Loving Marley Press Release E Presentation 1 Std
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Here is a recent eMedia Presentation we sent out to the publishing industry to announce our new book award!

Here is a recent eMedia Presentation we sent out to the publishing industry to announce our new book award!

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Loving Marley Press Release E Presentation 1 Std Document Transcript

  • 1. FOR IMMEDIATE RELEASEResponsible Pet Ownership Storybook— Loving Marley Wins Book Of The Year AwardCreative Child Magazine presents national literary honor to storybook, Loving Marley, forbeing creative and promoting social responsibility for pets.HARTFORD, CONN. – Nov. 16, 2009,PugTale Publishing (www.pugtalepublishing.com) announced today that its storybook, LovingMarley, that promotes lifetime commitment and love for companion animals, has won CreativeChild Magazine 2009 Book Of The Year Award (category Responsibility). ―We are thrilled that Creative Child Magazine selected Loving Marley as a top product for itscreativity in helping parents and children prepare for responsible pet ownership,‖ Authors Donaldand Sara Hassler said.While many children’s products were awarded for being fun, safe and creative, they were alsorecognized for being socially responsible. Loving Marley focuses on responsible pet ownershipskills and promotes a good, solid, moral and compassionate value system through humane andcharacter education.According to studies performed by the Character Education Partnership, 90% of Americans werefound to support Character Education in the classroom. The Humane Education AdvocatesReaching Teachers has also reported that fourteen states currently have Humane Education laws inexistence that mandate that Humane Education be taught in schools.Authors Donald and Sara Hassler said, ―Parents and educators can count on Loving Marley tointroduce kids, at the earliest and most primary grade levels, to the humane treatment of animals.By developing and illustrating the human-pet bond, Loving Marley shows children how to loveand make a lifelong commitment to a pet.‖According to the 2009/2010 National Pet Owners Survey (American Pet Products Association,APPA), 62% of U.S. households own a pet (71.4 millions homes). Also reported by the APPA, issubstantial evidence that pet ownership has a positive impact on people’s physical, psychologicalwell-being and social interactions.Donald and Sara Hassler, authors of Loving Marley said, ―This award validates and further sup-ports that learning how to give and receive unconditional love through the benefits of the human-pet bond is a gift worth sharing and handing down to our children and our pets.‖ Continued next page www.lovingmarley.com  www.pugtaleadventures.com  www.pugtalepublishing.com PugTale Publishing 1601 West Main Street — Suite 90 #403 — Willimantic, CT 06226 (877)456-7847 Direct email contact: sara@pugtalepublishing.com Online email contact: marketing@pugtalepublishing.com
  • 2. About PugTale Publishing:PugTale Publishing (http://www.pugtalepublishing.com) (est. 2004) has created a groundbreakingand insightful new series of children’s picture storybooks—PugTale Adventures—that helpparents and children understand how to prepare for the lifelong commitment needed to be aresponsible pet owner. The PugTale Adventures focus on responsible pet ownership skills andpromote a good, solid, moral and compassionate value system through humane and charactereducation. Contact Marketing (at) PugTalePublishing.com or (877) 456-PUGS (7847)for more information.About the Authors:Husband and wife team, Donald and Sara Hassler, celebrated their passion for both animals andchildren’s books and founded PugTale Publishing. Both are active members of the press throughthe Dog Writers Association of America (http://dwaa.org) and write feature articles promotingresponsible pet ownership skills for several publications. Their feature column, the ResponsiblePet Owner, and companion column, Ask Aunt Martha…, are published in print in Pug Talkmagazine (http://pugtalk.com). Both Periodical columns outreach to the public, are informativefor all issues relating to responsible pet ownership, and serve as an open interactive discussionforum for readers. The Hasslers proudly serve the publishing industry as, book reviewers forMidwest Book Review, judges for the Mom’s Choice Awards® and judges for the Dog WritersAssociation of America annual writing competition. Donald and Sara Hassler reside in Connecti-cut with Marley and Belle, the real-life inspiration for the PugTale Adventures storybooks.About the Book:Loving Marley (http://www.lovingmarley.com), delights, teaches and guides young readers andnew pet owners as they are introduced to the day-by-day joys and trials that adopting a family petbrings. Warmly received by industry professionals, Loving Marley has earned twelve literaryhonors to date including an iParenting Media Award, the prestigious Mom’s Choice Award®, theDove ―Family Approved‖ seal, Creative Child Magazine Book of the Year Award, and has beennominated for the Children’s Crown Gallery Award.Book Specifications:Title: Loving MarleyAuthor: Donald and Sara HasslerIllustrator: Carol NewsomPublisher: PugTale PublishingISBN: 978-0-9766390-7-78x10‖ hardcover, reinforced case-bound, full-color, 32 pages, ages 4-8, SRP $14.99National Distribution through Ingram and Baker & Taylor, available wherever books are sold andat http://www.lovingmarley.com. Continued next page www.lovingmarley.com  www.pugtaleadventures.com  www.pugtalepublishing.com PugTale Publishing 1601 West Main Street — Suite 90 #403 — Willimantic, CT 06226 (877)456-7847 Direct email contact: sara@pugtalepublishing.com Online email contact: marketing@pugtalepublishing.com
