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Blog Now

Blog Now



Blog services explained

Blog services explained



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    Blog Now Blog Now Presentation Transcript

    • What is a blog?
      • It’s about publishing by individuals
      • It is not a passing fad
      • It has become a mainstream technology
      • It will have as deep impact as e-mail 4 or 5 years down the line
    • When did all this started?
      • In the year 1999 Evan Williams founded blogger.com
      • Just like yahoo or hotmail it started as a personal project.
      • He wanted to find an easy way to save what he was reading on the net (like newspaper clip book)
    • How did it grow?
      • By the year 2001 blogger.com had 10 Lakh registrations. But only half of that were regular writers.
      • It was a group of 3 people at blogger, who looked after everything!
      • They could not find any way to make money out of it….
      • Finally in March 2003 blogger was sold out to google.com
    • Competition
      • Soon there were blogs everywhere.
      • New softwares like PHP and MySQL made it easy and cheap to host blog site.
      • liverjournal, onclave, easyjournal, antville all came up with their own versions of blog
      • A few CMS (Content Management Systems) softwares changed their name to add the word blog in their domain name.
    • What are the types of blog?
      • News Aggregator: The original intention of blog was to collect interesting text you read on the net and the links where you found it.
      • Diary blog: You can write private or public diary on some websites.
      • CMS: Some wise websites intergrated blogs in their organizations and reduced the cost of a Content Management Systems.
      • Collaborative: If you want to introduce a concept and find out what others think about it, you can allow others to comment, edit, review what you have said.
    • Who are the major players?
      • blogger.com
      • CrimsonBlog.com
      • EasyJournal.com
      • UpSaid.com
      • Blog-city.com
    • What are the other blog sites?
      • LiveJournal.com
      • onClave.org
      • BlogStudio.com
      • rediff.com
    • What are the types of blog?
      • All the blogs mentioned earlier are hosted blogs.
      • It means you simply register at the site and start using it. (like yahoo or hotmail)
      • You can also host a blog software on your own site. You need to know the programming language and your server should support the growing requirements of blog community.
    • What if I want to host blog?
      • b2.com
      • Drupal
      • Nucleus
      And many other softwares are available for free or for a nominal fee. You can start by downloading one of these software and install it on your server so that your customers, community, family can start writing on YOUR OWN server.
    • What is the difference?
      • Web based
      • Less Reliable
      • No Backup
      • Limited features
      • Support is absent
      • Hosted
      • As reliable as you
      • Regular backups
      • You decide the features
      • You support customers
    • What are the growth potentials?
      • 30 Lakh people are already registered with one service or the other.
      • The number is growing at 25% per month. (Yes, per month and not per year)
      • It’s the biggest thing happened on the net after e-mail
      • E-mail made communication easy but blogs are changing the fundamentals, the way we live, think, communicate and our attitude towards the world.
    • Easy to publish
      • “ Blog” Concept has made web publishing as easy as pie
      • You login, You type, You push a button and look ma! the whole world can read it now!
      • You want to save something you read on the web? No problem! Highlight the text, right click and select blog it. You don’t just save it, you republish it!
      • You e-mail a memo to an employee and cc to your blog. Let everyone out there know the nasty things he has done!
    • Easy to read
      • You can read current writing as well as browse through the archives by visiting the site.
      • If you are like me who read 20 blog sites everyday, you can download the software called feed reader.
      • It will collect the recent entries from all those sites and display in the outlook express type layout.
      • You can read the cnet technology news, BBC Asia news and your mom’s blog entries in the same software window without even starting Internet explorer!
    • RSS Code reader Software like Feed Reader The site broadcasting RSS feeds It works like a radio Website broadcasts the latest contents in RSS language. The software like Feed reader and awasu accepts the code, convert it into plain language and display the text in a outlook express type software.
    • How it will affect the traditional media?
      • Bloggers tend to democratize the reading process
      • headlines from a blog in an obscure part of the world have equal weight with those from the Washington Post or the New York Times
      • TV, Radio, News Papers will have to work hard to maintain their credibility which was taken for granted in the good old days!
    • Information Flow Chart Publishing House like cnn, BBC Blog Writer Reader News News Comment Comment News Comment
    • What are the types of bloggers?
      • Personal blog: Services like blogger, easyjournal and CrimsonBlog allow you to write and publish what ever you want. You can even use it as your personal diary and keep it private.
      • Collaborative blog: Services like upsaid and blog-city allow others to comment what you have said. You can send automatic e-mail alerts to them whenever you update your site. They can read your blog entries in a outlook style software.
    • What is the cost of a blog?
      • It’s not just easy, It’s free as well.
      • The basic service is free, however you have to pay around 2 to 4 dollars per month for extra features like comments, image storage space, post via email.
      • A banner at the top will be displayed if you are using the free service.
    • So, what are the final numbers? Yes Yes/Pro No Yes/Pro No Comments Yes/Pro Yes/Pro No No No Posting via e-mail Yes/Pro Yes/Pro Yes No No RSS $2.50 monthly $15 - 6 months $27.50 yearly $5 - 2 months $14 - 6 months $24 yearly -- 6 Month $15 12 Month $25 -- Cost Free/Pro Free/Pro Free Free/Pro Free Free/Pro blog-city UpSaid Crimson Blog EasyJournal blogger