Blog Now
Upcoming SlideShare
Loading in...5

Blog Now



Blog services explained

Blog services explained



Total Views
Views on SlideShare
Embed Views



1 Embed 1 1



Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

CC Attribution-ShareAlike LicenseCC Attribution-ShareAlike License

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
Post Comment
Edit your comment

Blog Now Blog Now Presentation Transcript

  • What is a blog?
    • It’s about publishing by individuals
    • It is not a passing fad
    • It has become a mainstream technology
    • It will have as deep impact as e-mail 4 or 5 years down the line
  • When did all this started?
    • In the year 1999 Evan Williams founded
    • Just like yahoo or hotmail it started as a personal project.
    • He wanted to find an easy way to save what he was reading on the net (like newspaper clip book)
  • How did it grow?
    • By the year 2001 had 10 Lakh registrations. But only half of that were regular writers.
    • It was a group of 3 people at blogger, who looked after everything!
    • They could not find any way to make money out of it….
    • Finally in March 2003 blogger was sold out to
  • Competition
    • Soon there were blogs everywhere.
    • New softwares like PHP and MySQL made it easy and cheap to host blog site.
    • liverjournal, onclave, easyjournal, antville all came up with their own versions of blog
    • A few CMS (Content Management Systems) softwares changed their name to add the word blog in their domain name.
  • What are the types of blog?
    • News Aggregator: The original intention of blog was to collect interesting text you read on the net and the links where you found it.
    • Diary blog: You can write private or public diary on some websites.
    • CMS: Some wise websites intergrated blogs in their organizations and reduced the cost of a Content Management Systems.
    • Collaborative: If you want to introduce a concept and find out what others think about it, you can allow others to comment, edit, review what you have said.
  • Who are the major players?
  • What are the other blog sites?
  • What are the types of blog?
    • All the blogs mentioned earlier are hosted blogs.
    • It means you simply register at the site and start using it. (like yahoo or hotmail)
    • You can also host a blog software on your own site. You need to know the programming language and your server should support the growing requirements of blog community.
  • What if I want to host blog?
    • Drupal
    • Nucleus
    And many other softwares are available for free or for a nominal fee. You can start by downloading one of these software and install it on your server so that your customers, community, family can start writing on YOUR OWN server.
  • What is the difference?
    • Web based
    • Less Reliable
    • No Backup
    • Limited features
    • Support is absent
    • Hosted
    • As reliable as you
    • Regular backups
    • You decide the features
    • You support customers
  • What are the growth potentials?
    • 30 Lakh people are already registered with one service or the other.
    • The number is growing at 25% per month. (Yes, per month and not per year)
    • It’s the biggest thing happened on the net after e-mail
    • E-mail made communication easy but blogs are changing the fundamentals, the way we live, think, communicate and our attitude towards the world.
  • Easy to publish
    • “ Blog” Concept has made web publishing as easy as pie
    • You login, You type, You push a button and look ma! the whole world can read it now!
    • You want to save something you read on the web? No problem! Highlight the text, right click and select blog it. You don’t just save it, you republish it!
    • You e-mail a memo to an employee and cc to your blog. Let everyone out there know the nasty things he has done!
  • Easy to read
    • You can read current writing as well as browse through the archives by visiting the site.
    • If you are like me who read 20 blog sites everyday, you can download the software called feed reader.
    • It will collect the recent entries from all those sites and display in the outlook express type layout.
    • You can read the cnet technology news, BBC Asia news and your mom’s blog entries in the same software window without even starting Internet explorer!
  • RSS Code reader Software like Feed Reader The site broadcasting RSS feeds It works like a radio Website broadcasts the latest contents in RSS language. The software like Feed reader and awasu accepts the code, convert it into plain language and display the text in a outlook express type software.
  • How it will affect the traditional media?
    • Bloggers tend to democratize the reading process
    • headlines from a blog in an obscure part of the world have equal weight with those from the Washington Post or the New York Times
    • TV, Radio, News Papers will have to work hard to maintain their credibility which was taken for granted in the good old days!
  • Information Flow Chart Publishing House like cnn, BBC Blog Writer Reader News News Comment Comment News Comment
  • What are the types of bloggers?
    • Personal blog: Services like blogger, easyjournal and CrimsonBlog allow you to write and publish what ever you want. You can even use it as your personal diary and keep it private.
    • Collaborative blog: Services like upsaid and blog-city allow others to comment what you have said. You can send automatic e-mail alerts to them whenever you update your site. They can read your blog entries in a outlook style software.
  • What is the cost of a blog?
    • It’s not just easy, It’s free as well.
    • The basic service is free, however you have to pay around 2 to 4 dollars per month for extra features like comments, image storage space, post via email.
    • A banner at the top will be displayed if you are using the free service.
  • So, what are the final numbers? Yes Yes/Pro No Yes/Pro No Comments Yes/Pro Yes/Pro No No No Posting via e-mail Yes/Pro Yes/Pro Yes No No RSS $2.50 monthly $15 - 6 months $27.50 yearly $5 - 2 months $14 - 6 months $24 yearly -- 6 Month $15 12 Month $25 -- Cost Free/Pro Free/Pro Free Free/Pro Free Free/Pro blog-city UpSaid Crimson Blog EasyJournal blogger