Focus Hospitality Services Company Overview - Presentation Transcript
Hotel, Resort and Entertainment Destination
Property Solutions
• A seasoned executive staff experienced in virtually all aspects of
Hotel, Resort and Entertainment property management
• A vertically integrated development, construction and management
company
• The ability to maximize return on investment through effective
marketing, financial management, and quality operations
• Accomplished record of positioning properties in their defined
markets through targeted marketing and focus on guest experience
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Creating the Destination
Mainstreaming of Affluence:
• Guests’ expectations have grown due to the
rising standards at other consumer destinations
(i.e., retail stores, restaurants, cinemas).
• Middle market ($50,000+) consumers are
trading up to higher-quality products/services
that cost more (i.e., Starbucks, Williams-
Sonoma).
• Consumers expect the best.
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Our Team
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Our Team
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Services
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2004 Developer of the Year
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Industry Leadership
The Focus Team is actively involved as
a Leader in the water park hotel
industry.
• Speaking at conferences
• Service on WWA Safety and
Marketing committees
• Lifetime achievement awards
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Award Winning Marketing
Focus Won Two World Water Park
Association Awards in 2007.
• Nominated for 10 more WWA Awards in
2008 – Won 5
• Nominated for 4 IAAPA Brass Ring
Awards in 2008
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Delivering
Our Experience = Your Guest Experience
• Why is it important?
• Happy Guests spend more. The Experience
is your most important asset.
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Partnerships
Reinforce the brand’s position in the market, enhance the image of the
brand, and stimulate trial through cooperative programs with reputable
partners, such as:
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Unique Hotel Brand Attributes
• Adventure Quest Kids Club
• Centralized Reservation Center
• Splash University
• Family Value
• Community Focused
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Unique Brand Attributes
All Packaged in a way that anticipates and fulfills the
customer’s emotional expectations at every touch
point, creating a meaningful relationship and lasting
competitive advantage.
We’re Creating Family Memories that tie to the Brand!
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The Focus Hotels Experience
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The Focus Hotels Experience
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Each Hotel a Unique Destination
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Operationalizing
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Focus Hospitality Services Competitive
Strengths
• Unforgettable Experiences that create memories
• Value, comfort and experience
• Strategic partnerships and relationships
• Focus on Safety
• Experienced Management Team with Committed and Motivated Staff
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Why Focus?
• Extensive experience with Entertainment and Development including:
Hotels, Water Parks, Convention Centers and Resorts
• Development experience
• Construction experience
• Management experience
• Marketing and Rollout experience
• Destination creation experience
• Partnerships and relationships
• Proprietary Training Programs and Operational Excellence
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