Value Proposition       ProposalMobile Application Development & Support Services                                  Prepare...
Value Proposition: Mobile Development & Support Services                                          TABLE OF CONTENTS1. Intr...
Value Proposition: Mobile Development & Support Services                               Confidential InformationThe informa...
Value Proposition: Mobile Development & Support Services1. INTRODUCTIONIt is with pleasure that Starsoft submits a value p...
Value Proposition: Mobile Development & Support Services2. STARSOFT CORPORATE PROFILEStarsoft provides software developmen...
Value Proposition: Mobile Development & Support ServicesOur business model supports a world-class software services enviro...
Value Proposition: Mobile Development & Support Services   Efficient and accurate in performance software   Alignment of...
Value Proposition: Mobile Development & Support Services4. STARSOFT MOBILE SERVICESStarsoft offer end-to-end solutions for...
Value Proposition: Mobile Development & Support Services        iPhone application development        Windows Mobile app...
Value Proposition: Mobile Development & Support Services5. STARSOFT TECHNICAL RESOURCESStarsoft has assembled a team of te...
Value Proposition: Mobile Development & Support ServicesWe provide a world-class software services environment by persiste...
Value Proposition: Mobile Development & Support Services   Strong Intellectual Property (IP) and Security Policy – focus ...
Value Proposition: Mobile Development & Support Services7. STARSOFT ENGAGEMENT & BUSINESS MODELSStarsoft has the following...
Value Proposition: Mobile Development & Support Services       Dedicated Development Facility Model       Fixed Price Mo...
Value Proposition: Mobile Development & Support ServicesThis model is favorable for projects that are specifically defined...
Value Proposition: Mobile Development & Support ServicesWe typically propose to use the following team structure; the diag...
Value Proposition: Mobile Development & Support ServicesSingle Point of Contact (SPOC) at Starsoft       Single Point of ...
Value Proposition: Mobile Development & Support ServicesThe PM Standards & Plan ensures that all customer project tasks ar...
Value Proposition: Mobile Development & Support ServicesProject Management (PM) ObjectivesThe PM Standard & Plan outlines ...
Value Proposition: Mobile Development & Support ServicesStarsoft believes that the most important way we achieve optimum q...
Value Proposition: Mobile Development & Support ServicesResponsibilityIt is the joint responsibility of the Starsoft Proje...
Value Proposition: Mobile Development & Support Services   Maximize stakeholder and customer satisfaction.Project QM Scop...
Value Proposition: Mobile Development & Support Services10. Issue (Problem) Statements11. Issue Log12. Corrective Action F...
Value Proposition: Mobile Development & Support ServicesThe Project Change Control Plan (as described in the Project PM St...
Value Proposition: Mobile Development & Support Services   The goal of the Change Control Plan is not to prevent change, ...
Value Proposition: Mobile Development & Support Services        8.4 MOBILE APPLICATION DEVELOPMENT CASE STUDIESStarsoft ha...
Value Proposition: Mobile Development & Support Services  Organization                         Project                    ...
Value Proposition: Mobile Development & Support Services    Organization                              Project             ...
Value Proposition: Mobile Development & Support ServicesSkills, Languages, System and Tools    Languages: C#, VB.NET, Micr...
Value Proposition: Mobile Development & Support ServicesThe System was developed around MOSS 2007. The content management ...
Value Proposition: Mobile Development & Support Services    Six years of software development    Portal Development using ...
Value Proposition: Mobile Development & Support ServicesThe solution provided easy collaboration between Organization and ...
Value Proposition: Mobile Development & Support ServicesThe challenge was to successfully develop, integrate and deploy th...
Value Proposition: Mobile Development & Support Services                                      NETWORKING SOLUTIONClient:Th...
Value Proposition: Mobile Development & Support Services                                        MOBILE BI APPLICATIONClien...
Value Proposition: Mobile Development & Support Services       Option to display the Grid based on the values returned by...
Value Proposition: Mobile Development & Support Services                                                    ICITYClient:Ou...
Value Proposition: Mobile Development & Support ServicesSince there was a CRM integration a three tier architecture was pr...
Value Proposition: Mobile Development & Support ServicesThe client wanted to build the Whisky Live Application on iPhone a...
Value Proposition: Mobile Development & Support Services                                 LOTTO – A LOTTERY APPLICATIONClie...
Value Proposition: Mobile Development & Support ServicesThe key benefits realized by the Client as a result of the success...
Value Proposition: Mobile Development & Support ServicesNeed:The Client wanted to build a mobile application that would gi...
Value Proposition: Mobile Development & Support ServicesScreen Grabs of the Application:Some of the Screen Grabs of the ap...
Value Proposition: Mobile Development & Support ServicesThe Client wanted to build a mobile application which should be ab...
Value Proposition: Mobile Development & Support ServicesScreen Grabs of the Application:Some of the Screen Grabs of the ap...
Value Proposition: Mobile Development & Support ServicesThe Client wanted to monetise the investment that has been made in...
Value Proposition: Mobile Development & Support Services       Consist of options for View Tournament Details, Team Detai...
Value Proposition: Mobile Development & Support Services    APPENDIX C: STARSOFT DEVELOPMENT & SUPORT                     ...
Value Proposition: Mobile Development & Support Services    o   2 MBps dedicated leased line for all our development facil...
Value Proposition: Mobile Development & Support ServicesEmployee - Non-Disclosure Agreements (NDAs)All employees are requi...
