Digital Mentor Campaign Caroline Chambers May 2009

Communication has changed dramatically

Baby Boomer born 1946-1961

Generation X – Born 1961-1981

Generation Y – Born 1982-2000

And say hello to Generation C – Born 2000 onwards Cash not credit Creators Control Connected Channelled Creative Community “ Consumer 2.0” Communicators Charted

What is Social Media? Social Media is information content… intended to facilitate communications, and influence interaction between peers and with public audiences. This is typically done via the internet and mobile communications networks. The term most often refers to activities that integrate technology, telecommunications and social interaction, and the construction of words, pictures, videos and audio. http://www.wikipedia.org

Social Media is information content… intended to facilitate communications, and influence interaction between peers and with public audiences.

This is typically done via the internet and mobile communications networks. The term most often refers to activities that integrate technology, telecommunications and social interaction, and the construction of words, pictures, videos and audio.

http://www.wikipedia.org

“ Social media is people having conversations online.”

• Blogs • Micro Blogs • Online Chat • RSS • Widgets • Social Networks • Social Bookmarks • Message Boards • Podcasts • Video Sharing Sites • Photo Sharing Sites • Virtual Worlds • Wikis (…to name just a few!) The conversations are powered by…

So what does that mean – and why should I care?

Understanding What the Web Can Do Volunteering & Events Buy & Sell NHS Choices Photos & Book Self Publishing Skype free calls Email friends Facebook, myspace, On line diaries Travel, Flights, Council Services Pay Bills & Banking

Is Everyone Doing It? On-line shoppers in the UK over Christmas 2008 spent £4.6 billion * 273,0000 DVLA car tax discs sold every week 10 million people – visited Twitter worldwide in Feb 09 mySociety.org – 9 million signatures on petitions 93% of graduates under 70 are on line * Source – Cap Gemini E-Retail Sales Data Index

On-line shoppers in the UK over Christmas 2008 spent £4.6 billion *

273,0000 DVLA car tax discs sold every week

10 million people – visited Twitter worldwide in Feb 09

mySociety.org – 9 million signatures on petitions

93% of graduates under 70 are on line

However…. 25% of adults have NEVER used the internet 30% of households don’t have internet access – 49% in social class D/E 70% of over 65s have NEVER used the internet – 10 million citizens * * Source – ONS 2008

25% of adults have NEVER used the internet

30% of households don’t have internet access – 49% in social class D/E

70% of over 65s have NEVER used the internet – 10 million citizens

What are the Barriers Skills Motivation Access

What Are We Doing In Folkestone / Dover Digital mentoring Connecting “those that can” with those that “need” Providing laptops and internet access Identifying and signposting for future need Improving lives, health and well-being and increased opportunities

Digital mentoring

Connecting “those that can” with those that “need”

Providing laptops and internet access

Identifying and signposting for future need

Improving lives, health and well-being and increased opportunities

Opportunities for Senior Forums Peer to Peer mentoring Launch at Silver Surfers Day – 15 th May Get assistance Try something new for your own forums Information and Guidance for your members

Peer to Peer mentoring

Launch at Silver Surfers Day – 15 th May

Get assistance

Try something new for your own forums

Information and Guidance for your members

Channel Chamber of Commerce with support from Awards for All and the East Kent and Coastal Primary Health Care Trust are offering a mentoring scheme to get more people in Folkestone on line. If you would like more information about help that is available please register for the Digital Mentors Programme with Channel Chamber on 01303 270022 “ I used to be terrified of computers, but after being shown how to get on line, I can now pay bills and keep in touch with my family – if I can do it anyone can” See the software we use at www.myguide.gov.uk

Connect With Me carolinechamber http://channelchamber.blogspot.com/ http://www.linkedin.com/in/carolinechambers The Channel Chamber Group Channel Chamber Training Famousatlast