“User Experience” (UX) is so hot right now. Business magazines talk about it, stakeholders want it, people even have job titles containing it. Designers, usability engineers, information architects, psychologists and even anthropologists are all circling, fighting for a piece of the UX pie. But at the end of the day, coders own the user experience. All the drop-shadows in the world don’t mean a thing if they don’t make it into the code. Join Shane Morris - recovering developer, long-time user interface designer and Microsoft User Experience Evangelist – for a discussion of user experience from the developer’s viewpoint. What simple things can developers do to deliver better user experience? If you could only do one thing to improve your application’s user experience, what would it be? What about designers? What do they do? How can they help? How can you work effectively with them? This talk focuses on practical, realistic ways to ensure your next application delivers a great user experience.