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Star Knoweldge Mobile Value proposition

  1. 1. Value Proposition ProposalMobile Application Development & Support Services Prepared by: Sheetal Mehta 3/19/2013
  2. 2. Value Proposition: Mobile Development & Support Services TABLE OF CONTENTS1. Introduction .................................................................................................................................. 42. Starsoft Corporate profile ............................................................................................................ 53. Starsoft Services Portfolio ........................................................................................................... 64. Starsoft Mobile Services .............................................................................................................. 85. Starsoft Technical Resources.................................................................................................... 106. Value Proposition ...................................................................................................................... 107. Starsoft Engagement & Business Models ................................................................................. 13 7.1 Engagement Model ............................................................................................................. 13 7.2 Business Models ................................................................................................................. 13 Time & Material Model .......................................................................................................... 14 Milestone Based Billing Model .............................................................................................. 14 Dedicated Development Facility Model ................................................................................ 14 Fixed Price Model ................................................................................................................. 14 On-Demand Model ................................................................................................................ 158. Proposed Team Structure ......................................................................................................... 15 8.1 Starsoft Capability ............................................................................................................... 17 8.2 Project & Quality Management ........................................................................................... 17 8.3 Starsoft Mobile Development .............................................................................................. 25 8.4 Mobile Application Development Case Studies .................................................................. 26Appendix A: Professional Profiles ................................................................................................. 28Appendix B: Mobile Case Studies ................................................................................................. 32Appendix C: Starsoft Development & Suport Center .................................................................... 48Appendix D: Intellectual Property & Security Policy ...................................................................... 49 2 © Starsoft, India - All Rights Reserved
  3. 3. Value Proposition: Mobile Development & Support Services Confidential InformationThe information in Value Proposition shall not be disclosed outside of the Viacom 18 India Pvt ltdand shall not be duplicated, used or disclosed, in whole or in part, for any purposes other than toevaluate our response provided that if a contract is awarded to Starsoft, India (Starsoft) as aresult of or in connection with the submission of this Value Proposition. Viacom 18 India Pvt ltdshall have the right to duplicate, use or disclose the information to the extent provided by thecontract. All questions or clarifications should be addressed to: Sheetal Mehta Starsoft C-51, Industrial Layout, Yadavgiri Mysore, India Ph: +91 821 241 3310 www.starsoft-india.com sheetal@starsoft-india.com 3 © Starsoft, India - All Rights Reserved
  4. 4. Value Proposition: Mobile Development & Support Services1. INTRODUCTIONIt is with pleasure that Starsoft submits a value proposition for providing Viacom 18 India Pvt ltd withMobile Development and Support Services assistance. We have invested our time and effort to completeand submit this document because we are confident in our abilities to provide Viacom 18 India Pvt ltd}with the required competencies, skills, and experiences to successfully meet your objectives, goals, andrequirements. Our submission includes the sections outlined below:1. Introduction2. Starsoft Corporate Profile3. Starsoft Services Portfolio4. Starsoft Mobile Services5. Starsoft Technical Resources6. Starsoft Value Proposition7. Business and Engagement Models8. Proposed Team StructurePlease advice of any questions and clarification on the information presented in our submission.It would be an additional pleasure to have the opportunity to meet with the key Viacom 18 India Pvt ltdstakeholders and present our proposal in an interactive setting that could provide further information andinsights on our real world experiences and skills for development and support of Mobile and othertechnical environments, approaches and techniques.Cordially,SheetalMehta 4 © Starsoft, India - All Rights Reserved
  5. 5. Value Proposition: Mobile Development & Support Services2. STARSOFT CORPORATE PROFILEStarsoft provides software development and support services to small and medium sized privateenterprises and public sector organizations globally. We focus on defining, designing, developing, andsupporting high quality, cost effective customized software that enable customers to accomplish theirbusiness requirements and attain or maintain their competitive market advantage.The organization is directed by professionals with Fortune 100 management experience and staffed withover 200+ years of accumulated academic and work experience engaged with complex and innovativecustomer and research projects.Starsoft is a IT solutions, consultancy and service provider focused on delivering affordable quality-based business and technical solutions to small, medium and large organizations worldwide. Ourexperienced business and technical team offer innovative tailor-made solutions to meet our clientsunique business and technical requirements in a demanding and competitive environment. We are aMicrosoft Gold Certified Partner. Our experienced business and technical team offer innovative tailor-made solutions to meet our clients unique business and technical requirements in a demanding andcompetitive environment.We have the competencies, skills, and professional methodologies and tools to provide high-valuesoftware services and solutions that allow customers to meet their business goals and unique ITrequirements. Our services and solutions are focused on: Windows Applications Web Applications JAVA Applications Open Source Applications SharePoint Applications Mobile Applications 5 © Starsoft, India - All Rights Reserved
  6. 6. Value Proposition: Mobile Development & Support ServicesOur business model supports a world-class software services environment by persistently researching,identifying, and adopting „best-in-class‟ technologies, tools, and practices that support continualenrichment of our „value for money‟ business philosophy.3. STARSOFT SERVICES PORTFOLIODevelopment ServicesStarsoft software development services help organizations address evolving business and technologychallenges by designing, building, testing and implementing solutionstailored to real world business requirements. Our services include theprovision of end-to-end development services from requirementanalysis to deployment and rollout both for new applications andrenewal of existing systemsOur software development cover a broad spectrum of technology services spanning client serverapplications, object-oriented software, internet and intranet, mobile devices, to legacy applications.We never lose sight that a customers business software capabilities are driven by their unique businessand technical requirements. Our software services approach is rooted in custom development withextensive customer collaboration during the total project life cycle.We expect that customers are focusing on what they do best and not on the burdens of softwaredevelopment. As software is our specialty our goal is to be viewed as a key driver in helping customersmaintain or attain a technologically competitive and profitable business. We want to do away with theproblems and challenges of software development so that our customers will continue to focus on theactivities that make them successful.Business applications developed by Starsoft provides: Reliable and robust software Flexible and extensible software for future needs 6 © Starsoft, India - All Rights Reserved
  7. 7. Value Proposition: Mobile Development & Support Services Efficient and accurate in performance software Alignment of application functionality with clients requirements Zero defect code Value-for-moneySupport ServicesStarsoft Software Support Services offers organizations a dependable off-site process for maintenanceof newly developed and legacy systems. Our services support the changing, enhancing, migrating, andsupporting software to meet changing or increasing business demands of a newly deployed applicationand unsupported legacy systems currently in production.We provide our customers an economical path to free up their critical and scarce IT personnel and allowthem to focus on ensuring mission-critical business systems continue to operate without interruption.Starsoft offers a suite of software support options to meet the varied needs of our customer customsoftware and production systems after development. These services are not outsourced; instead theyare provided using technical resources from our development teams and our dedicated customersupport group. As with our software development practice, our goal is to understand the anticipatedshort term and long term support needs of our customers after the software is completed. We can thenrecommend and customize the various services to meet these needs.The benefits realized by Starsoft customers for the successful delivery of Software Support Servicesinclude: Seasoned, certified professionals manage your systems Dedicated support means increased uptime & performance Eliminates the impact of losing key resources Fees up key internal resources for strategic work Reduces high overhead and training costs 7 © Starsoft, India - All Rights Reserved
