E media
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E media



AQA AS Media

AQA AS Media
E-media, form, institution, Audience, McLuhan



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  • http://www.slideshare.net/CharisCreber/citizen-journalism-examples http://www.degreeinfo.com/off-topic-discussions/43222-status-citizen-journalists-around-world-2012-iaij-calling.html

E media E media Presentation Transcript

  • E-mediaForm, Audience, Institution
  • Recap• Stick yesterdays posters on the wall. Prepare a 30 second spoken presentation of your findings (of the chosen website) and discuss it with one other person who is looking at a different website
  • Objectives: Understand the basics of e- media form and learn the role of citizen journalism within e-media Show basics of FORM Investigate and report E- Look at the role of the on citizen journalism media internet Look at the role of citizen journalism
  • Form• Websites borrow many conventions from print - can you name them?• Additionally there are Hyperlinks – search bars – banners ads – menu’s – drop down menu’s – video, picture, audio embeds• Using the post-it notes and examples given identify the websites form
  • The role of the Internet• Internet as enabling democracy• Internet as antidote to media texts from large institutions• Internet as liberation from societal and geographical constraints• Internet as enhancing political engagement• Internet as enhancing educational opportunities
  • “The medium is the message”• Marshall McLuhan – theorist• Capabilities of hardware/technology more important than what is being transmitted• Technology is extension of how we communicate, think and feel• Electronic media requires active participation & crosses national borders while democratising and decentralising information = Global Village
  • The Role of YOU• Citizen Journalism = public contribute to, produce, disseminate or analyse news media i.e. user generated• Allows access when banned by the state/employer etc• Allows up to date reporting• Avoids bias? In small groups come up with some examples of citizen journalism
  • Task• Using the sites listed and your notes as starting points, build up your own profile of what citizen journalism is and means• Think about and refer to key audience theories including Marshal McLuhan• Provide an illustrated A4 sheet that explains the concept and shows examples http://journalism.about.com/od/citizenjournalism/a/whatiscitizen.htm http://mashable.com/category/citizen-journalism/http://gigaom.com/2012/09/14/david-carr-on-newspapers-twitter-and- citizen-journalism/• Extension: Look into the concept of Prosumerhttp://www.forbes.com/sites/work-in-progress/2010/07/03/the-shift-from- consumers-to-prosumers/