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What is network marketing pdf
 

What is network marketing pdf

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Internet Network Marketing can be a child’s play, provided you play it right. There is nothing complex about it. MLM SYSTEM is a proven and time tested online marketing system. All you need is to ...

Internet Network Marketing can be a child’s play, provided you play it right. There is nothing complex about it. MLM SYSTEM is a proven and time tested online marketing system. All you need is to get hold of tips, tricks and secrets from the internet marketing experts.

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    What is network marketing pdf What is network marketing pdf Document Transcript

    • What is Network Marketing? BY: RAM GUPTA Confused?Don’t be. You are in the right place to get the right answers.Network marketing has as many definitions as the people you talk to. The simplestone, though, in my words would be “Marketing of goods and services throughprospecting, developing relationship with the prospect and introducing the productas a solution he is looking for, by you and your recruits, who also repeat the sameprocess”. This does not stop here. Your recruits will also have their recruits,repeating the same process.Interesting. Isn’t it? Yes it is a money churning concept for those who embrace it,understand it, and practice it. And, perhaps one of the very few business modelswhich requires as little as a few hundred Dollars as the initial capital. That’s whyonline network marketing is the best business model to start your own home basedbusiness. Provided you follow the MLM script. Help yourself with some extraincome as commissions you earn and part of the commissions that your recruitsearn through this dynamic tool called Internet Marketing.This makes one wonder that if Network Marketing was as simple as it seems, whybig corporate, large business houses or giants don’t follow this model. Well theydo. Look at the branding business or franchise business. What do you think? DoStarwood, Carlson or Lemon Tree, just to name a few, own all hotels that carrytheir name or brands? No, maybe a handful? Rest all are franchised where thechains get a percentage of their income as a fee or commission. Same is the casewith KFC, Pizza Hut or any other franchise module. They earn 100% from theirowned hotels and a commission from those who carry their brands.So what does Network Marketing or Web Marketing entail? Mainly it is a threestep process, first you network with people, second you present your proposal or
    • opportunity and third you follow up with them to extract a decision. All this doessound very simple.Yet people fail; fall flat on their face because as it may look on the surface, InternetNetwork Marketing is not all that simple like saying get, set and go. It needsintricate planning and execution. Careful evaluation on the way. Applying minuteand major course corrections all the time to avoid or bypass rough weather, roadblocks or air pockets and picking up any rewards at the same time.It is therefore extremely important to understand what Internet Network Marketingor MLM Online Marketing is? Without the basic knowledge of these terms it willbe futile to expect positive results. The first and most important fact is that theterms Internet Network Marketing and MLM Marketing are the same. There is nodifference. Now let’s start cracking the code.As is pretty obvious from the term, and as discussed earlier, this marketingapproach is a “Multi Leveled” or multi functional approach with multiple revenuestreams. It involves networking with people and naturally since we are in“Business”, we don’t network to have a chat only, but, that chat must result in atransaction for financial gains.To put it simply, Internet Network Marketing entails not only Networking orconnecting with people but developing a relationship of trust. You develop trust bydisplaying a value gain for your prospects and presenting your opportunity in acarefully maneuvered manner, as the most appropriate solution to their problems orneeds. However the opportunity should only be presented once they seek youradvice. They seek you advice as they trust you and like you.In this process the relationship results into a “buy” for the person or transaction foryou as a win-win situation.Remember the entire basis of MLM system is to lead your prospect with a valueproposition.One could very well argue why waste your time and effort in a lengthy process,when one could display the product in a window and sell. The difference is that indirect sale you are strictly creating a business acquaintance and not a relationshipwhich lasts for a few minutes during the process. In online MLM, on the other
    • hand you have developed a relationship of trust, liking and most probably ofdependence, if you have handled it following the MLM system.Let’s analyze it further. What you did and what you are likely to gain against thedirect sale approach. You have not just earned a customer, but also a spokesperson, a recruit or an addition to your down line. You can now see him buy otherproducts from you. Not only this, he is going to promote you and your products tohis contacts, creating your second down line and his first. Do you now see how thisworks; you see the benefits of multi level marketing or MLM and online Networkmarketing. Give it six months to a year and you won’t be able to count the tiers inyour down line. Now here is a rider, “provided you do it right”. How do you dothis right?The big question is how you find people or TRAFFIC. Traffic to contact and turnthem into LEADS. Once you develop relationship they become yourPROSPECTS. If there is no traffic, there are no leads development, no prospects,and no opportunity to present your proposal, no buyer and no down line. End of theroad. Is this what you are looking for? NO, yes I expected you to say that.So go out and get TRAFFIC, convert to LEADS, convert to PROSPECTS, convertto RECRUITS! That’s the real business!We have so far discussed about the basics of Internet Network marketing. That’snot enough. It only told us about the “A” to “Z” alphabets. But we want to writewords so that we could write sentences and eventually internet marketing articlesor contents like this. I remember how I did that and I am sure that you also did thesame, went to school and learnt. Well here also the process is the same - Just learnthe MY LEAD SYSTEM PRO from MLSP. I did the same, as there is no substitutefor learning. Remember Internet Marketing is here to stay.Look for my next post on the “How To” aspect of Internet Network Marketing!Best of luck in your Network marketing efforts.April, 2012