  8. 8. Value Proposition: Mobile Development & Support Services4. STARSOFT MOBILE SERVICESStarsoft offer end-to-end solutions for mobile application development and support, from solutionsdesign and development through the launch and maintenance of custom mobile applications. We havethe experience, capabilities, and tools necessary to transform a companys mobile ideas into a realityand new sources of revenue. Whether the mobile development needs are for a standalone mobileapplication, a handheld application integrated with an external backend system, an application thatsynchronizes with business software, or a mobile portal, we have expertise and experience creating alltypes of custom mobile applications.Our mobile development focus areas include:  Custom mobile applications  Enterprise mobile applications  Database driven mobile applications  Mobile marketing applications  Mobile sites and storesMobile Technical Environments:The most difficult part of developing a mobile application is deciding on the right technology platform.Each mobile platform comes with a unique set of technologies and delivery models, so choosing theright platform is essential for achieving strategic business goals. With our experience with all leadingplatforms, we are ready to elucidate the advantages and disadvantage of each platform.We will walk you through everything from the inception of the product idea to its design, delivery andsupport to end users, and will keep you involved as your project progresses to ensure that the mobileapplication we deliver suits your unique requirements.We provide custom mobile application development services for: 8 © Starsoft, India - All Rights Reserved
  9. 9. Value Proposition: Mobile Development & Support Services  iPhone application development  Windows Mobile application development  Blackberry application development  Google Android application developmentOur experience covers the following extensions of the mobile platforms listed above:  Mobile TV (RTP/RTSP)  Push To Talk (PTT)  Synchronization Protocol (SyncML)  J2ME Profiles MIDP, IMPS, MMAPI, Bluetooth (JSR Dev)  Device Management Protocol (DM)  SIM Toolkit Development  Java Card and Smart Card Development  Games Development ( iPhone, Blackberry and Android )  Transport HTTP, SNMP, SMPP, Wireless local loop, GSM/CDMA, SMS/MMS, Telephonic protocols  Voice SMS, Group SMSApple App StoreOur mobile development consultants have created and published an array of creative and usefulbusiness and game iPhone application currently available in Apple‟s AppStore. 9 © Starsoft, India - All Rights Reserved
  10. 10. Value Proposition: Mobile Development & Support Services5. STARSOFT TECHNICAL RESOURCESStarsoft has assembled a team of technical consultants with experience and skills in a wide range ofsoftware and system technologies and environments.Our SharePoint associated technical capabilities include:Microsoft .NET Development C# .NET, ASP.NET, .NET 3.5, .NET 3.0, .NET 2.0, ASP.NET 2.0, ADO.NET, VB.NET, Visual Studio, .NET Compact FrameworkDatabase Design and Development SQL Server Database, OLAP Cube Analysis, MSDE, SQL Server Express, ODBC, Microsoft Access Reporting: SQL Reporting Services, Crystal Reports, Active Reports, Analysis ServicesMobile Application Development Windows Mobile, Windows CE, Pocket PC, Windows XP Embedded (XPe), Tablet PC, iPhone Apps, Android, BlackberryRich Interactive Application (RIA) Development Flash, Silverlight, WPF, AJAX, DHTMLOther Custom Software Development Tools and Technologies C++, AJAX, XML, XSL/T, IIS, Web Services, Windows Services, Advanced HTML and CSS, ActiveX, COM, SOAP6. VALUE PROPOSITIONStarsoft provides software development and support services to all sized private enterprises and publicsector organizations globally. We focus on defining, designing, developing, and supporting high quality,cost effective customized software that enable customers to accomplish their business requirements andattain or maintain their competitive market advantage. 10 © Starsoft, India - All Rights Reserved
  11. 11. Value Proposition: Mobile Development & Support ServicesWe provide a world-class software services environment by persistently researching, exploring, andadopting „best-in-class‟ emerging technologies that support continual improvement of our customer„value for money‟ business philosophy.Our robust and well-proven „best-practice‟ centric project standards, methodologies, and tools,consolidate decades of multiple business and technical domain expertise and competencies withincustomer projects. Applying our standard approach, we collaborate closely with customer stakeholderswithin well-defined and agreed parameters to complete projects on time, to budget and in total alignmentwith customers‟ unique business and technical requirements.The Starsoft software development and support environment drives realization of significant projectbenefits for customers, including: Eliminate project plan unpredictability through applied and vigorous project governance Mitigate project risk and exposure through continual predictive and diagnostic assessments Ensure first-time-right deliverables with zero defect through hands-on quality management oversight and employee „quality first attitude.The Starsoft Value Proposition incorporates the following key elements: Recognized Microsoft Gold Partner and Intel Registered Software Partner Highly competitive price list Structured project, quality management and software development methodologies and practices compliant with PMI/ISO/CMM standards Highly experienced technical consultants with credentials, competencies and experiences in a wide array of standard and emerging technology environments and platforms Capability to venture into new domains, quickly assimilate a body of knowledge, and scale-up for complex and challenging projects Dedicated project governance team staffed with a senior project manager, quality consultant and lead technical consultant 11 © Starsoft, India - All Rights Reserved
  12. 12. Value Proposition: Mobile Development & Support Services Strong Intellectual Property (IP) and Security Policy – focus on customers, employees and 3rd parties Our value additions are depicted below 12 © Starsoft, India - All Rights Reserved
  13. 13. Value Proposition: Mobile Development & Support Services7. STARSOFT ENGAGEMENT & BUSINESS MODELSStarsoft has the following Engagement and Business Models 7.1 ENGAGEMENT MODELThe Starsoft Engagement Model is an integrated approach with thecustomer. 7.2 BUSINESS MODELSStarsoft offer a menu of attractive delivery & fee models to meet the diverse need of our globalcustomers as outlined below:  Time & Material Model  Milestone based Billing Model 13 © Starsoft, India - All Rights Reserved
  14. 14. Value Proposition: Mobile Development & Support Services  Dedicated Development Facility Model  Fixed Price Model  On Demand ModelStarsoft customers have the option to combine one or more of our business models into a customizedmodel based on their specific business and technical requirements. TIME & MATERIAL MODELThis model is favorable for projects which are in their initial stage of development specifications have notyet been clearly defined. It is also used by companies with complex projects prone to specification anddesign changes during the project.Project fees are calculated as an hourly rate based on the technical environment and approach, type,level and the number of technical resources required. All out-of-pocket expenses for software licensesand other direct project expenditures are reimbursable expenses. MILESTONE BASED BILLING MODELThis model is favorable for customers concerned about work effort progress in off-site projects.Milestones-based payment schedules reinforce progress monitoring and substantiate payment based onacceptance of specific deliverables. This model is used in conjunction with the Time & Material andFixed Price Models. DEDICATED DEVELOPMENT FACILITY MODELThis model is an extension of the customers In-house software development activities. The dedicatedfacility provides a cost effective solution to customers‟ requiring continuous offshore development andsupport activities. This model establishes an off-site development and support activity tailored to thespecific business and technical needs of a customer. Payment is a monthly retainer fee calculated on anagreed level and size of staffing and service.All time and effort expended in excess of the monthly agreement is billed at an agreed hourly rate. Allout-of-pocket expenses for software licenses and other direct project expenditures are reimbursableexpenses. FIXED PRICE MODEL 14 © Starsoft, India - All Rights Reserved
