Sudhir Hasbe Sr. Product Manager Microsoft Corporation

Industry Trends Product Overview Partner Ecosystem S3 Edge - Partner Solutions at work Q&A

Industry Trends

Product Overview

Partner Ecosystem

S3 Edge - Partner Solutions at work

Q&A

214 42.4 13 10 13.2

Supply Chain Performance Supply Chain Collaboration Sensory Supply Chains Supply Chain Business Continuity Demand-Driven Supply Chains Lean Supply Chains China Supply Chain Outsourcing Low-Cost Country Sourcing CEO and CFO want more factual analysis 83% of companies view supply chain as strategic by CEO 78% view supply chain as strategy enabler Collaboration importance continues Technology enablement improves Lean concepts and supply disruptions drive risk analysis Geographic dispersion continues

CEO and CFO want more factual analysis

83% of companies view supply chain as strategic by CEO

78% view supply chain as strategy enabler

Collaboration importance continues

Technology enablement improves

Lean concepts and supply disruptions drive risk analysis

Geographic dispersion continues

RFID provides Real Time Visibility into physical world assets RFID allows us to provide unique identifier to every object Provides real time observation system for physical world Everything that moves can be tracked Microsoft Confidential

RFID provides Real Time Visibility into physical world assets

RFID allows us to provide unique identifier to every object

Provides real time observation system for physical world

Everything that moves can be tracked

Reduce errors in health care service delivery Reduce loss due to lost baggage Improve maintenance and repair of assets Track IT assets to avoid loss of PI of customers Avoid counterfeit passes/chips Improve customer loyalty programs Reduce labor costs in resorts with self service Consolidating payment processing Hospitality Health Care Airline, Banks Oil & Gas Reduce inventory Reduce cost and time in shipping and receiving Improve order accuracy Traceability for product recalls Manufacturing Supply Chain Retail Reduce out of stocks with inventory visibility Reduce loss due to Theft Reduce Product Swaps/Brand Authentication Improved promotional execution

Reduce errors in health care service delivery

Reduce loss due to lost baggage

Improve maintenance and repair of assets

Track IT assets to avoid loss of PI of customers

Avoid counterfeit passes/chips

Improve customer loyalty programs

Reduce labor costs in resorts with self service

Consolidating payment processing

Reduce inventory

Reduce cost and time in shipping and receiving

Improve order accuracy

Traceability for product recalls

Reduce out of stocks with inventory visibility

Reduce loss due to Theft

Reduce Product Swaps/Brand Authentication

Improved promotional execution

What new in BizTalk Server 2009? BizTalk is going Mobile!!!

8000 Customers XML B2B EAI (partner adapters) Vertical B2B BPM Partner Adapters SOA/ESB Adapters in Box Host Integration SOA/ESB BPM Extend B2B (+EDI/AS2) RFID V5 BizTalk Server 2006 R2 V4 BizTalk Server 2006 V3 BizTalk Server 2004 V2 BizTalk Server 2002 V1 BizTalk Server 2000 500 Customers 2,000 Customers 4,000 Customers 7,000 Customers V6 BizTalk Server 2009 ESB(2.0) BPM Extend B2B BAM+ ALM Support RFID Mobile & Std Pack New Adapters Update Swift

XML B2B

EAI (partner adapters)

Vertical B2B

BPM

Partner Adapters

SOA/ESB

Adapters in Box

Host Integration

SOA/ESB

BPM

Extend B2B (+EDI/AS2)

RFID

ESB(2.0)

BPM

Extend B2B

BAM+

ALM Support

RFID Mobile & Std Pack

New Adapters

Update Swift

Distributed ’Edge’ Sites Running BizTalk ® RFID Device Layer RFID Fixed and Mobile Readers Barcode Scanners PLCs, etc. Physical Layer RFID tags, barcodes Biometric systems Environmental sensors, etc. RFID and Sensor Services Manage Devices at the Edge Add Context and Turn Raw Events into Business-Process–Relevant Information Interpret Events at the Edge Through Filters, Rules a Alerts Business Intelligence BAM for Process BI SQL/SQL BI for Data Analytics Business Applications Connect to Multiple LOB Apps Orchestrate Business Process Apply Business Logic

Device Layer

RFID Fixed and Mobile Readers

Barcode Scanners

PLCs, etc.

Physical Layer

RFID tags, barcodes

Biometric systems

Environmental sensors, etc.

