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Our Target Audience Evaluation
 

Our Target Audience Evaluation

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    Our Target Audience Evaluation Our Target Audience Evaluation Presentation Transcript

    • Who would be the audience for your media product? 
      By Ellis Parkinson
    • Target Audience
      My target audience is the mid teens to the late 20s-Early 30s.
      I came to this decision for a lot of reasons and there are quite a few reasons why for instance…….
    • Our decision based on our classification
      We decided that our film would be rated a 15 before we even started filming and we did this because we wanted our film to have the rite amount of restriction for its contents but at the same time allowing us as wide an audience as we can get with it so that means that our target audience is perfectly suited as all of them would be able to watch the film so that’s key to the decision of what our target audience would be. As well as this is the most common classification for the genre that we are using and that was key to our decision because we not only know that we aren’t alone in our target audience but it also shows that our area of classification was seemingly correct as well.
    • Disposable Incomes
      Also the age group that we chose has a much more disposable income which could be the reason that they are also the most likely age group to go to the cinema which means they would be more likely to go and view our film.
    • Other reasons…
      We believe also that the age group would most likely also be the age group that where most attracted to watching more scary and intense films rather than the more older or younger generations.