  15. 15. Value Proposition: Mobile Development & Support ServicesThis model is favorable for projects that are specifically defined in terms of their requirements, schedulesand project path. With this model, we work with customers to define their expected deliverable outcomesto determine a mutually agreed fixed price.Project fees are calculated on type of the technical environment, level and number of technicalresources required. All out-of-pocket expenses for software licenses and other direct projectexpenditures are reimbursable expenses. ON-DEMAND MODELThis model is favorable to companies with a desire to establish a dedicated technical team for futurerequirements with flexibility to ramp up/down as required. The model provides for the setting-up of theappropriate infrastructure and core team and training of the required technical resources. Since, the coreteam is familiar with company‟s business and processes the ramp-up for an individual project to meet anunexpected work surge is quick and competent. This model is used in conjunction with the DedicatedDevelopment Facility, Time & Material and Fixed Price Models.Starsoft‟s On-Demand Business Model suits various aspects of the business cycle and requirements.The short-term (less than 3 months), long term (3 to 18 months projects) or strategic term (18 months &above) are accommodated in the model.The below table presents our On-Demand segmented by time parameters: Short Term Long Term Strategic TermBusiness Model On Demand Project & On Demand PresetEngagement Model Onsite & Offshore Onsite & Offshore Onsite & Offshore Quick Ramp-up and Ramp-down based on Ramp-up & Ramp-Resource Model customer business requirements down- case-to-case basis Customer PM‟s Starsoft PM manages Customer & StarsoftProject Management manages project project PMs manages project Cost reduction Cost reduction Cost reduction &Cost / Benefit revenue enhancement8. PROPOSED TEAM STRUCTURE 15 © Starsoft, India - All Rights Reserved
  16. 16. Value Proposition: Mobile Development & Support ServicesWe typically propose to use the following team structure; the diagram depicts the structure of the client‟sdedicated team at Starsoft.Following are the roles and responsibilities of the team membersSingle Point of Contact (SPOC) at Client  Single Point of Contact for all technical and commercial aspects of this project  Review & Feedback of all project documentation & deliverables  Timely escalation of problems/issues/suggested solutions/recommendations to Senior Management.  Generation of Project Plan  Participate in Change Control Board meetings  Acceptance testing of the final deliverables  Participate in Management Reviews 16 © Starsoft, India - All Rights Reserved
  17. 17. Value Proposition: Mobile Development & Support ServicesSingle Point of Contact (SPOC) at Starsoft  Single Point of Contact for all technical and commercial issues related to this project  Ensure delivery of software on time  Timely escalation of problems / issues to customer SPOC  Escalation of issues, if any, in this project to Functional Head/ SBU Head at Starsoft. (Major changes in specifications, issues related to cost of the project, and billing are some of the issues that will be escalated to the Project Manager)  Plan Clients future needs 8.1 STARSOFT CAPABILITYStarsoft‟s Mobile Practice includes consultants who have implemented end to end solutions based ondifferent mobile platforms for various industries.We include an array of consultant Professional Profiles in Appendix A. 8.2 PROJECT & QUALITY MANAGEMENTStarsoft supports all customer projects with professional project and quality managementapproach, standards and tools as outlined below:Project ManagementOur Project Management Approach is documented in the Starsoft Project Management Standards &Plan (PM Standards & Plan).The PM Standards & Plan is a set of PM best practices used to ensure that customer projects areconducted within a standardized and structured methodology and plan. It describes the projectmanagement activities for the different project phases and the Starsoft employee roles andresponsibilities responsible for project progress and governance. 17 © Starsoft, India - All Rights Reserved
  18. 18. Value Proposition: Mobile Development & Support ServicesThe PM Standards & Plan ensures that all customer project tasks are carried out in a professionalmanner, thereby enabling us to provide quality, timely delivery of software to our customers.ReferenceThe PM Standards & Plan is key component of the overall customer Project Management Plan (asdescribed in the individual customer‟s project Statement of Work (SOW), for the project. The PMStandards & Plan describes how customer projects will be conducted and managed within the StarsoftProject Management Methodology.This document is to be used in conjunction with Starsoft Quality Management Standards & Plan.GovernanceThe Project Management Governance Framework includes the following components: PM Standards Project Management Office (PMO) Resource Management PM Methodology & PracticesResponsibilityA Starsoft Project Team is responsible for management and delivery of a successful customer project.The Project team is comprised of the following Starsoft employees: Project Manager Quality Consultant Lead Technical Consultant Technical Consultants Business Consultants (if required)The Starsoft Project Management Office provides project oversight and resources, as required to allcustomer projects. 18 © Starsoft, India - All Rights Reserved
  19. 19. Value Proposition: Mobile Development & Support ServicesProject Management (PM) ObjectivesThe PM Standard & Plan outlines the standards, approach, methods, and processes for conducting andmanaging customer project to ensure the development of quality deliverables that successfully meet thecustomer‟s business and technical requirements, project timeframes, and budget.The objectives of the PM Standard & Plan are as follows Preparing and maintaining the Project Plan in a current status for the life of the project Ensuring that the strategic, business, and technical approach and environment is appropriate to the customer‟s business and technical requirements Managing the production of the required deliverables: o Managing Project Version Control o Managing Deliverable Defect Tracking o Testing completed do9cuemnts and software Managing the deliverable acceptances and User Acceptance Testing (UAT) activities Managing and creating mitigating actions for success-impact project issues (problems) Managing the project control process Creating and discussing project status with all stakeholders throughout the complete project life cycle Obtaining a project close certificate and officially closing down the project Preparing a Lessons Learned ReportQuality ManagementThis Quality Management Standard & Plan (QM Standards & Plan) is a set of best practices used toensure that all customer projects are conducted within a total quality environment. This includesconformance to an acceptable level of quality within software developmental, implementation andsupport process. It describes the quality monitoring standards and events for the different project phasesand the specific project roles and responsibilities responsible for these activities. 19 © Starsoft, India - All Rights Reserved
  20. 20. Value Proposition: Mobile Development & Support ServicesStarsoft believes that the most important way we achieve optimum quality in customer projects isthrough the excellence of our staff as no practice in the world can twist bad work into good.In summary, Starsoft QM philosophy provides that customer project quality is achieved when the agreedbusiness value is met, the customer is satisfied, and all tangible documents and software and otherdefect are resolved. It is the responsibility of Starsoft Quality Management Consultant to ensure throughour corporate QM standards that the level of quality for customer projects matches or exceeds ourcustomers expectations.The Starsoft QM standards support ISO 9000 and our Quality documentation is based on ISO 2382-1,ISO 8402, ISO 9001 and ISO 10011-1.ReferenceThe Standards & Plan is key component of the overall customer Project Management Plan (as describedin the individual customer‟s project Statement of Work (SOW), for the project. The QM Standards & Plandescribes how quality will be monitored within each customer project.This document is to be used in conjunction with Starsoft Project Management Standards & Plan.Our Quality Management (QM) ApproachThe QM approach that will be used in performing the proposed tasks and activities and creating theagreed project deliverables is based on the Principles of Zero Defects as outlined below:1. Quality is conformance to requirements within a formal QM Standard and Plan Framework.2. Defect prevention is preferable to quality inspection and correction.3. Zero Defects is the quality standard.4. Quality is measured in monetary terms – the Price of Nonconformance (PONC).The Zero Defects approach provides an assurance that our project structure, methodology and tools,approach and the consultant work effort required to create the agreed deliverables will be effective andefficient and that the deliverables will be defect-free when completed and accepted. 20 © Starsoft, India - All Rights Reserved
  21. 21. Value Proposition: Mobile Development & Support ServicesResponsibilityIt is the joint responsibility of the Starsoft Project Manager, Lead Technical Consultant, and theTechnical Team to work closely with the Quality Management Consultant to ensure that this QMStandards & Plan is followed as described in this document.Starsoft Quality Management (QM) Consultant is responsible for performing structured QM monitoringevents of key project tasks with all outcomes documented in QM Monitoring Checklists.ObjectivesThe objective of the Starsoft Quality Management Standard & Plan (QM Standards & Plan) is toestablish the baseline against which customer project quality is monitored verifying within customerprojects.All customer projects are monitored within the Starsoft obligatory and customized QM standards asoutlined below.Obligatory QM Standards Define “quality” in clear, measurable terms for the customer project. Produce results that meet agreed quality standards, within project scheduling and budgetary activities. Provide customers with all features as agreed, and approved in the SOW and the business and technical requirements specification baseline. Provide the customer zero defects within the delivered software, where a defect shall be defined as a verified lack of conformance to requirements, as documented in the SOW and the business and technical requirements specification baseline. Eliminate costly and non-productive re-work over again to eliminate defects). 21 © Starsoft, India - All Rights Reserved
