UW President's Summit 2011 - Social Media Workshop
Upcoming SlideShare
Loading in...5
×
 

Like this? Share it with your network

Share

UW President's Summit 2011 - Social Media Workshop

on

  • 1,431 views

Slides from the UW President's Summit social media workshop (4/14/11).

Slides from the UW President's Summit social media workshop (4/14/11).

Presenters: Sharon Stoerger, Tanya Joosten, Alan Aycock, Dylan Barth (ltc@uwm.edu)

Statistics

Views

Total Views
1,431
Views on SlideShare
1,431
Embed Views
0

Actions

Likes
0
Downloads
5
Comments
0

0 Embeds 0

No embeds

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

UW President's Summit 2011 - Social Media Workshop Presentation Transcript

  • 1. Social Media Workshop 2011 President’s Summit Thursday, April 14, 2011 Learning Technology Center, UWM Sharon Stoerger, Tanya Joosten, Alan Aycock [email_address]
  • 2. Today’s Workshop
    • Part 1: Getting Started with Social Media
      • Using social media: What is it, and why use it?
      • Setting up Twitter and Facebook
      • Managing your social network
    • Part 2: Pedagogical Practices with Social Media
      • Using social media in education
      • Archiving Twitter data
      • Visualizing Twitter data
  • 3. PART 1: GETTING STARTED WITH SOCIAL MEDIA
  • 4. What is social media?
  • 5. One Definition (boyd & Ellison, 2007)
    • Web-based services that allow individuals to:
      • construct a public or semi-public profile within a bounded system;
      • articulate a list of other users with whom they share a connection ; and
      • view and traverse their list of connections and those made by others within the system. 
    • http://jcmc.indiana.edu/vol13/issue1/boyd.ellison.html
  • 6. Why is social media valuable?
    • Increase communication
    • Increase feelings of connectivity
    • Increase online learning community
    • Increase learning
  • 7. WHO IS USING SOCIAL MEDIA?
    • What are you using?
    • Why are you using it?
  • 8. Let’s Get Started with Twitter!
  • 9. http://twitter.com
  • 10.  
  • 11.  
  • 12.  
  • 13. And Now We Tweet!
  • 14.  
  • 15.  
  • 16.  
  • 17.  
  • 18. WHAT ABOUT FACEBOOK?
  • 19. Creating a Facebook Fan Page http://www.facebook.com/
  • 20. Create a Page
  • 21.  
  • 22. Creating a link
  • 23. Editing your Facebook-Twitter link
  • 24. Managing your Social Network
    • Social Dashboards
      • TweetDeck ( http://www.tweetdeck.com/ )
      • HootSuite ( http://hootsuite.com/ )
      • Seesmic ( http://seesmic.com/ )
    • Social Browsers
      • RockMelt ( http://www.rockmelt.com/ )
      • Fizzik ( http://www.fizzik.com/ )
  • 25. Why Social Dashboards and Browsers?
    • One post – multiple social media
    • Hashtags (e.g., #edtech)
      • Class discussions
      • Conferences
      • Webinars
    • Real time
    • Monitor multiple conversations at a glance
  • 26. Social Dashboards - TweetDeck
  • 27. Social Browsers – RockMelt
  • 28. PART 2: PEDAGOGICAL PRACTICES WITH SOCIAL MEDIA
  • 29. Pedagogical Uses of Social Media
    • Announcements
    • Supplemental information
    • Live microblogging
    • Personal learning networks
      • Making connections (e.g., Siemens, 2004)
      • Learning from outside “experts”
    • Collect real world data
    • Twitter polls
    • Other?
  • 30. Backchannel Communication
    • Like passing notes
    • Zero digital clutter
    • Networked conversation inside/outside classroom
    • Crowdsourcing in real time
    • SpeedTribes
  • 31. Archiving Twitter Data
    • Issues - Twitter TOS
      • Twapperkeeper
      • 140kit
    • One Alternative: The Archivist
      • http://visitmix.com/labs/archivist-desktop/
      • Pros: desktop, tweets/hashtags, visualization, easy export to EXCEL
      • Cons: Windows desktop application
      • Web version http://archivist.visitmix.com/5da57ce5/2
  • 32.  
  • 33. Another Option: Tweetdoc http://www.tweetdoc.org/ #pelc11
  • 34. Why archive?
    • Takeaways
      • Write a book
      • Create a tweetbook
    • Record of discussion
    • Research/analysis
    • Personal repository
  • 35. Visualizing Twitter Data
    • Text clouds
      • Wordles/Tagxedo/Tag Clouds via TweetStats
    • Conversations
      • Twitterfall
    • Visualization tools with public forum
      • Many Eyes
    • Analytics/Statistics
      • TweetStats
    • Social Network Analysis
      • Mention Map
  • 36. Why Visualize?
    • Helps us understand the learning process
    • Self-organizing maps = mimics way brain organize information & find patterns
    • Reveal hidden patterns, highlight connections, change the way we think about data
    • Clarify the narrative
    • Visual learners
  • 37. Visualization Examples TweetStats Wordle Mention Map Twitterfall
  • 38. Questions?
    • [email_address]
    • Sharon Stoerger
    • [email_address]
    • Tanya Joosten
    • [email_address]
    • Alan Aycock [email_address]
  • 39. Additional Resources
    • UWM Social Media Grant project
      • http://uwmsocialmedia.wikispaces.com
    • Presentation and Data
      • http://uwmsocialmedia.wikispaces.com/Presentations+by+Tanya
    • Set-up Instructions
      • http://uwmsocialmedia.wikispaces.com/Howtosocialmedia10
    • Creating a Twitter Account
      • http://tinyurl.com/4lkdkj3
    • Creating a Facebook Fan Page
      • http://www.facebook.com/pages/create.php
  • 40. References
    • Heiberger, G., & Harper, R. (2008). Have you Facebooked Astin lately? Using technology to increase student involvement. New Directions for Student Services , 124. Retrieved http://tinyurl.com/4vygtde
    • Higher Education Research Institute (HERI). (2007). College freshman and online social networking sites. Retrieved from http://gseis.ucla.edu/heri/PDFs/pubs/briefs/brief-091107-SocialNetworking.pdf
    • Junco, R., Heibergert, G., & Loken, E. (2010). The effect of Twitter on college student engagement and grades. Journal of Computer Assisted Learning. http://blog.reyjunco.com/pdf/JuncoHeibergerLokenTwitterEngagementGrades.pdf
    • Kopytoff, V. G. (2011). Blogs wane as the young drift to sites like Twitter. The New York Times . Retrieved from http://www.nytimes.com/2011/02/21/technology/internet/21blog.html?_r=1
    • Zickuhr, K. (2010). Generations 2010 . Washington DC: Pew Internet and American Life. Retrieved from http://www.pewinternet.org/Reports/2010/Generations-2010.aspx