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Intro to Social MediaA guide to the neophyte T. J. & Shawn Grubb INFO 600 Summer 2010 Xavier University
What is this? This was a really small assignment I worked with a colleague in the summer of 2010 for a INFO 600 Course as part of my MBA at Xavier University. Really, this is a darn simple summary for the complete social media neophyte. If you are doing real research, the most useful information might be the sources at the end. Thx, Shawn
What is “Social Media”? Communication Blogs: Blogger, LiveJournal, TypePad, WordPress, Vox, Micro-blogging : Twitter, Yammer, Qaiku Social networking: Facebook, LinkedIn, MySpace, Bebo, Social network agg: NutshellMail, FriendFeed, Events: Upcoming, Eventful, Meetup.com http://social.venturebeat.com/2010/02/10/54-of-us-internet-users-on-facebook-27-on-myspace/
What is “Social Media”? Collaboration Wikis: Wikimedia, PBworks, Wetpaint Social bookmarking (or social tagging): Delicious, StumbleUpon, Google Reader, CiteULike Social news: Digg, Mixx, Reddit, NowPublic http://social.venturebeat.com/2010/02/10/54-of-us-internet-users-on-facebook-27-on-myspace/
What is “Social Media”? Entertainment Media and entertainment platforms: Cisco Eos Virtual worlds: Second Life, The Sims Online, Forterra Game sharing: Miniclip, Kongregate http://social.venturebeat.com/2010/02/10/54-of-us-internet-users-on-facebook-27-on-myspace/
What is “Social Media”? Reviews and opinions Product reviews: epinions.com, MouthShut.com Business reviews: Customer Lobby, yelp.com Community Q&A: Yahoo! Answers, WikiAnswers, Askville, Google Answers http://social.venturebeat.com/2010/02/10/54-of-us-internet-users-on-facebook-27-on-myspace/
What is “Social Media”? Multimedia Photography and art sharing: deviantArt, Flickr, Photobucket, Picasa, SmugMug, Zooomr Video sharing: YouTube, Viddler, Vimeo, sevenload, Zideo Livecasting: Ustrea.tv, Justin.tv, Stickam, Skype, OpenCU Music and audio sharing: MySpace Music, The Hype Machine, Last.fm, ccMixter, ShareTheMusic Presentation sharing: slideshare, scribd http://social.venturebeat.com/2010/02/10/54-of-us-internet-users-on-facebook-27-on-myspace/
What is “Social Media”? Brand monitoring Social media monitoring: Attensity Voice of the Customer, Attensity360, Sysomos Heartbeat Social media analytics: Sysomos MAP Other Information Aggregators: Netvibes, Twine (website) http://social.venturebeat.com/2010/02/10/54-of-us-internet-users-on-facebook-27-on-myspace/
Facts and Figures: What % of the US population uses Social Media?
Mind Blowing Statistics What % of Facebook users log in each day? 50% What is Facebook fastest growing demographic? 35 and older (16.5 million adults ages 55 and older engage in social networking) How many Twitter accounts are there? 75 Million How many images are on Flickr? +4 Billion How many Wikipedia articles are there? 14 Million
Streamlining Social Networking: 7 Tools 8Hands -desktop app, organizes your profiles into one place. AtomKeep - Import, synch and merge your profile data FriendBinder – aggregates your existing friends from your networks and displays tem in a single stream of information. FriendFeed – displays a personalized real time feed of what your friends are sharing on social networking sites. Ping.fm – Updated multiple statuses simultaneously. Pond – Follow your friends, collect information, and share your own. Shareaholic – Customizable browser to share content with over 60