  22. 22. Value Proposition: Mobile Development & Support Services Maximize stakeholder and customer satisfaction.Project QM ScopeThe scope of the QM within customer projects is involved in monitoring, review, and feedback on theproject infrastructure and the deliverables produced during the project‟s lifecycle.Customer project QM embrace: Project Planning Project Management Project Infrastructure Project Quality Plan Project Risk Management Issue (Problem) Management Project Status Reporting Change Order Management Software Code & Programs Customer Deliverables ReviewsThe following project documents are included within the Quality Management scope.1. Quality Plan2. Quality Records3. Kick off Meeting4. Project Plan5. Configuration Management6. Acceptance Criteria & Test Plan7. Document and Data Control8. Customer Deliverable Internal Review9. Deliverable Acceptance Form 22 © Starsoft, India - All Rights Reserved
  23. 23. Value Proposition: Mobile Development & Support Services10. Issue (Problem) Statements11. Issue Log12. Corrective Action Form (for use with Issue Mitigation)13. Change Order Request / Mitigation Action14. Change Order Log15. Weekly Status Reports16. Project Close CertificateProject QM ApproachThe Quality Management approach for monitoring, reviewing, and providing feedback for a customerproject includes the below components:1. Completeness and correctness of the project infrastructure and the individual project deliverables.2. Quality Assurance (QA) activities focus on the project processes used to manage and deliver the customer‟s software requirements.3. Quality Control (QC) activities performed continually throughout the project lifecycle to verify that the project infrastructure and deliverables are of agreed quality standards.QM Monitoring ToolsQM Monitoring is a regular and necessary activity in the deliverable building process, because error-freeand zero defect planning and execution of projects are impossible. The Starsoft QM will conduct ongoingQM monitoring events of the customer project. The events will be recorded on approved QM Templates:1. Phase Assessment Checklist2. Deliverable Review Internal Review ChecklistProject Change Management 23 © Starsoft, India - All Rights Reserved
  24. 24. Value Proposition: Mobile Development & Support ServicesThe Project Change Control Plan (as described in the Project PM Standards & Plan) provides astandardized process for the management of all scope and out-of-scope changes to the customerproject.Project changes that are included within the plan are described below:In Scope - project work tasks and deliverables items that were originally included in the approvedproject plan scope and documented in the project‟s Statement of Work (SOW).Out-of-Scope – New project activities and tasks that increase the scope of the project baseline.Examples include A new activity not included in the approved specifications and/or project plan A change in the scope of the projectThe project will experience two different types of changes, as outlined below.Reactive Change: These changes are necessary to respond to specific project problems Examplesinclude: Project delays Technical failures Funding shortages Resources issuesRequested Change: These new and non-SOW changes are necessary to support specific stakeholderrequests for changes to project business and / or technical requirements, scope, deliverables or relatedmanagement plans are requested by stakeholders.The Change Control Plan establishes: Processes by which changes are initially identified and raised for further analysis and consideration Process to identify and manage changes throughout the entire life of a project - from start to finish 24 © Starsoft, India - All Rights Reserved
  25. 25. Value Proposition: Mobile Development & Support Services The goal of the Change Control Plan is not to prevent change, but to control it. This is the essence of project change management - to identify, evaluate and adopt changes so that project results are enhanced throughout the project. Once Change Order requests are processed, reviewed and approved, the corresponding changes are incorporated into the project plan. Depending on the specific type of change, one or more elements of the project may be affected, and this may necessitate changes to project plans, technical designs, resource assignments, budgets or other project documentation. All Change Order requests are recorded in the official Project Change Order LogRequirements TraceabilityRequirements traceability is managed through the establishment and maintenance of a RequirementsTraceability Matrix (RTM). The RTM is first established during the first phase and is one of thedeliverables for that stage. The RTM is then updated during each of the subsequent Phases, andreviewed to ensure that all elements have appropriate linkages (there are no "orphans"). 8.3 STARSOFT MOBILE DEVELOPMENTStarsoft Mobile Software high-level Development cycle is presented below. All mobile development workactivities is structured under a formal development approach and methodology and supported withstructured project and quality management activities. 25 © Starsoft, India - All Rights Reserved
  26. 26. Value Proposition: Mobile Development & Support Services 8.4 MOBILE APPLICATION DEVELOPMENT CASE STUDIESStarsoft has experience in developing and supporting mobile applications in the below activities:  Office & Business Application  Internet Application  Multimedia Application  Fun Application  Utility application  Games etc.Show below is a summary of our Mobile Application development and support experiences by ourtechnical consultants within customer projects for our company and their previous experiencesIn Appendix B we provide expanded profiles of select customer case studies. 26 © Starsoft, India - All Rights Reserved
  27. 27. Value Proposition: Mobile Development & Support Services Organization Project Description Type The new product’s key focus was providing theHospitality iPhone Hotel capability for hotel guests’ to order room food andIndustry Solution Room Service beverage service in a real-time transaction on theirProvider Application iPhone, while in or out of the hotel facility. An educational resource application driven by the Mindwire Christian University (administrators and faculty) toEducation Application deliver learning content to its students. A location aware consumer application that allows consumers to find product promotions offered byRetail Industry Market Deals their local retail stores within a range configurable by the user. The Application acts as a Reader for iPhone/iPod Touch provides the latest news updates from diverseMedia Industry News Next fields like Business, Science and Technology, Entertainment and Health The application was initially built for iPhone, Android and Blackberry. Using this application, a user canTelecom Social Networking find his/her friends within a given geographical location. The application supports facebook and twitter integration. An application built on iPhone, iPad, Blackberry andBusiness Business Android for a Brazil customer. The applicationIntelligence IntelligenceProvder contains features like Splash screen, Admin page and a KPI Page which can provide Graphical 27 © Starsoft, India - All Rights Reserved
  28. 28. Value Proposition: Mobile Development & Support Services Organization Project Description Type representation of information in the form of Bar, Line and Pie chart and also in Grid view This application is currently developed to work on iPhone. This is a utility application wherein a user Utility Informative can make bill payments or send a services request. Currently, the application is being developed to work on other platform. APPENDIX A: PROFESSIONAL PROFILES Aamer ZahirSummaryAamer is a skilled senior software developer and Technology Expert with a solid background in softwaredevelopment with an array of technical platforms, software, and tools. He is accomplished in designingdatabase architecture, coding different programming languages, integrating dissimilar platforms andpossesses detailed knowledge of hardware, software and network trouble shooting.Aamer‟s career highlights include. Eight years of software development and support experience Experience in managing projects in complex technical and organizational environments Capabilities in conducting business process and system analysis and design Experience in Developing Application & Portals using SharePoint Proven logic building skills in working with client teams Excellent verbal and written communication skillsEducation Bachelor of Engineering in Information Technology (BE in IT) from University of VTU 28 © Starsoft, India - All Rights Reserved
  29. 29. Value Proposition: Mobile Development & Support ServicesSkills, Languages, System and Tools Languages: C#, VB.NET, Microsoft Dot Net 2008/10, WCF, WWF, ASP.NET, AJAX, object orient analysis and design Database: Microsoft SQL server, My SQL, SQL Server Reporting Services, SQL Server Analysis Service Web Server: Apache, IIS Scripting: JavaScript, vbscript Enterprise Technologies: MS SharePoint Server 2007/2010 Mobile Application Development Technologies: Windows Mobile, Windows CE, Pocket PC, Windows XP Embedded (XPe), Tablet PC, iPhone Apps, RhoMobile Technical Credentials: MCTS – Web Application DevelopmentCustomer Project Experience: ExamplesMobile BI ApplicationAn application built for business intelligence where a list of KPI‟s which were translated into graphs andcharts. Also this application intended to work offline and the KPI‟s were updated when the user isconnected to a network. Else he would view the existing application.Using Rhomobile with SQlite database, the application was successfully developed. The team testedthe application on both the simulator and devicesiPhone, Android & Blackberry Hotel Room Service ApplicationThe new product‟s key focus was providing the capability for hotel guests‟ to order room food andbeverage service in a real-time transaction on their iPhone, while in or out of the hotel facility.The solution was successfully developed and deployed within the customer‟s existing systemenvironment so that it would straightforwardly coexist with the company‟s ERP System on their backendserverDocument Management System for Loan Processing 29 © Starsoft, India - All Rights Reserved
