It's not who you know but who knows you in today’s hyper-connected marketplace. The consumer and the crowd now own your brand, and in order to profit from this new dynamic, you need a solid strategy and set of principles to engage the marketplace.
Understanding the role social media and social networking play in this new dynamic is paramount to your future success as sales professionals, marketers, and corporations. In this fast-paced keynote presentation Shane Gibson co-author of Sociable! will share with you:
* The new rules of engagement in sales and marketing
* Prospecting 2.0: How to use Social Media to connect, attract and grow profitable clients opportunities.
* 5 Reasons not to let sales people post content and 10 reasons why you should.
* The top social media and networking tools for sales organizations