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10 Things You Should Know About The Future Of Retailing
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10 Things You Should Know About The Future Of Retailing

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  • 1. 10 Things You Should KnowAbout The Future of Retailing @ www.shifttodigital.com @ www.twitter.com/shifttodigital Steve Ramirez | March 2013 Source: PwC: Understanding how US online shoppers are reshaping the retail experience
  • 2. Top 5 Reasons CustomersResponses To Shopping Online:1. Ability to Shop wherever I want2. Ability To Find Lower Prices3. It’s Quicker Than Visiting Retail Shops4. It’s Easier Than Visiting Retail Shops5. It’s Easier To Compare Products & Offers
  • 3. So What Are 2 Important Questions That Business Owners Need To Be Asking Or Trying To Resolve?
  • 4. Question # 1How will your customers multichannelshopping behaviors continue to evolve?
  • 5. Question # 2What types of investments need to bemade in order to meet your customerexpectations?
  • 6. The Problem:Consumers are leading and shapingthe multichannel trend, withretailers lagging behind.
  • 7. What Is Multichannel Shopping?In summary it’s customers buyingthrough various distribution channels(Such as Brick & Mortar, Online, TVShopping Networks, Direct Mail, MobileApplications, etc.
  • 8. The Challenge:Is closing the current gap andaligning the business operatingmodel with current consumermultichannel expectations.
  • 9. The Opportunity:By 2015, US retail e-commerce salesare expected to reach $279 billionand is still open for business.Source: US Online Retail Forecast, 2010 To 2015, Forrester Research, Inc., February 2011