  30. 30. Value Proposition: Mobile Development & Support ServicesThe System was developed around MOSS 2007. The content management system enabledconfiguration of different level of access and approval process. The system allowed to search ofdocuments based on access rights. Advanced search option was also provided.Along with MOSS 2007, C#, CSS, Custom Web Parts and Custom Work Flows were used.Collaboration & Information sharing for LearningThe solution provided a single location for managing the content, and conducting collaborative teamworks. This provided the Students to create their own work spaces and collaborate.Also content management was used for publishing and managing the site content. Re-branding of sitewas done to suite the corporate brand of the client.The solution was developed using MOSS, SharePoint Designer 2007, and CSSHRMS ApplicationThis system is a business critical HR Suite that functions on both internet and intranet. HRMS providescritical tools, workflow and information that help organizations to achieve better results.The application was designed with six modules. This application was build on Microsoft Dot Net 2.0,Asp.net, C#, AJAX and SQL Server 2005.Release Event Management SystemThis system supports an organizations software release activity is a robust system operated in 40locations across the globe. The system interacts with vendors, suppliers, logistic team etc. andcommunicates with cross platform application running in the UNIX environment.This tool was developed using ASP.NET, C#, MS SQL Server, ATLAS framework.. Geervani ShivahalliSummaryGeervani is a senior SharePoint developer having good experience in developing, customizing andintegration methodologies. She is having experience in various Client/Server and Web ServerTechnologies.Geervani‟s career highlights include 30 © Starsoft, India - All Rights Reserved
  31. 31. Value Proposition: Mobile Development & Support Services Six years of software development Portal Development using MOSS 2007 Knowledge of Microsoft BI tools Experience in Customizing SharePoint Look & Feel Excellent verbal and written communication skillsEducation Bachelor of Engineering in Computer Science from University of VTUSkills, Languages, System and Tools Languages: C#, VB.NET, Microsoft Dot Net, , WWF, WCF, AJAX, LINQ Database: Microsoft SQL server Web Server: IIS Scripting: JavaScript, vbscript Enterprise Technologies: MS SharePoint Server 2007/2010 Mobile Application Development Technologies: Windows Mobile, Windows CE, Pocket PC, Windows XP Embedded (XPe), Tablet PC, iPhone Apps Technical Credentials: MCTS – Web Application DevelopmentCustomer Project Experience: ExamplesiPhone, Android & Blackberry Hotel Room Service ApplicationThe new product‟s key focus was providing the capability for hotel guests‟ to order room food andbeverage service in a real-time transaction on their iPhone, while in or out of the hotel facility.The solution was successfully developed and deployed within the customer‟s existing systemenvironment so that it would straightforwardly coexist with the company‟s ERP System on their backendserverIntranet Portals for Partner Management 31 © Starsoft, India - All Rights Reserved
  32. 32. Value Proposition: Mobile Development & Support ServicesThe solution provided easy collaboration between Organization and its partners located across theGlobe. The solution provided options to store various documents and share them seamlessly.The portal was branded to match the corporate look and feel. Business Intelligence was built to provideinformationThe solution was developed using MOSS 2007, Custom Web Part development, Custom Workflows.Document Management System for Loan ProcessingThe System was developed around MOSS 2007. The content management system enabledconfiguration of different level of access and approval process. The system allowed to search ofdocuments based on access rights. Advanced search option was also provided.Along with MOSS 2007, C#, CSS, Custom Web Parts and Custom Work Flows were used.Collaboration & Information sharing for LearningThe solution provided a single location for managing the content, and conducting collaborative teamworks. This provided the Students to create their own work spaces and collaborate.Also content management was used for publishing and managing the site content. Re-branding of sitewas done to suite the corporate brand of the client.The solution was developed using MOSS, SharePoint Designer 2007, and CSS APPENDIX B: MOBILE CASE STUDIES IPHONE HOTEL ROOM SERVICE APPLICATIONClient:Hospitality Industry Solution ProviderNeed:The Client initiated a strategic objective to develop a new product for their hospitality industry portfolio.The new product‟s key focus was providing the capability for hotel guests‟ to order room food andbeverage service in a real-time transaction on their iPhone, while in or out of the hotel facility.Challenge: 32 © Starsoft, India - All Rights Reserved
  33. 33. Value Proposition: Mobile Development & Support ServicesThe challenge was to successfully develop, integrate and deploy the solution within the customer‟sexisting system environment so that it would straightforwardly coexist with the company‟s ERP Systemon their backend server.Solution:Starsoft Technical Team conducted a due diligence of the Appcelerator Titanium, the „best practice‟ toolselected for use to construct the mobile application. The team designed and created the application thatwas built and tested on the Simulator (available with the tool).Benefits:The key benefits realized by the Client as a result of the successful project include:  Selection of the hotel of choice for the order  Placement of the order for room service according to user preference from available menus  Complete order payment and confirmation  Interaction with backend server for payment and order fulfillment  Confirmation of order status  Provide user services and experience feedbackScreen Grabs of the ApplicationSome of theScreen Grabs of theapplication areshown below SOCIAL 33 © Starsoft, India - All Rights Reserved
  34. 34. Value Proposition: Mobile Development & Support Services NETWORKING SOLUTIONClient:The client is a global telecommunications service providerNeed:The client wanted to offer customers with a new mobile application to its subscribers to enable themconnect with their family and friends. The client needed the application to allow users to co-ordinateactivities, share information and photos etc., The client also wanted this application to be hosted oncloud thus reducing the costs of server maintenance and increase the uptime.Solution:After careful evaluation, client decided to use Windows Phone 7 and the Windows Azure platform. Theclient was satisfied with Windows Phone 7 as it would simply the implementation process considerably.The company wanted to speed-up time to market and thus they could use Visual Studio 2010professional development system and .Net Framework for the development. Since the client wanted acloud based infrastructure, Windows Azure platform was chosen .This solution is built also on iPhone,Blackberry and Android platform.Benefits:The key benefits realized by the Client as a result of the successful project include:  Simplified communications for users  Increased security  Faster time to MarketScreen Grabs: 34 © Starsoft, India - All Rights Reserved
  35. 35. Value Proposition: Mobile Development & Support Services MOBILE BI APPLICATIONClient:The client is one of the leading provider of BI solution to North American MarketNeed:The Client wanted to build a BI application on different mobile platforms. The application should containthe features like Splash screen, Admin page and a KPI Page which can provide Graphicalrepresentation of information in the form of Bar, Line and Pie chart and also in Grid view.Challenge:The challenge was to develop the KPI page which contains different graphs on different platforms likeiPhone, iPad, Blackberry and Android.Solution:The Starsoft Technical Team conducted a due diligence of the Appcelerator Titanium, SQlite databaseselected for use to construct the mobile BI application. The team designed and created the applicationthat was built and tested on the Simulator and device as well.The key functions included in the applications are as follows:  Option to connect to the server and list the KPI and render them with different color screens  Option to display the Bar, Line and Pie Graph based on the values returned by the web services 35 © Starsoft, India - All Rights Reserved
  36. 36. Value Proposition: Mobile Development & Support Services  Option to display the Grid based on the values returned by the web services  Option to filter OR select a particular group of KPI  Option to navigate to Graphs Screen  Option to enter the User Name & Password Information  Option to enter the server information, data refresh rateBenefits:The key benefits realized by the Client as a result of the successful project include:  BI applications for the iPhone, iPad, Blackberry and Android provide business professionals with the flexibility and security they require to access business critical information, wherever they are, and wherever they need it  The Mobile BI have been designed to highlight those strategic KPIs, which are of the greatest concern, as well as drive action through proactive alerts and exception reporting with all of the industry leading ease of use and analytic capabilities Screen Grabs: 36 © Starsoft, India - All Rights Reserved
