Startups

Startups

Focus

Focus
1. Idea

Focus
1. Idea
2. Build

Focus
1. Idea
2. Build
3. ???

Focus
1. Idea
2. Build
3. ???
4. profit!

Focus
borrow our tech,
1. Idea
focus on innovation
2. Build
3. ???
4. profit!

Focus
borrow our tech,
1. Idea
focus on innovation
2. Build
3. ???
4. profit!
get some purple
promo love

YQL (Web data)

YQL (Web data)
BOSS (Search)

YQL (Web data)
BOSS (Search)
YSlow (Speed)

YQL (Web data)*
BOSS (Search)
YSlow (Speed)*
* free as in beer

YQL

YQL
select * from internet

YQL
select * from internet
sql-like

YQL
select * from internet
gets stuff from the tubes
sql-like

YQL
select * from internet
gets stuff from the tubes
sql-like
pick as much
(or as little)
as you like

select title from rss where url='http://
rss.news.yahoo.com/rss/topstories'

get the title
select title from rss where url='http://
rss.news.yahoo.com/rss/topstories'

get the title from an rss feed
select title from rss where url='http://
rss.news.yahoo.com/rss/topstories'

get the title from an rss feed
select title from rss where url='http://
rss.news.yahoo.com/rss/topstories'
that has the url of ...

get the title from an rss feed
select title from rss where url='http://
rss.news.yahoo.com/rss/topstories'
that has the url of ...
<results>
<item>
<title>Chrysler will file for Chapter 11 bankruptcy (AP) </title>
</item>
<item>
<title>Mexico shuts nonessential services amid swine flu (AP) </title>
</item>
<item>
<title>WHO to stop using term 'swine flu' to protect pigs (AP) </title>
</item>
...

get the title from an rss feed
select title from rss where url='http://
rss.news.yahoo.com/rss/topstories'
that has the url of ...
<results>
<item>
<title>Chrysler will file for Chapter 11 bankruptcy (AP) </title>
</item>
<item>
<title>Mexico shuts nonessential services amid swine flu (AP) </title>
</item>
<item>
<title>WHO to stop using term 'swine flu' to protect pigs (AP) </title>
</item>
...
(or json / jsonp)

We Open
Make tables for any API
Easy syndication of your API

We Open
open data tables
Make tables for any API
Easy syndication of your API

BOSS

BOSS
(being your own)
Open Unbranded Search

BOSS
(being your own)
Open Unbranded Search
Rich Structured Data

BOSS
(being your own)
Open Unbranded Search
Rich Structured Data
~5k Free Requests / Day

BOSS
(being your own)
Open Unbranded Search
Rich Structured Data
~5k Free Requests / Day
Site restricted or web wide

boss here

boss
wikipedia
pokemon
...
boss here

boss
wikipedia
pokemon
...
boss here
yuil
built in 4h
open source

YSlow
Time =
Servers =
Bandwidth =

YSlow
Time = $$$
Servers =
Bandwidth =

YSlow
Time = $$$
Servers = $$$
Bandwidth =

YSlow
Time = $$$
Servers = $$$
Bandwidth = $$$

YSlow 2.0

make UX faster
YSlow 2.0

use less bandwidth
make UX faster
YSlow 2.0

use less bandwidth
make UX faster
YSlow 2.0
scale more, less work

use less bandwidth
make UX faster
YSlow 2.0
nothing to buy
scale more, less work

It’s like school

It’s like school
Let’s pick
on Rick

It’s like school Still not
perfect
Let’s pick
on Rick

It’s like school Still not
perfect
A-F
Let’s pick
on Rick

It’s like school Still not
perfect
A-F
Report card
Let’s pick
on Rick

purple promo

purple promo
millions of
users

purple promo
open platforms
on y! millions of
users

purple promo
huge developer
audience
open platforms
on y! millions of
users

purple promo
Pr teams
huge developer
work with partners
audience
open platforms
on y! millions of
users

Questions?
@sh1mmer
http://speakerrate.com/sh1mmer

Questions?
@sh1mmer
http://speakerrate.com/sh1mmer