Communication Tools: New and Tried & True Media

638 views

Published on

This is the slide deck

Published in: Technology, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
638
On SlideShare
0
From Embeds
0
Number of Embeds
10
Actions
Shares
0
Downloads
5
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide
  • \n\n
  • \n\n
  • \n\n
  • \n\n
  • \n\n
  • \n\n
  • \n\n
  • \n\n
  • \n\n
  • \n\n
  • \n\n
  • \n\n
  • \n\n
  • Communication Tools: New and Tried & True Media

    1. 1. Communication Tools: Tried and True + New MediaAuSAE Leadership Presentation by Shai Coggins Manager, Communications & Web ContentSymposium Connecting Up - http://connectingup.org/
    2. 2. Programs andservices fornonprofitsDonorTec,MatchIT,NationalDirectory,ConferenceTwitter:
    3. 3. Communications Insights
    4. 4. Tried and TrueSnail mailWord of mouthPrint publicationsTelephoneTelevisionRadio
    5. 5. New MediaE-newsletters and emailsSocial networksWebsites and blogsSMS / MobileVideos and slideshowsPodcasts
    6. 6. Traditional media is just like new media, digitised.
    7. 7. Insight 1: Its all Good! Tried and True New Media Reaching more people, quicker +Great for reaching non-techies targeted Inexpensive, but needs clearer More expensive and time lag guidelines Tracking challenges May be tracked and measured Directive Community orientated
    8. 8. Mixing It Up!Tried and True: Printcollateral (bookmark)New Media: QR code -linking to mobile page withinvitation to connect withsocial platforms
    9. 9. Insight 2: Whats The Strategy?Map out a CommunicationsPlan/StrategyHow do we know we gotthere?Take the team on thejourney
    10. 10. Insight 3:Take it to the community! TweetChats Connecting Up Groups MatchIT
    11. 11. #npau TweetChatWednesdays fortnightly, 3:30 pm AEST Next one: 21 September 2011
    12. 12. Connect with me! Twitter: @shaicogginsEmail: SC@connectingup.org

    ×