  37. 37. Value Proposition: Mobile Development & Support Services ICITYClient:Our client is a solutions and services provider company based in Canada. They deliver a wide range ofservices and solutions, from business critical banking systems to life saving healthcare applications.With a goal to bring government services to the citizens providing 24x7 conveniences through multi-channel delivery they are currently serving customers in public and private sectors across Canada andthe USNeed:The client wanted to provide an application to citizens of counties in USA and Canada through whichthey could submit, edit and track a request to get some basic utilities services completed from themunicipality. They had a web application which provided this facility and they wanted to extend thefacility to mobile users. They wanted to see the response of the residents to the mobile version of theapplication and hence they wanted only one module Service Request to be developed under mobileplatform specifically iPhone/iPad platform. Since they did not have an internal expertise on Mobile, theytook the assistance of Starsoft to develop an application.The need was to develop an iPhone application that allows its users to create new service requests, editthe request if it is not yet resolved and look at the resolved requestsChallenge:Some of the main challenges developing this application were:  Replicating all the features of the web application into a mobile app  Re-usability of the code i.e., they wanted to use the same code when they wanted to launch the app on other platforms  The Web application was connecting with the CRM to record and display the requests; hence there was a need to have the mobile app integrating with the MS CRM  Rebranding of application for different counties.Solution:After reviewing all the requirements of the clients, Star K technical team proposed to use Rho Mobile fordeveloping the application. The biggest advantage of using Rho Mobile was to ensure easy portability ofthe mobile application to different platforms such as iPhone, Android, Blackberry and Windows mobilewhile retaining the native look and feel of the application. 37 © Starsoft, India - All Rights Reserved
  38. 38. Value Proposition: Mobile Development & Support ServicesSince there was a CRM integration a three tier architecture was proposed to the client. Here thebackend was CRM and SQL server; Web services were utilized to pull information from the CRM anddisplay.To ensure a user friendly UI, the design team of Starsoft worked very closely with the key decisionmakers from Client „s end to ensure that the UI matches the required standards. Finally the app wasbuilt using following technologies  Rho Mobile (version Rhodes-3.1.1)  Ruby (Language)  iOS 5.0  Microsoft Dynamics CRM 4.0 (integrated using default Microsoft Webservices)  SQL Server 2008Benefits:The key benefits realized by the Client as a result of the successful project include:  Successful launch of application within a given time frame to meet their go to market strategy  Customer saved thousands of dollars on rebuilding the app on different platformsScreen Grabs: WHISKEY LIVEClient:Our client is an outsource partner for multi-channel commerce and relationship marketing. Based out ofSouth Africa, they were providing custom application development services on web and mobileNeed: 38 © Starsoft, India - All Rights Reserved
  39. 39. Value Proposition: Mobile Development & Support ServicesThe client wanted to build the Whisky Live Application on iPhone and iPad for the Whisky festival whichwas taking place in Johannesburg and Cape town every year. The application will feature functionality todynamically read and write data to the Whisky Live database. Such functionality is dependent onWhiskey Live providing the necessary web services and database exposure where required.The purpose of the application is to allow the user get interesting information about whiskey and theWhiskey Live Festival.Challenge:The challenge here was to build the app on a cross platform with required features and on a limited time.Also, to publish this app before the festival so that the users can start using the application.Solution:To address the time limit challenge, it was proposed to develop the app in 3 phased development i.e.,Pre Whisky Live Event, Whisky Live Event and Post Whisky Live Event.After due diligence, Appcelerator Titanium was the tool that was identified and utilized to constructsmartphone application. Modules were built and verified on simulator available with the tool. The appmade use of the web services to read and write from the database.Benefits:The key benefits realized by the Client as a result of the successful project include:  Successful launch of application within a given time frame to meet their go to market strategy  The users were able to click picture via the app and post it on their social media networksScreen Grabs: 39 © Starsoft, India - All Rights Reserved
  40. 40. Value Proposition: Mobile Development & Support Services LOTTO – A LOTTERY APPLICATIONClient:Our client is a leading telecom service provider for South Africa. As a value added service they providedan opportunity for their registered users to play the South African National Lottery via cellphone. Theregistered users could win millions of Rand in the lottery gameNeed:The purpose of this project is to build a Lottery mobile front-end to the web Lotto product with fullfunctionality to utilise the product on Mobile. The Application needs to take the Lotto Customer interfaceas the primary layout and Client Customer Interfaces as secondary. This mobile front-end will need toprovide all the core functionalities, Layouts, navigation elements and process flows and these will bereviewed and approved by the client.The application had to work on almost all smart phones that included iPhone, Android and Blackberryincluding the tab version.Challenge:Some of the main challenges developing this application were:  Designing the UI as the application had to provide similar look and feel across multiple devices and platforms irrespective of the screen sizeSolution:After reviewing all the requirements of the clients, Star K technical team proposed to use Rho Mobile fordeveloping the application. The biggest advantage of using Rho Mobile was to ensure easy portability ofthe mobile application to different platforms such as iPhone, Android, Blackberry and Windows mobilewhile retaining the native look and feel of the application.Since the client was providing the web services, the application had to interact with web services andpass the information. The technology used to build this application was  Rho Mobile (version Rhodes-3.1.1)  Ruby (Language)Benefits: 40 © Starsoft, India - All Rights Reserved
  41. 41. Value Proposition: Mobile Development & Support ServicesThe key benefits realized by the Client as a result of the successful project include:  Successful launch of application within a given time frame to meet their go to market strategy  Customer saved thousands of dollars on rebuilding the app on different platformsScreen Grabs: ACSA – AIRPORT APPLICATIONClient:Our client is a large public company based out of South Africa. The client is the biggest AirportCompany of the country with a network of 10 Airports. They continue to play a dominant role in theCountry‟s aviation industry, handling over 98% of the countrys commercial Air Traffic. The client isfocused on creating and operating world-class airports measuring up to international standards. 41 © Starsoft, India - All Rights Reserved
  42. 42. Value Proposition: Mobile Development & Support ServicesNeed:The Client wanted to build a mobile application that would give detailed information of all the Airport ofthe country in precise and interactive manner. Some of the feature which were of prime focus are  App should be able to display all the information regarding Airports, Flights, Parking, availability of Bus, Train or Taxis to that airport  Information regarding shopping inside the Airports  Weather forecast  Maps of inside the airport in interactive mannerChallenge:Some of the main challenges developing this application were:  The challenge was to develop a native mobile application which should support the huge data required to display require information on different mobile platformsSolution:  Starsoft Technical Team made use of Appcelerator Titanium for iOS and Android; Whereas Webworks was utilized for BlackBerry Platform  Content Management System was also built using .Net to manage the data for different category like shop and dine; At the airport; To and From the airport inside the application  Web Services were also build using .Net to connect the Backend content to FrontendDevelopment Tools:  Appcelerator Titanium for iOS and Android  WebWork for Blackberry  .Net for WebServicesBenefits:The key benefits realized by the Client as a result of the successful project include:  Mobile applications for the iPhone, iPad, Blackberry and Android displaying all the information about all Airports in the country in an interactive manner  Users were able to organize their trips using the app  All the information required for travelling was available handy  Users were able to forecast the 7 days weather to make their travel plans  Users were able to locate themselves anywhere inside the airport using GIS feature of the app 42 © Starsoft, India - All Rights Reserved
  43. 43. Value Proposition: Mobile Development & Support ServicesScreen Grabs of the Application:Some of the Screen Grabs of the application are shown below CASH EXPENSE AND BUSINESS INTELLIGENCE SOLUTIONClient:Established in early 90‟s, the client is is a multi-national telecommunications group offering voice anddata communications products and services to individuals and businesses. They are the largestsubsidiary in the Group with 42 million subscribers and leading cellular telecommunications company ofthe country. With vision of becoming leading telecommunications provider in emerging markets, heyhave around 30000 employees who communicate in five official languages and represent 55nationalities.Need: 43 © Starsoft, India - All Rights Reserved