RFID and Sensor Services

Manage Devices at the Edge

Add Context and Turn Raw Events into Business-Process–Relevant Information

Interpret Events at the Edge Through Filters, Rules a Alerts

Business Intelligence

BAM for Process BI

SQL/SQL BI for Data Analytics

Business Applications

Connect to Multiple LOB Apps

Orchestrate Business Process

Apply Business Logic

Lower Total Cost of Ownership (TCO) Make RFID Simple Broad Plug and Play device support Reduce time to build solutions Rich platform and tools for RFID solutions Rapid software development kit Reduce deployment time Backup/restore configurations Upgrade firmware across all devices Leverage our existing investments in systems/solutions ERP or other systems that are already deployed Business Intelligence Systems

Lower Total Cost of Ownership (TCO)

Make RFID Simple

Broad Plug and Play device support

Reduce time to build solutions

Rich platform and tools for RFID solutions

Rapid software development kit

Reduce deployment time

Backup/restore configurations

Upgrade firmware across all devices

Leverage our existing investments in systems/solutions

ERP or other systems that are already deployed

Business Intelligence Systems

RFID Manager RFID Printers Items with Attached RFID Tags Applications Web Services RFID Readers Mobile Manager

Plant- Seattle Plant - Raleigh DC - Chicago Corporate Office Real time management events BizTalk RFID Reader Reader Reader Reader Reader Reader Printer Printer Printer Printer Printer Printer BizTalk RFID Reader Reader Reader Reader Reader Reader Printer Printer Printer Printer Printer Printer BizTalk RFID Reader Reader Reader Reader Reader Reader Printer Printer Printer Printer Printer Printer System Center Operations Manager ALERT

RFID Readers RFID Printers Sensor devices BizTalk Server Management and Operations Business Rule Framework Business to Business Integration Business Activity Monitoring Messaging Orchestration Tools BizTalk RFID DSPI Layer Event Queue RFID Business Processes Web Service SQL Server MSMQ FTP 25+ Adapters

RFID Readers RFID Printers Other Sensor devices BizTalk RFID Software Application SQL DB Custom Listener DSPI Layer Event Queue RFID Business Processes Web Service (WCF) Custom Event Handler .NET Code DB Listener MSMQ MSMQ MSMQ MSMQ MSMQ MSMQ Listener

Put Away RFID Mobile Picking RFID Mobile + BTS RFID Server Restocking/Finding Missing Cases Troubleshooting/ Remote Management Customer Checkout RFID Mobile + BTS RFID Server RFID Mobile Inventory

Robust, reliable building blocks Diverse ecosystem -20+ core h/w partners at launch Connected Enterprise-Ready solutions “ Last mile” connectivity across applications, verticals and segments (Enterprise to SMB) 100+ partners WW! BizTalk RFID + Partners provide a low barrier for entry ‘ Enterprise RFID Solutions in a box’ Single platform for end-end deployments (TCO, ROI) Device abstraction / management on Windows (HUGE)

Robust, reliable building blocks

Diverse ecosystem -20+ core h/w partners at launch

Connected Enterprise-Ready solutions

“ Last mile” connectivity across applications, verticals and segments (Enterprise to SMB)

100+ partners WW!

BizTalk RFID + Partners provide a low barrier for entry

‘ Enterprise RFID Solutions in a box’

Single platform for end-end deployments (TCO, ROI)

Device abstraction / management on Windows (HUGE)

Manufacturing – Supply Chain Hospitality Health Care, Airlines, Oil & Gas Retail

Anush Kumar Chief Technology Officer S3 Edge

Software company founded in 2007 Headquarters in Hyderabad India with offices in Portland and Los Angeles Core software team that built Microsoft’s BizTalk RFID product Products Real-Time Visibility Systems [RTVS TM ], delivered On-Device, On-Premise, On-Demand Perpetual Software Licenses, Professional Services, Annual Maintenance & Support Solutions Biz Talk RFID providers for all the leading RFID equipment manufacturers Suite of configurable business applications on Microsoft BizTalk RFID WIP & Warehouse Operations High-Value Asset Tracking Product Recall // S3 Company Confidential

Software company founded in 2007

Headquarters in Hyderabad India with offices in Portland and Los Angeles

Core software team that built Microsoft’s BizTalk RFID product

Products

Real-Time Visibility Systems [RTVS TM ], delivered On-Device, On-Premise, On-Demand