  • 3. About iParenting Media:iParenting Media (http://iparentingmedia.com), a Disney Internet Group media property, is a pre-mier media site focused on parents. The iParenting Media Award Program provides a credibleand objective method of determining the best products and recognizes those products with its iPar-enting Media Award.About Mom’s Choice Awards®:The Mom’s Choice Awards® (http://www.momschoiceawards.com) is known for establishing thebenchmark of excellence in family-friendly media, products and services and honor products thatencourage emotional, physical and spiritual growth, promote goodwill and are moral, inspirationaland uplifting.About Dove Foundation:The mission of The Dove Foundation (http://www.dove.org) is to encourage and promote thecreation, production, distribution and consumption of wholesome family entertainment. The DoveFoundation began promoting family-friendly entertainment with standards and criteria based onJudeo/Christian values, free from the pressure of commercial interests. When wholesome enter-tainment is found, it is awarded the Dove Family Approved Seal.About Creative Child Magazine:Creative Child Magazine (http://www.creativechild.com) is a national publication that providesinformation to parents on how to nurture their children’s creativity and is the most comprehensiveparenting resource for raising well-balanced children. The Creative Child Magazine Awards rec-ognize products that meet the publications high standards on safety, design and durability andhonor products that nurture creativity and promote social responsibility.Contact:Sara A. HasslerMedia/Public RelationsPugTale PublishingPhone: + 877 456 7847sara@pugtalepublishing.com### www.lovingmarley.com  www.pugtaleadventures.com  www.pugtalepublishing.com PugTale Publishing 1601 West Main Street — Suite 90 #403 — Willimantic, CT 06226 (877)456-7847 Direct email contact: sara@pugtalepublishing.com Online email contact: marketing@pugtalepublishing.com
  • 4. Share the greatest gift... Unconditional Love! Groundbreaking & Insightful Wholesome Family Values  Instills lifetime commitment and love for companion animals.  Teaches parents and children how to make their home a forever home. A complimentary book and media kit is available for your review. Loving Marley has national distribution and is Loving Marley is a available wherever books are sold. celebrated winner of an iParenting Media Award! Join us in sharing the importance of responsible pet ownership with parents and children....Simply stated, "Loving Marley" will prove to be a popular acquisitionchoice for family, school, and community library picturebook collectionsand personal reading lists. — Jim Cox, Editor in Chief, Midwest Book Review Loving Marley has earned Twelve Literary Honors to date including... www.lovingmarley.com  www.pugtaleadventures.com  www.pugtalepublishing.com PugTale Publishing 1601 West Main Street — Suite 90 #403 — Willimantic, CT 06226 (877)456-7847 Direct email contact: sara@pugtalepublishing.com Online email contact: marketing@pugtalepublishing.com
  • 5. Loving Marley is a wonderful learning tool! Picture books like Loving Marley can reach children on their learning level in a stimulating and exciting way. By engaging a child through the use of storytelling, lessons inside a story become relevant to a childs world. By connecting those lessons in a story to the world a child lives in, lessons are learned and retained longer. Loving Marley has high moral values and altruistic messages about family, commitment, compromise and lifelong love, and can be the stepping stone to instilling humanity and kindness on all levels of life skill development. Promotes to families and children  Shows how to meet the  Supports a good, solid and the commitment that is necessary needs of a family pet and moral family and humane to adopt and introduce a new pet have empathy and respect value system. into their home. for pet’s feelings.  Easy-to-read with captivat- Helps parents and children under- ing realistic illustrations. stand how they can prepare for the  Instills responsible pet own- lifelong commitment that is nec- ership skills and lifetime commitment and love for  Perfect for families as a read essary to be a responsible pet companion animals. to or read alone storybook. owner.  