  44. 44. Value Proposition: Mobile Development & Support ServicesThe Client wanted to build a mobile application which should be able to give the information about thecash expenses, its decline and approval, transaction history ,leave approval and Graphicalrepresentation of KPI with attractive DashboardChallenge:The challenge was to develop a native mobile application across all mobile platforms, which shouldsupport graphical representation of the KPI using a limited access to the services due to strict policy ofthe Company and also in an eclipse network environment.Solution:  Starsoft Technical Team made use of Appcelerator Titanium for iOS and Android; Whereas Webworks was utilized for BlackBerry Platform  For Business Intelligence solution Data store in form of OLAP Cubes was design and was connected to the Server  Web Services using .Net were developed to pull the Data from the data Store to be used on the Mobile Solution  The application was designed to work both Online & Offline  The key feature of the solution was the ability to raise o Multiple cash expenses o Expense were approved or declined by the manager o Preview of the transaction history o Graphical representation of KPI on different Mobile platformsDevelopment Tools:  Appcelerator Titanium for iOS and Android  WebWork for Blackberry  .Net for WebServicesBenefits:The key benefits realized by the Client as a result of the successful project include:  Mobile applications for the iPhone, iPad, Blackberry and Android with the ability to raise new cash expense, approve or decline it  User was able to able to view his transaction history  User can apply for the leave and get sanctioned or decline  Graphical representation of different KPI including the grid view 44 © Starsoft, India - All Rights Reserved
  45. 45. Value Proposition: Mobile Development & Support ServicesScreen Grabs of the Application:Some of the Screen Grabs of the application are shown below FOOTBALL SCORECARDClient:The client is a South Africa-based multinational mobile telecommunications company, operating in manyAfrican, European and Middle Eastern countries. They offer voice and data communications productsand services to individuals and businesses. Our client has been supporting various activities and sportsas their strategy to build Brand. In 2005, they launched a web portal dedicated to Football and from thenon they have been sponsoring many prestigious football events in the country. It offers the mostcomprehensive, real time web and mobile coverage of African football and a wide view of football inEurope and the rest of the world.Need: 45 © Starsoft, India - All Rights Reserved
  46. 46. Value Proposition: Mobile Development & Support ServicesThe Client wanted to monetise the investment that has been made in web portal to date and to leveragethe position that it has established within the African football community. The intention is to build amobile application that will enhance the brand footprint and extend its reach to both the high valuesmartphone market globally, and the substantial feature phone market in Africa. They wanted to extendthe portal offering and revenue generating potential to off-net customers and to deliver and bill for valueadded services over the top.The app was required to run on as wide a range of devices as possible, from high end smartphones tomid-range feature phones. The operating systems that we would like to support are  Android  BlackBerry  iOS :- iPhone and iPad  Symbian  Windows MobileThe other critical need for the application included  Maintaining live Score Card for different tournaments and games  Have Local & Push Notification capability to update users with latest news  Needed Social Media integration  Business Intelligence reports such as no. of app downloads, no. of logins, time spent, country etc.,Challenge:Some of the main challenges developing this application were:  Designing the UI as the application had to provide similar look and feel across multiple devices and platforms irrespective of the screen size  Development of application on lower end devices  The biggest challenge was being to the application before the AFON 20 13.Phase 1 was completed in just 11 days of time periodSolution:The Starsoft Technical Team proposed a cross platform mobile application using RHO mobile &PhoneGap to develop the solution that will work on all major mobile operating platforms. This was athree layered application i.e., Database  Webservices  Mobile Application.The application consisted of the following features 46 © Starsoft, India - All Rights Reserved
  47. 47. Value Proposition: Mobile Development & Support Services  Consist of options for View Tournament Details, Team Details , Player Details and Live Actions  Live Actions consist of Live score updates and Live Commentary  Photo Gallery of Tournament, Team, Player and Match PhotoDevelopment Tools:  Rho Mobile (Android, Blackberry, iPhone/iPad)  Ruby  PhoneGap (Symbian)  HTML 5  Web ServicesBenefits:The key benefits realized by the Client as a result of the successful project include:  The live actions provided the live commentary /live news of the match events from anywhere while roaming  Details of Team standing, Team profile, News, Top scorer, Results of the match were handy alwaysScreen Grabs of the Application: 47 © Starsoft, India - All Rights Reserved
  48. 48. Value Proposition: Mobile Development & Support Services APPENDIX C: STARSOFT DEVELOPMENT & SUPORT CENTERAll offsite software services are conducted at Starsoft ultra modern 4500 sq. ft, state-of-the-art, fullyoperational development facility in the heart of Mysore, India. Equipped with the latest softwaredevelopment and support tools, hardware platforms, secure communication servers complemented by around the clock power back up, we can effectively meet the most complex and demanding customersoftware development and support projects.Our facility incorporates world-class technology infrastructure with a focus on reliability, security andscalability. We have a comprehensive physical security setup that ensures all project documents, dataand services are secure and protected at all times.Secure Internet Connectivity Corporate Servers – Co-Location o Server : With VSNL at Mysore Center o Server: Dedicated Server with Hosting Provider Firewall protection of all Servers o Microsoft Forefront Security installed on Servers o Safe Internet Access and Dial-Up connectivity with multiple redundancies Technology Infrastructure o Licensed Software o Real time virus protection and intrusion detection o Regular data backup o Disaster management o Regular preventive maintenance on operating systems and software Communications Facilities 48 © Starsoft, India - All Rights Reserved
  49. 49. Value Proposition: Mobile Development & Support Services o 2 MBps dedicated leased line for all our development facility supported by a backup 2 Broadband lines of 1 MBps Hardware Platforms o 52 workstations for software development, testing and support facilities Physical Security o Round the clock security of the office premises o Security guards controlled building access o Fire protection Power Supply o Redundant Uninterrupted Backup Power lines along with a Power Generator o UPS System ensure no occurrence of data loss due to power failuresAPPENDIX D: INTELLECTUAL PROPERTY & SECURITY POLICYStarsoft understands the consequence of Intellectual property (IP) and security of our customersconfidential data and information. We regard this as the vital element for a successful long-termcustomer relationship. We are committed to securing customer IP throughout individual project cycles.The Starsoft IP policy includes:Customer - Non-Disclosure Agreements (NDAs)To ensure the security and confidentiality of customer information, a Non-Disclosure Agreement (NDA)is executed with each customer during our initial meetings.Our NDA clearly describes the handling of customer information:  What will be collected from the customer?  Why will it be collected?  How will we use it?  What steps will we take to protect it?  Whom may it be disclosed and / or shared and the circumstances involved?  What rights and permissions are required for access and use of the information? 49 © Starsoft, India - All Rights Reserved
  50. 50. Value Proposition: Mobile Development & Support ServicesEmployee - Non-Disclosure Agreements (NDAs)All employees are required to sign individual NDAs. Key points of these NDAs include:  Employees are restricted from disclosing customer proprietary information directly or indirectly to anyone outside the project team or company, or use, copy, publish, summarize or remove such information from the company premises  Employees are restricted from using any unfair competitive practices upon termination of employment or engage in any business during employment  All confidential information received from third parties and customers are held in strictest confidence and employees are not allowed to disclose or use it, except as necessary to perform his or her obligations as is consistent with third parties.Project-Related IP Protection  All projects have dedicated resources. This prevents unauthorized usage of resources and protects all customer proprietary information  There is a restriction of exchanging customer IP between projects  Project teams dedicated to a particular customer are provided their own secure physical location and segment of the LANConfidential Document Control  Access to public email systems is disallowed and floppy, USB and CD disk drives/writers are disabled on all desktops. Prior written permission of an authorized executive is required for usage of respective drives  Random checks are made on emails that go out of official mailbox that exceeds permitted size (with or without attachments)Other Security MeasuresStarsoft performs background checks on each newhire. This includes reference check, peer references,verification of academicrecords, police recordverification, and homeaddress verification 50 © Starsoft, India - All Rights Reserved

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