Perpetual Software Licenses, Professional Services, Annual Maintenance & Support

Solutions

Biz Talk RFID providers for all the leading RFID equipment manufacturers

Suite of configurable business applications on Microsoft BizTalk RFID

WIP & Warehouse Operations

High-Value Asset Tracking

Product Recall

BizTalk RFID Platform: ‘RFID for Everyman’* Server & Mobile platforms for .NET eco-system to build out RFID applications, shipped as part of BizTalk Server Lower TCO for partners & customers h/w config, management, provisioning, ‘production readiness’ Barriers yet to overcome: Cost, Complexity, Performance of overall solution Lack of ‘Holistic’, repeatable, end-end solutions IT alignment / buy-off for current hub-spoke solution architectures a real adoption issue, especially around LoB integration

BizTalk RFID Platform: ‘RFID for Everyman’*

Server & Mobile platforms for .NET eco-system to build out RFID applications, shipped as part of BizTalk Server

Lower TCO for partners & customers

h/w config, management, provisioning, ‘production readiness’

Barriers yet to overcome:

Cost, Complexity, Performance of overall solution

Lack of ‘Holistic’, repeatable, end-end solutions

IT alignment / buy-off for current hub-spoke solution architectures a real adoption issue, especially around LoB integration

Enterprise 3.0 services to consume and act on real time data from the physical world Software + Services on device, edge, cloud for rapid deployment of RFID solutions Delivered as configurable Real Time Visibility Systems [RTVS TM ] for vertical applications

Enterprise 3.0 services to consume and act on real time data from the physical world

Software + Services on device, edge, cloud for rapid deployment of RFID solutions

Delivered as configurable Real Time Visibility Systems [RTVS TM ] for vertical applications

Work-In-Process visibility Real-time tracking of Optical lenses, electronic component sub-assemblies, automotive manufacturing, PCB’s Operational visibility into warehouse operations Picking, cross-dock, put away, and shipping operations Real time inventory of assets High value asset tracking IT / Datacenter visibility through lifecycle Tracking of high-value items such as sunglasses, perfumes, jewelry, apparel, medical, oil and gas equipment Receive, put away, stock taking, reconciliation, in-store display Proactive & “On Demand” product recall Closed loop visibility for real time product location, Recall at source

Work-In-Process visibility

Real-time tracking of Optical lenses, electronic component sub-assemblies, automotive manufacturing, PCB’s

Operational visibility into warehouse operations

Picking, cross-dock, put away, and shipping operations

Real time inventory of assets

High value asset tracking

IT / Datacenter visibility through lifecycle

Tracking of high-value items such as sunglasses, perfumes, jewelry, apparel, medical, oil and gas equipment

Receive, put away, stock taking, reconciliation, in-store display

Proactive & “On Demand” product recall

Closed loop visibility for real time product location, Recall at source

S3 USP!

High Value Asset Tracking Product Recall Work in Process Warehouse Operations On-Premise Software Appliance On-Mobile Workflows

Order Fulfillment Time Cut in Half Warehouse Space Requirements Reduced by 50 Percent Scalability to open new stores increased Operations Visibility Enhanced RFID enabled warehouse operations Cross docking Unitech hand held RFID readers Barcodes for human operations S3 RTVS TM VisiWare solution built on Microsoft ® BizTalk ® Server RFID 1000s SKUs Minimize expired goods Minimize human errors Minimize turnaround times Alphabetic categorization is too rigid Transforming warehouse operations with real-time data

Order Fulfillment Time Cut in Half

Warehouse Space Requirements Reduced by 50 Percent

Scalability to open new stores increased

Operations Visibility Enhanced

RFID enabled warehouse operations

Cross docking

Unitech hand held RFID readers

Barcodes for human operations

S3 RTVS TM VisiWare solution built on Microsoft ® BizTalk ® Server RFID

1000s SKUs

Minimize expired goods

Minimize human errors

Minimize turnaround times

Alphabetic categorization is too rigid

Store orders shipped with 50%less turnaround time and lesser mis-ships Products from suppliers received, associated & put-away in totes with RFID tags Incoming store orders cross-referenced with products received Totes satisfying incoming orders directly sent to cross-dock Additional totes slotted at warehouse, location dynamically associated based on RFID tag at bin Location information used to pick remaining orders with hand-held application

Costs associated with an RFID-based real time visibility system Initial deployment cost Ongoing operations and maintenance costs Expected Return for an RFID-based real time visibility system Objectively measurable items Reduction in common-path labor costs Reduction in the number of errors and therefore a reduction in the labor costs associated with this exception handling Other more subjective returns Increased customer service level (fewer errors) and resulting in increased customer loyalty Improvements in capacity planning and utilization Ability to monitor and refinement of business processes based on measurable results

