Social Media for Greenlight

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A Quick Overview of Social Media for Greenlight Community City Leaders.

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  • (Google Alerts, Twitter Search, TwitBeep, TweetDeck) (Greenlight Community forum)
  • (Profl: Nuts about Southwest blog, Personal: Red Sea blog, Scott Sonnon’s top 10 tips and how-tos)
  • Recognize: Say hello. Give thanks and praise where it’s due. Don’t let LinkedIn be your digital footprint
  • Social Media for Greenlight

    1. 1. What We’ll Talk About • Why Social Media? • Rules of the Road • Where Do I Plug In? • Twitter http://www.flickr.com/photos/matthamm/2945559128/
    2. 2. THEN Command and control Closed
    3. 3. NOW Conversation Real time Active listening Human voice Genuine knowledge
    4. 4. Why Social Media? • Communicate in real time • Show thyself • Sharing is caring • Real world connections • Collaboration
    5. 5. Rules of the Road • Listen • Contribute • Build relationships over time • Mind your manners • Promote others http://www.flickr.com/photos/niclindh/1389750548/
    6. 6. So you put up a page. Then what?
    7. 7. Create content • Make regular updates • Participate http://www.flickr.com/photos/futureshape/2529808576/
    8. 8. What in the world do I say? • Show who you are • Tell a story • Be responsive • Recognize others • Promote others • Ask questions • Amuse • Share
    9. 9. Keep in Mind • “What are you doing?” – don’t take this literally! • It’s not a numbers game • Give credit
    10. 10. Your Questions • Finding friends • Recruiting for your cause • Posting across blogs, Twitter and Facebook • Access points • How much time?
    11. 11. Welcome to the cocktail party. We’ve been expecting you. Come and go as you please.
    12. 12. • Social • Business Why ? • Connections • Collaboration • Conversation
    13. 13. • Geography • Common interest Following on • Aspirational • Conversation • Recommendations
    14. 14. • Tweet • RT = re-tweet cabulary • Tweep • @username • #keyword • DM = direct message
    15. 15. • Selective Twitter for FB • RSS Tools • The Ultimate List http://bit.ly/yPdbL
    16. 16. Profile 3 1 4 2 5
    17. 17. Home Page 1 2 3 4 5
    18. 18. Welcome to the cocktail party. We’ve been expecting you. Come and go as you please.

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