable (interaction terms): comfort with mobile telephony  Control variables: age, gender, education, income, political interest
  • 8. Findings  Use for information exchange fosters civic & political engagement  Sociability not significant  Recreational use also positively linked
  • 9. Effect of competence
  • 10. Effect of competence
  • 11. Follow-up study: Monadic clusters? Detachment Small, Mobile likeminded communication Dialogic enclaves disruption
  • 12. Measures  Criterion variables – Political participation (attending events, petitioning, contacting political official) – Political openness (interest in listening to alternative viewpoints, enjoy talking politics with others who may not disagree, enjoy talking politics with others don’t know)  Predictor variables – Mobile phone use: social & informational (informational will be focus here)  Moderating variables: social network size & homogeneity  Control variables: age, gender, education, income, political interest
  • 13. Findings  Monadic clusters  Size matters: larger networks better for political life  Network diversity • Bad for involvement • Interpersonal level - conflict avoidance • Intrapersonal level - ambivalence • But good attitudinally  Bottom line: social context!
  • 14. Findings
  • 15. Considerations for design  “Content is not king”  Increasing role & importance of information exchange  Comfort with the technology significantly affects social capital