Your SlideShare is downloading. ×

Utilising Social Media for Leadership and Outcomes

413

Published on

Social media for leadership presentation for Association Forum's Future Leaders Conference (Melbourne, 2013).

Social media for leadership presentation for Association Forum's Future Leaders Conference (Melbourne, 2013).

Published in: Social Media, Technology, Business
0 Comments
4 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
413
On Slideshare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
0
Comments
0
Likes
4
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Utilising Social Media For Leadership And Outcomes Presentation by: Shai Coggins, Content and Community Specialist, Vervely - http://vervely.com/ Twitter: @ShaiCoggins | @VervelyCom
  • 2. Which Team Are You Part Of? #TeamSocial #TeamNoTime
  • 3. ... or maybe ... #TeamNotMyJob #TeamNoWay #TeamFenceSitting
  • 4. “The solution is to stop looking at social media as another platform you have to learn —yet another responsibility—and start seeing it for what it can be instead: a personal toolbox for improving your practice of leadership.” –Alexandra Samuel The Wall Street Journal http://on.wsj.com/16xzE9z
  • 5. Two Sides To Social Personal Strategic / Organisational
  • 6. Six socialmedia skills every leader needs by McKinsey & Company http://bit.ly/1cfD
  • 7. 3 Best Practice Tips on Social Media for Leaders
  • 8. Choose one aspect to develop. Pick one from the 'Personal' skills list (Producer, Distributor, Recipient) - and develop it. Pick one from the 'Strategic' or 'Organisational' skills list (Adviser, Architect, Analyst) and develop it.
  • 9. Focus on just a few social channels that matter most to you and your target audience. Ask yourself: What do you wish to accomplish? Who do you wish to connect with? Most popular channels for leaders: Blogs, LinkedIn, Twitter
  • 10. Practice social media mindfulness. Keep in mind practices of successful people Use tools like HootSuite, Twitter app, Tweetdeck, etc Make lists and follow key accounts and interests Use it to your advantage, don't let it overwhelm you. Set aside 'down time' with social media.
  • 11. Questions and Comments Twitter: @ShaiCoggins or @VervelyCom Email: shai@vervely.com 12

×