Lifecycle of a Mobile     Application
tappforcewww.tappforce.com
Building a Team
Building a Team
Building a Team
Building a Team
Building a Team
Building a Team
Cost• We’ve found that good developers onshore  cost $80/hr - $150/hr• Offshore $30-$50/hr
Cost• Pro tip: Negotiate a fixed bid on a project if  possible
Write Awesome Specs
What is Awesome?• Create a mockup of every screen• Describe what every button/click will do• No assumptions, everything sh...
Awesome Specs• adding features will cost extra• define everything before hand
Developer Management• get a build every day• get screenshots/videos every day• test everyday and report back every day
Tools
Tools
Tools
Tools
Tools
What Makes a Good      App
Single Function
Minimize Clicks
Custom UI
Fast• App should always be responsive• Minimize Loading
Test Everything• Test on all Phones• Test on all OS• Test every button on every screen• Test all network conditions
Gestures
One Size Does Not Fit         All• Design for iOS• Design for Android• Not Both
Web AppsSaves Money $
Why NOT Web Apps?• Doesn’t feel native, affects user experience• Scrolling is slow• Takes longer to load• Can’t be used of...
UI Patterns
Dashboards
Activity Feeds
Tabs
Empty Screen
Making Money
App Stores
App Stores
App Stores
App Stores
Freemium
Freemium
Freemium
Ad Supported
Ad Supported
Ad Supported
Ad Supported
In-App Purchases
In-App Purchases
In-App Purchases
One more thing...             We’re Hiring. Android                         iOS                  tappforce   DevelopersDev...
Questionssheehan@tappforce.com reyaad@tappforce.com  www.tappforce.com
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Lifecycle of a Mobile App

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Talk I gave for the Expert Network Speaker series for Entrepreneurship @ ASU on hiring, building, and monetizing mobile apps.

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  • Lifecycle of a Mobile App

    1. 1. Lifecycle of a Mobile Application
    2. 2. tappforcewww.tappforce.com
    3. 3. Building a Team
    4. 4. Building a Team
    5. 5. Building a Team
    6. 6. Building a Team
    7. 7. Building a Team
    8. 8. Building a Team
    9. 9. Cost• We’ve found that good developers onshore cost $80/hr - $150/hr• Offshore $30-$50/hr
    10. 10. Cost• Pro tip: Negotiate a fixed bid on a project if possible
    11. 11. Write Awesome Specs
    12. 12. What is Awesome?• Create a mockup of every screen• Describe what every button/click will do• No assumptions, everything should be defined like colors, fonts etc.
    13. 13. Awesome Specs• adding features will cost extra• define everything before hand
    14. 14. Developer Management• get a build every day• get screenshots/videos every day• test everyday and report back every day
    15. 15. Tools
    16. 16. Tools
    17. 17. Tools
    18. 18. Tools
    19. 19. Tools
    20. 20. What Makes a Good App
    21. 21. Single Function
    22. 22. Minimize Clicks
    23. 23. Custom UI
    24. 24. Fast• App should always be responsive• Minimize Loading
    25. 25. Test Everything• Test on all Phones• Test on all OS• Test every button on every screen• Test all network conditions
    26. 26. Gestures
    27. 27. One Size Does Not Fit All• Design for iOS• Design for Android• Not Both
    28. 28. Web AppsSaves Money $
    29. 29. Why NOT Web Apps?• Doesn’t feel native, affects user experience• Scrolling is slow• Takes longer to load• Can’t be used offline
    30. 30. UI Patterns
    31. 31. Dashboards
    32. 32. Activity Feeds
    33. 33. Tabs
    34. 34. Empty Screen
    35. 35. Making Money
    36. 36. App Stores
    37. 37. App Stores
    38. 38. App Stores
    39. 39. App Stores
    40. 40. Freemium
    41. 41. Freemium
    42. 42. Freemium
    43. 43. Ad Supported
    44. 44. Ad Supported
    45. 45. Ad Supported
    46. 46. Ad Supported
    47. 47. In-App Purchases
    48. 48. In-App Purchases
    49. 49. In-App Purchases
    50. 50. One more thing... We’re Hiring. Android iOS tappforce DevelopersDevelopers
    51. 51. Questionssheehan@tappforce.com reyaad@tappforce.com www.tappforce.com

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