Social Media for Grantmakers
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Social Media for Grantmakers

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A social media workshop for grantmakers. This is a slide deck presented during a professional development workshop at Philanthropy Australia.

A social media workshop for grantmakers. This is a slide deck presented during a professional development workshop at Philanthropy Australia.

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http://paper.li 82
http://www.philanthropy.org.au 51
http://twitter.com 4
http://us-w1.rockmelt.com 4
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Social Media for Grantmakers Social Media for Grantmakers Presentation Transcript

  • Social Media for Grantmakers Philanthropy Australia Professional Development Workshop Series 5 July 2011 Presentation by: Shai Coggins Manager, Communications & Web Content Twitter: @shaicoggins
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  • --- only when you have a clear communications plan. Venture in to social media
    • Strategic Communications Plan Generator (via SPIN Project) http://www.spinproject.org/plangenerator
    • Strategic Communications Template (via Wiley) http://media.wiley.com/product_ancillary/22/04704012/DOWNLOAD/StrategicCommunicationsPlanTemplate.pdf
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  • Social Media Use in Australia (2011) Video Source: Box Hill Institute
  • Source: Google Ad Planner Tool *UAV – Unique Australian Visitors Australian Social Media Use (May 2011)
    • Grantmakers on Social Media
    Case Foundation casefoundation.org Venture Philanthropy Partners vppartners.org Women’s and Children’s Hospital Foundation www.wchfoundation.org.au
  • Social Media Growth Stages Partly based on Beth Kanter’s Social Media Strategy Blocks ( http://bethkanter.org / | Twitter: @kanter) SIT CRAWL WALK RUN FLY
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  • Social Media Strategy
  • Social Media Policy
    • Do you have one? Do you need one?
    • Database of Social Media Policies – http://socialmediagovernance.com/policies.php?f=5
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    • "If you can't fly then run, if you can't run then walk, if you can't walk then crawl, but whatever you do, you have to keep moving forward.”
    • ~ Martin Luther King Jr.