Perfect for classroom story- Teaches parents and children  Focuses on compassion, hour, instructional lessons about pet care, responsible pet empathy, fairness, honesty, using story-telling or for ownership and how to make their integrity, respect and instructional use and institu- home a forever home for pets. responsibility. tions promoting pet care. Loving Marley Visit us at: www.PugTaleAdventures.com to learn more. Available Wherever Books Are Sold Nationally distributed and stocked by trade wholesalers. School & Library Promotions — Author Events Custom Fundraising Programs marketing@pugtalepublishing.com Loving Marley specifications: Ages: 4-8 — Hardcover, full-color 1601 West Main Street • Suite 90, #403 • Willimantic, CT 06226 8x10” portrait — 32 pages Phone: 877-456-PUGS (7847) Fax: 860-456-9173 Reinforced case-bound Direct email: shassler@snet.net Online email: marketing@pugtalepublishing.com ISBN: 978-0-9766390-7-7 Pugtalepublishing.com  Pugtaleadventures.com SRP: 14.99 Copyright © 2008 — All rights reserved — Published by PugTale Publishing PugTale Adventures and Marley the Pug are trademarks of PugTale Publishing www.lovingmarley.com  www.pugtaleadventures.com  www.pugtalepublishing.com PugTale Publishing 1601 West Main Street — Suite 90 #403 — Willimantic, CT 06226 (877)456-7847 Direct email contact: sara@pugtalepublishing.com Online email contact: marketing@pugtalepublishing.com
  • 6. In 2004, the Hasslers celebrated their passion for both animals and children’s books and founded PugTale Publishing—A company dedicated to helping novice and experienced pet owners learn about responsible pet care and the commitment needed to love a pet for a lifetime. Together with a professional juvenile editor who worked with the Hasslers hand in glove as a developmental editor, they created a groundbreaking and insightful new series of children’s picture story- Sara with Belle Marley with Donald books—PugTale Adventures—that help parents and children understand how to prepare for the lifelongAuthors, Writers & Publishers, Award Judges and commitment that is needed to be a responsible petBook Reviewers—The Hasslers keep busy! owner. Completing their team with a gifted illustrator,Donald and Sara Hassler are active members of the press talented graphic artist, and a veteran marketingthrough the Dog Writers Association of America. Their consultant, the Hasslers published their first storybookfeature column, the Responsible Pet Owner and their in October 2007.companion column Ask Aunt Martha…, are published Their debut title, Loving Marley delights, teaches andin print, in Pug Talk magazine. Both periodical columns guides young readers and new pet owners as they areoutreach to the public, are informative for all issues introduced to the day-by-day joys and trials thatrelating to responsible pet ownership, and serve as an adopting a family pet brings. Loving Marley, focusesopen interactive discussion forum for readers. on responsible pet ownership skills, family values and Twice awarded The American Dog Writer’s Award for humane education and helps parents and their children best single breed magazine, Pug Talk is written by Pug understand that pet ownership is a lifelong commitment people for Pug people. Pug Talk is the only printed breed magazine dedicated to pure-bred Pugs for over 30 to care for and love an animal. years and is distributed nationwide. Warmly received by their industry peers, LovingNominated in 2008, the Hasslers proudly serve as Marley, has earned twelve literary honors to date,distinguished Judges for the Mom’s Choice Awards®. including an iParenting Media Award, the prestigious Mom’s ChoiceThe Mom’s Choice Awards® is known for establishing the benchmarkof excellence in family-friendly media, products and Award, the Doveservices. Judges are especially interested in products ―Family Approved‖that encourage emotional, physical and spiritual seal and Creativegrowth—promote goodwill and are moral, Child Magazine’sinspirational and uplifting. Book of the YearThe Hasslers also enjoy serving the publishing commu- Award — categorynity as book reviewers for Midwest Book Review. of Responsibility.The Midwest Book Review (MBR) was founded in 1976 by highlyrespected James A. Cox, Editor-In-Chief. MBR is an online monthly Loving Marleypublication aimed at librarians, booksellers, as well as the general Has nationalreading public. Its mission is to promote literacy, library usage, and distribution and isindependent publishing. MBR produces an average of 600 profes-sional reviews per month available wherever books are sold.Donald and Sara reside in Connecticut with Marley and ISBN:Belle, the real-life inspiration for the PugTale 978-0-9766390-7-7 www.lovingmarley.comAdventures storybooks. Visit us on the worldwide web at: www.responsiblepetowner.com to learn more. The Responsible Pet Owner is a trademark of PugTale Publishing www.lovingmarley.com  www.pugtaleadventures.com  www.pugtalepublishing.com PugTale Publishing 1601 West Main Street — Suite 90 #403 — Willimantic, CT 06226 (877)456-PUGS (7847) Direct email contact: sara@pugtalepublishing.com Online email contact: sara@responsiblepetowner.com
