How Social Media Affects Your Business
Upcoming SlideShare
Loading in...5
×

Like this? Share it with your network

Share

How Social Media Affects Your Business

  • 4,210 views
Uploaded on

How Social Media Affects Your Business in positive and possibly negative ways

How Social Media Affects Your Business in positive and possibly negative ways

More in: Technology
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
No Downloads

Views

Total Views
4,210
On Slideshare
4,117
From Embeds
93
Number of Embeds
3

Actions

Shares
Downloads
29
Comments
0
Likes
1

Embeds 93

http://www.s-go.net 89
http://sgo16.u404.s-gohost.net 2
http://paper.li 2

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. Blogging, Facebook & Twitter
    • How Can Social Media Impact My Business?
  • 2. What is Social Media?
    • A category of sites that is based on user participation and user-generated content.
      • Social Networking sites like LinkedIn or Facebook
      • Social bookmarking sites like Del.icio.us
      • Social news sites like Digg or Reddit
  • 3. What is Social Media?
      • Micro blogging - Twitter
      • Video and photo sharing like YouTube and Flickr, Podcasts
      • Blogging websites in general
  • 4. What is Social Media For?
    • Conversations and Interactions
    • Building Affinity & Gaining Authority
    • Sharing, Learning & Networking
    • Customer Service
  • 5. What is Social Media For?
    • Building Customer Communities
    • Customer Generated Content
    • Promotion & Website Traffic
    • Increasing Revenue Opportunities
  • 6. What is Twitter For?
    • Real Time Micro-Blogging – 140 characters
    • Learning & Sharing
    • Building Supplier/Partner/Customer Networks
    • Promoting Blog Posts (Yours & Others)
    • Real Time News Stream - Discover Trends
  • 7. Twitter For Real
    • Powerful Search
    • Found Partners – Cornell – Sanico Project
    • Found Tools – Dozens of SEO and Development
    • Backlinks & Traffic (Google Indexes Status Tweets)
    • Jobs & Projects Offered
  • 8. Twitter For Real
    • Customer Service
      • Dawn Staley – SC Womens Basketball Coach
      • Zas Brick Oven Pizza on Devine Street
      • Tweet: Just got mistreated at za s never eating there again
      • 1,589 Followers
      • Zas Reacted Directly
  • 9. What is Facebook For?
    • Social Networking – Multimedia Rich
    • Learning & Sharing
    • Pages & Groups
    • Promoting Facebook & Blog Posts (Yours & Others)
    • Personal Customer Service/Feedback
  • 10. Facebook For Real
    • Friend/Fan Based System
    • Email/Instant Messaging
    • Backlinks & Traffic (Google Indexes Facebook)
    • 400 Mil+ Users – Large Local Groups
    • Create Events & Discussion Boards
  • 11. Facebook For Real
    • The Haircolor Cafe
      • Goodwill Programs & Support (Pediatric Cancer)
      • Special Promotions to Facebook Only Fans
      • Promoting Events for All Clients
      • Freebies/Samples
  • 12. What Is Blogging For?
    • Personal News Source
    • Communicate Culture & Brand
    • Articles/Posts with Photos, Music & Video
    • Conversations Through Comment Threads
    • Case Studies & Testimonials
  • 13. Blogging For Real
    • Requires Regular Posting
    • Website Traffic (Google LOVES Blogs)
    • Reader/Subscriber Model (RSS)
    • Inside Your Website or Stand Alone
    • Requires Keyword Research
  • 14. Blogging For Real
    • Revenue Opportunities Through Search
      • Search Results/Youth Association Website #1
      • defensive baseball training #3
    • Trust & Authority
    • Promotion on Social Media
  • 15. Blogging Options
    • Third Party Blogs
      • Business Are Busy – Resource Constrained
      • Turn Key Blog – We Blog For You
      • Designed for High Traffic
    • http://www.thirdpartyblogs.com/2010/03/08/video-intro-to-third-party-blogs/
  • 16. Resources
    • s-go Consulting: http://www.s-go.net
    • Twitter: Twitter 101 for Business : http://business.twitter.com/twitter101/ 62 Ways to Use Twitter for Business : http://webworkerdaily.com/2009/08/03/62-ways-to-use-twitter-for-business/ Top 10 Twitter Tips for Beginners : http://www.pcmag.com/article2/0,2817,2341095,00.asp How to Use Twitter – Tips for Bloggers : http://www.problogger.net/archives/2008/01/25/how-to-use-twitter-tips-for-bloggers/
    • Facebook: Facebook Statistics : http://www.facebook.com/press/info.php?statistics How To Use Facebook : http://www.ehow.com/videos-on_108_use-facebook.html Develop Successful Facebook Pages : http://www.allfacebook.com/2009/03/facebook-page-strategy/
    • Blogging: Turn Key Blogs : http://www.Thirdpartyblogs.com How To Blog Effectively: http://www.webdesignerdepot.com/2009/08/how-to-blog-effectively/ How To Blog Almost Everyday : http://www.chrisbrogan.com/how-to-blog-almost-every-day/