Personal Information
Organization / Workplace
Washington D.C. Metro Area, VA United States
Occupation
Chief Marketing Officer/ Professor
Industry
Advertising / Marketing / PR
Website
www.shashi.co
About
Digital Marketing changed in the late '90s with the advent of search engines and giving rise to the entire multi-billion dollar industry of web presence management, advertising, and marketing. As an early adopter of marketing technology, I have proved the value of an investment in digital marketing and proved ROI and connecting all the activities to business goals.
The pioneering experience helped me build teams, mentor growth of my team members and show success in building content marketing systems, launch technology, and SaaS products. Own the customer experience through all channels, web, social, SEM, SEO, mobile and email marketing.
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