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Hung shan shan Zara Trend Presentation 2011

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Hung Shan Shan, Zara Store MT Program 2010

Hung Shan Shan, Zara Store MT Program 2010

Published in: Lifestyle, Business

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  • 1. Hung Shan Shan
    Presents
    2011 Spring/ Summer Fashion Trend
    ZARA Store Management Trainee Program
    18, June 2010
  • 2. Content
    • Ladies Wear
    • 3. Menswear
    • 4. Introduction to inspiration
    • 5. References
  • Ladies Wear
    Eco Fashion
    • Organic fabric
    E.g. linen, cotton
    • Natural colour palette
    E.g. nude, earth
    “Eco Fashion emerges as people care more about the environment. Use of natural organic fabrics express sense of primitivism.”
  • 6. Ladies Wear
    Fabrics
    • Sheer
    • 7. Lace & Embroidery
    • 8. Creased
    • 9. Soft & bleached Denim
    “Combination of modern denim and classic lace and embroidery.
    Light and soft fabrics create sense of raw and natural.”
  • 10. Ladies Wear
    Prints & Patterns
    “Besides the entire apparel prints and patterns tend to appear as embellishment such as waist band, headband, scarf and leggings.”
  • 14. Ladies Wear
    “Low-keyed highlights add freshness and ladyhood to naturalness. Classic bow is remarkable this summer.”
    Details & embellishment
  • Ladies Wear
    Accessories
    “Accessories of this season tend to appear in vivid way. Hippie style headband enlightens sense of rebellion upon ladyhood.”
  • 21. Menswear
  • 22. Menswear
    Prints & Patterns
    Floral pattern is no longer women’s fashion, shorts and trousers are painted brightly and in a neutral way.
  • 25. Menswear
    Footwear
    .
    Open toe gladiator sandals are hot picks in this summer. Loafers in canvas and hemp appear to be more colourful.
  • 27. Menswear
    Denim
    More details are added to men’s denim products. Folded cuffs and trimmed collar make it remarkab
  • 30. Menswear
    Accessories
    Black framed glasses and casual walking hats are must have items to make you look chic this summer.
  • 31. Menswear
    Suit
    • Vivid tie
    • 32. Short ankle pants
    Suit is are embellished in a casual and lively way. Colours and patterns are used; ankle pants relieve the summer heat.
  • 33. INSPIRATION
    Connection with the nature
    My collection is inspired by the works of the greatest modern Spanish architect - Antonio Gaudi. The architect expresses his belief in the linkage between the earth and the sky, between people and the God through his extraordinary works. This belief just fits the trend of environmental protection. I would like express my respect to him with this presentation.
    Gaudi’s Colour palette
    Divinity in Simplicity
  • 34. THE ENDThank You!
    References
    • www.zara.com
    • 35. www.style.com
    • 36. design.doitex.org.tw/
    • 37. trend.taotian.com
    • 38. http://www.ifashion.co.za/
    • 39. www.askmen.com/