Dress for a sustainable lifestyle
Sunday, September 8, 2013
Jaipur, Rajasthan, India
Artisanal lifestyle brand for the
conscious, well-traveled woman.
Inspired by the textiles and
my...
Theme: Jal Mahal, the Lake Palace promenade
Basant Collection SS14
Sunday, September 8, 2013
Theme: Rajasthani Villages
Basant Collection SS14
Sunday, September 8, 2013
Theme: Rani ka Kila, the queen’s fortress
Winter Collection AW13
Sunday, September 8, 2013
Product range
East-West inspired separates for work and casual wear
Feminine styling, relaxed tailoring, comfortable layer...
Mehera Shaw staff: Jaipur, Rajasthan, India
Production Team
Sunday, September 8, 2013
Sustainable production
• organic cotton
• handloom fabrics
• energy conservation
• fair trade practices
• hand printed tex...
Artisan Textiles
Hand block printing,
Bagru village
Sunday, September 8, 2013
Wood blocks for printing
Sunday, September 8, 2013
Sanganeer printing
artisan screen printing
Sunday, September 8, 2013
Earthy tones reflect the
return to nature with rich
cinnamon, gold, persimmon
and port. Smoky filters of
blush, pale mauve...
Sustainable Supplier
• fair trade
• organic cottons
• artisan printed textiles
• cradle-to-cradle production
Sunday, Septe...
Private label
• CMT services
• pattern/design development
• sampling
• small-medium capacity
• organic fabrics
• transpare...
We are a registered non-profit trust whose mission is to support artisan
development projects.
Projects include women artis...
Unique Selling Points
• excellence in design
• lifestyle separates
• high quality & affordability
• organic cottons & hand...
Opportunities
wholesale - franchise - partnering - social investment - internships - private label
Partnering for a future...
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Marketing Portfolio for Mehera Shaw 2013

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A marketing portfolio for Mehera Shaw describing our artisanal lifestyle brand, inspired by Indian textiles, our fair trade manufacturing, artisan prints in organic cottons and our foundation trust for artisan development projects.

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Marketing Portfolio for Mehera Shaw 2013

  1. 1. Dress for a sustainable lifestyle Sunday, September 8, 2013
  2. 2. Jaipur, Rajasthan, India Artisanal lifestyle brand for the conscious, well-traveled woman. Inspired by the textiles and mystique of India, styled for modern living. Sustainable production studio fully integrated and offering private label services. Non-profit foundation for artisan development. A Sustainable Fashion House Sunday, September 8, 2013
  3. 3. Theme: Jal Mahal, the Lake Palace promenade Basant Collection SS14 Sunday, September 8, 2013
  4. 4. Theme: Rajasthani Villages Basant Collection SS14 Sunday, September 8, 2013
  5. 5. Theme: Rani ka Kila, the queen’s fortress Winter Collection AW13 Sunday, September 8, 2013
  6. 6. Product range East-West inspired separates for work and casual wear Feminine styling, relaxed tailoring, comfortable layers Products: women’s wear, accessories, nightwear, homewares, fabric Sunday, September 8, 2013
  7. 7. Mehera Shaw staff: Jaipur, Rajasthan, India Production Team Sunday, September 8, 2013
  8. 8. Sustainable production • organic cotton • handloom fabrics • energy conservation • fair trade practices • hand printed textiles • high quality for garment longevity Sunday, September 8, 2013
  9. 9. Artisan Textiles Hand block printing, Bagru village Sunday, September 8, 2013
  10. 10. Wood blocks for printing Sunday, September 8, 2013
  11. 11. Sanganeer printing artisan screen printing Sunday, September 8, 2013
  12. 12. Earthy tones reflect the return to nature with rich cinnamon, gold, persimmon and port. Smoky filters of blush, pale mauve and stone act as a veil for starker hues of black and pewter. Shibori Japanese Water Color Dabu Resist Trends in prints SS14 Trends to Prints Fabric Collection Sunday, September 8, 2013
  13. 13. Sustainable Supplier • fair trade • organic cottons • artisan printed textiles • cradle-to-cradle production Sunday, September 8, 2013
  14. 14. Private label • CMT services • pattern/design development • sampling • small-medium capacity • organic fabrics • transparent supply chain • cradle-to-cradle production Sunday, September 8, 2013
  15. 15. We are a registered non-profit trust whose mission is to support artisan development projects. Projects include women artisans micro social enterprise: skills training program in upcycled accessories from production scrap. Mehera Shaw Foundation Sunday, September 8, 2013
  16. 16. Unique Selling Points • excellence in design • lifestyle separates • high quality & affordability • organic cottons & handloom fabrics • artisan prints • fair trade • sustainable production Sunday, September 8, 2013
  17. 17. Opportunities wholesale - franchise - partnering - social investment - internships - private label Partnering for a future Sunday, September 8, 2013

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