Costs associated with an RFID-based real time visibility system

Initial deployment cost

Ongoing operations and maintenance costs

Expected Return for an RFID-based real time visibility system

Objectively measurable items

Reduction in common-path labor costs

Reduction in the number of errors and therefore a reduction in the labor costs associated with this exception handling

Other more subjective returns

Increased customer service level (fewer errors) and resulting in increased customer loyalty

Improvements in capacity planning and utilization

Ability to monitor and refinement of business processes based on measurable results

Delayed orders fixed in-flight and finished on-time Reduced customer violations Reduced dwell time at stations, and increase in yield of overall manufacturing process Reduced operational expenses due to better planning and execution of jobs, and lesser resource requirements ‘stuck’ orders RFID enabled order tracking Real time Order priority escalation at individual stations Fixed ThingMagic UHF hardware S3 RTVS TM Work in Process solution w/ Microsoft ® BizTalk ® Server 1000s orders per day Managing customer expectations is top priority Orders placed from local and overseas clients ERP, Barcode in place, but “no real visibility” Automating real-time and human workflow extensions for WiP

Delayed orders fixed in-flight and finished on-time

Reduced customer violations

Reduced dwell time at stations, and increase in yield of overall manufacturing process

Reduced operational expenses due to better planning and execution of jobs, and lesser resource requirements ‘stuck’ orders

RFID enabled order tracking

Real time Order priority escalation at individual stations

Fixed ThingMagic UHF hardware

S3 RTVS TM Work in Process solution w/ Microsoft ® BizTalk ® Server

1000s orders per day

Managing customer expectations is top priority

Orders placed from local and overseas clients

ERP, Barcode in place, but “no real visibility”

New order is created Order tracking starts Order attached to glass blank Station reads open orders Instructions provided to operators Order processed on time!

Minimize human error around length measurement, and insertion sequence Maximize asset utilization, manage hold times Minimize over/under casing deployment errors Holistic asset visibility: warehouse view + operations view RFID enabled warehouse operations to locate and ship the right casings on time Hand-held solution to ensure right casings are matched to right plan, and inserted in right sequence Electronic audit trail with operational visibility provided by RTVS TM solution on Microsoft BizTalk RFID Mismatches in installation plans and casing sections required due to incorrect shipments from warehouse Incorrect pipe insertion sequence due to errors in pick sequence of casing sections Lack of electronic audit trail for compliance with safety mandates and inspection requirements Real time track and trace of high-value assets for optimal resource utilization

Minimize human error around length measurement, and insertion sequence

Maximize asset utilization, manage hold times

Minimize over/under casing deployment errors

Holistic asset visibility: warehouse view + operations view

RFID enabled warehouse operations to locate and ship the right casings on time

Hand-held solution to ensure right casings are matched to right plan, and inserted in right sequence

Electronic audit trail with operational visibility provided by RTVS TM solution on Microsoft BizTalk RFID

Mismatches in installation plans and casing sections required due to incorrect shipments from warehouse

Incorrect pipe insertion sequence due to errors in pick sequence of casing sections

Lack of electronic audit trail for compliance with safety mandates and inspection requirements

Pipe enters Warehouse Item tracking Starts with handheld Length Associated with Item Optimal Pick Sequence Created and Verified Insertion Sequence Recorded Utilization and test info compiled

Web: www.s3edge.com , request an online demo Join the RTVS tribe at http://rtvs.wordpress.com Consolidated Benefits Reduced operational costs Real time asset visibility & control Creation of electronic audit trails Reduced errors in asset lifecycle management Improved customer SLA’s Reduced carbon footprint Reduce dwell times, better asset utilization Improved data quality

Web: www.s3edge.com , request an online demo

Join the RTVS tribe at http://rtvs.wordpress.com

Video: 3.35

Download and Try out BizTalk 2009 If your answer "Yes" to following send an email to [email_address] or [email_address]

Download and Try out BizTalk 2009

If your answer "Yes" to following send an email to [email_address] or [email_address]

Microsoft BizTalk RFID http://www.microsoft.com/rfid Microsoft BizTalk Server http://www.microsoft.com/biztalk/default.mspx Community Forums http://forums.microsoft.com/MSDN/default.aspx?ForumGroupID=398&SiteID=1 Blogs http://blogs.msdn.com/sudhir, http://blogs.msdn.com/biztalkrfid

Community Forums http://forums.microsoft.com/MSDN/default.aspx?ForumGroupID=398&SiteID=1

Blogs http://blogs.msdn.com/sudhir, http://blogs.msdn.com/biztalkrfid

© 2009 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.