  • 7. Available for Publication Commitment, responsibility and love are the cornerstones of pet ownership and the recipe for a lifetime of fun with our animal companions whether they are feathered, furry or finned.Dedicated to helping parents and children prepare forresponsible pet ownership this informativeperiodical column is an outreach to public forums.The Responsible Pet Owner focuses on the samevalues that are found in Loving Marley and thePugTale Adventures storybooks. Topics includehumane and character education, responsible petownership skills and family values. Articles instill a Ask Aunt Martha...good, solid, moral and humane value system toreaders while offering supportive awareness for all Ask Aunt Martha… is a companion column to theissues relating to pet ownership in or outside the Responsible Pet Owner and an open discussion forumfamily unit. for all issues relating to responsible pet ownership.The writing style of all articles are complimentary to This companion column is a comfortable, open andpublications because they are insightful, thoughtful, interactive discussion board for readers. Currently,informative, educational and entertain positive- readers are directed to send an email with questions to:minded thoughts. Articles are written plainly and are askauntmartha@responsiblepetowner.comnot opinionated, overly stated or overbearing. Issuescovered are kept common to novice and experienced Reader questions are selected based on value,pet owners in order to be appealing to a wide variety importance, and if they are of wide interest to generalof readers and subscribers. The voice of all articles pet owners. Answers are derived from common sense,is friendly, kind-hearted and understanding so that extensive research or expert advice from a carefullythe core message is heard and easy to read and clear chosen pet professional network. Questions, if needed,to comprehend. Interesting subjects can be intro- can be matched to answers by pet professionals withinduced upon request if subjects apply to responsible the reader’s local area. By providing answers from petpet ownership. professionals, Ask Aunt Martha… is able to connect pet owners with professionals they can contact in theThe Responsible Pet Owner column is published in future. Encouraging pet owners to consult withthe nationally distributed and printed magazine, Pug professionals and being a guide to know how to findTalk. Previously printed articles of interest can be supportive pet professionals if needed is a uniquereprinted with permission and our pre-approved feature of this companion column.custom byline that would include credit to Pug Talk.New articles can be generated to custom fit the Ask Aunt Martha... responds to readers in a non-subject and format of any periodical. Pet ownership, judgmental, caring, understanding and thoughtfulit’s benefits and impact in our daily lives reaches fashion in order to elicit the most positive andfar and wide and we can tie into any subject if asked productive response from all readers all of the time.to or required to. Visit us on the worldwide web at: www.responsiblepetowner.com to learn more. The Responsible Pet Owner is a trademark of PugTale Publishing www.lovingmarley.com  www.pugtaleadventures.com  www.pugtalepublishing.com PugTale Publishing 1601 West Main Street — Suite 90 #403 — Willimantic, CT 06226 (877)456-PUGS (7847) Direct email contact: sara@pugtalepublishing.com Online email contact: sara@responsiblepetowner.com
  • 8. Media Relations/Events & TopicsDonald and Sara Hassler have an open door policy with all media and areavailable for planned or last minute print, radio, in-person interviews or related opportunities.As authors, publishers and members of the press, the Hasslers display themselves as factual,intelligent, tactful, entertaining and informative, and are happy to offer tie-in subject matter tocurrent stories being covered. All inquires are welcome. Topics about animals & pets that will leave your audience with inspiration and hope! The Hasslers have presented and written well researched articles on the following topics:  How to Fall Head Over Heels in Unconditional Love With Animals & Pets  What’s Hot & What’s Not—Pet Industry Trends  The Value of the Human-Pet Bond  Hope for Rescue & the Importance of Humane Education  Growing Up With Companions—The Child-Pet Connection  Get a Pet—Get Healthy! The Positive Impact Pets Have on our Health  Communicating With Your Companions  Defining the Term—How Do You Define Responsible Pet Ownership?  Mixing Modalities & Complimentary Care for Companions  Honoring Our Pets for the Holidays & Sentimental Gift Ideas  The Allure of Adoption—Tips to Successful Pet Adoption Please visit the media and newsroom at www.pugtaleadventures.com for a complete list of related topics. De lig h t, Tea ch & G u id e Helping to prepare parents and children as they learn how to be a Print  Radio  Television  Educational  Library  Retail To request a copy of an article listed above please email us at: marketing@responsiblepetowner.com PugTale Publishing 1601 West Main Street — Suite 90 #403 — Willimantic, CT 06226 (877)456-PUGS (7847) Direct email contact: sara@pugtalepublishing.com Online email contact: sara@responsiblepetowner.com