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Andrea Shen - Troyshots PPT Presentation
- 1. “Visual Stimulation” Presented to: IML 140 Digital Media for Business Andrea Shen 12.13.2011
- 3. Troy
- 5. Shots
- 7. How did it start?
- 10. We went out…
- 16. Activity
- 17. that formed our Commu
- 21. So, I created one.
- 23. Organization
- 24. Community
- 27. Hobbyist Amateur Professional Beginner
- 28. Thinkers & Doers
- 38. Interested.
- 39. Thinking.
- 40. Perception
- 41. Impact
- 43. Business
- 46. $100 - $50 = $50 gross profit
- 47. Does not include additional fees
- 52. $80/ Person for Headshots
- 53. 40 Digital Photos Two Looks
- 54. 50% goes to the Photographer
- 55. $80-$40=$40 gross profit
- 58. Workshops
Editor's Notes
- What is Troyshots?
- Troy
- Represents our affiliation with USC
- Shots
- Represents our activity as photographers
- So how did Troyshots start?
- We were a group of friends with a common interested in
- Photography
- We went out and shot
- events
- art
- things
- people
- Photography
- Became an activity
- That formed our community
- More students interested in photography began to join in
- Soon enough, we had a photography pain.
- There was no official photography group on campus for us to grow openly.
- So, I created one
- And called it Troyshots
- Troyshots is an organization
- Troyshots provides a service to the community of
- photographers
- That want to learn how to shoot, share their experiences, shoot at actual paid events.
- We welcome anyone to join. It doesn’t matter whether you’re a hobbyist, amateur, professional, or a beginner, you’re admitted!
- We are all shaped by a common Troyshots culture to be a group of thinkers and doers.
- We get creative
- Our brand identity is visual
- stimulating
- captivating
- friendly
- Hands-on
- And professional
- We have a tagline of “visual stimulation”
- In the hope that we’ll visually stimulate our audience
- And get you interested
- Get you thinking
- So to eventually change perception
- And make an impact
- At ‘SC
- We are not just a club, we’re also a business organization that makes a profit.
- We charge a flat rate of $100 per event we cover.
- Two photographers will cover each event and split 50% of the profit
- Our price minus the cost of photographers equals a gross profit of $50, which will go to our Troyshots account.
- This does not, however, include additional fees such as parking and gas to get to events.
- Some events we’ve covered include (but not limited to) ATO Halloween
- ATO Winter Wonderland
- Phi DeltPhiami
- AKPsi business fraternity Formal, and so on
- We also do Headshots. We charge $80 per person for headshots
- Which includes 40 digital photos that include two looks
- 50% of the profit goes to the photographer.
- Hence, The price of $80 subtracted by the cost of the $40 that goes to the photographer equals a gross profit of $40 for Troyshots.
- This is an example of a headshot done for a USC Theatre student.
- We also charge a $5 membership fee.
- The $5 funds our workshops for photographers to improve their skills
- For example, at our lighting workshop, our members got to practice shooting headshots with different angles of light.
- The $5 also funds for Troyshots pins photographers can wear when shooting at our events.
- Lastly, this is logo.
- And our print ad.