Developing a Web site for an organization is a real art. The project is always very complicated, performed in unreal timetables and budgets are sky rocketing. The secret to the success of Web projects is precise planning. In this presentation I explain how to plan a concept for a web project in including the digital strategy understanding, understanding customer needs, Identifying the added value in the project and implementing successful user experience and user interface. The last part of the presentation discusses multi channel activities on Social Media and Mobile phones to complement the web project.
The Presentation was part of the seminar I lead in the Sharepoint Extreme event in March 2011 called "Managing a successful web project from A-Z"