Buying email lists is generally disadvantageous. Whereas it may allow you to reach thousands of clients without difficulty, it has its own set of drawbacks as well.
2. Inception
• Buying email lists is generally disadvantageous.
Whereas it may allow you to reach thousands of
clients without difficulty, it has its own set of
drawbacks as well.
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3. Disadvantages of purchasing
an email list• Here are some valid reasons on why you should
not purchase email lists for your e-mail
marketing campaign:
Purchased email list often has inactive email ids
Email addresses on a purchased list don't
actually know you
Procured lists will get you branded as a
spammer
Purchased lists generate poor ROI
It harms your email deliverability rate
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4. Purchased email list
often has inactive email ids
• Creating a new email
address is very simple and
due to this, it's very easy to
change e-mail addresses,
leaving the earlier ones
inactive and quiescent.
Generally procured email
lists have these inactive
and dormant email
addresses as these lists
are not updated regularly. alphasandesh.com
5. Email Addresses on a
purchased list don’t know you
• Rented lists are
sometimes worn out
from other websites,
which is a dirty practice
to obtain email
marketing lists. But
generally list purchase
and rental companies
will brag that their lists
are opt-in. alphasandesh.com
6. Procured lists will get you
branded as a spammer
• Using a procured email list
could even land you in spam
folder – something that could
mean loss to your online
business before you even get
initiated. No genuine company
will ever sell you the list of opt-
in email ids. Anybody selling
you opt-in email list is merely a
spam outfit.
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7. Purchased lists generate poor
ROI
• As a business owner you
should capitalize on any
investments you make,
together with the investment in
e-mail marketing. Buying a list
is wastage of money which
spoils your sender reputation
and lessens the value of any
legitimate email sending
method you may do.
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8. It harms your email
deliverability rate
• Purchased lists generally
produce high bounces, get
marked as spam by email
recipients and have low open
rates. It means you will soon be
recognized by ISP's spam filters
and as an alternative of
reaching prospective customers;
you will be hanging out in the
customers' spam folder.
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9. Conclusion
• Thus, there are various
effective ways to build and
increase a house e-mail list. It
may take a long time, but
those contacts will have a
much better long-lasting value
as you establish your business
and brand. Just do not give up
because creating a healthy
email list takes time, but the
rewards given by these lists
are really valuable. alphasandesh.com
10. Alphasandesh offers bulk email marketing
services. For more information feel free
to visit www.alphasandesh.com
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