Using New Media and Communications Technologies with Newcomers to Canada
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Using New Media and Communications Technologies with Newcomers to Canada

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Workshop presented at Ontario Health Promotion Summer School.

Workshop presented at Ontario Health Promotion Summer School.

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  • 1. Click here Using New Media and Communications Technologies with Newcomers to Canada Chris to phe r Wulff, Social Planning Toronto Marc o Campana , Ontario Council of Agencies Serving Im igrants (OCASI) m
  • 2. A Quick Overview  Introduction  Profile  Strategies  Tools  Resources
  • 3. Introduction It’s about: • Learning to work/listen online • Having a strategy • Choosing the right tools for you • Managing your workflow • Avoiding “Garbage Overload” • Becoming a proficient information manager – find the right information for the right people at the right time • Learning to share and collaborate – becoming an aggregator
  • 4. Web 2.0 5 Pillars of the Modern Internet • Ease of Use • Trusted Networks • Everyone Can Publish • Act/Pass(ive) • Media Rich
  • 5. Newcomers Online – A Profile Who’s Online and What do They Want From Me?  Newcomers to Canada – 78%  Youth and Young Adults - 96% (but 51 per cent of Canadians aged 60 and older are online users)  Service Expectations  Immediacy  Peer Networks  Consistency  Accuracy  Expertise
  • 6. Newcomers Want Online Services! Some examples:  Some examples of newcomer websites  Settlement.Org  Loonlounge.com  Canadiandesi.com  A Canada Immigrant's Blog  Skills for Change - online video  Skills for Change - online courses  OCASI - customized mapping  OCASI - online courses
  • 7. Newcomers Want Online Services! But, what do we give them? What’s the right service?
  • 8. WE Want Online Services! What if increased use of online tools could save us time, free us up to do more interesting work, get us the information we needed to do our jobs more efficiently, effectively?
  • 9. Strategies  Core - listen, fail informatively, and evolve  Daily Routine – process, discipline - challenging  Sharing – collaborating, informing, developing expertise  Responding – are you listening strategically?
  • 10. Strategies Getting your organization ready to listen  Why are you listening? What are your mission goals?  Come up with at least Five Ways You Plan to Use the Information (link to day-to-day action)  What’s Your Internal Process? How will you organize your listening? http://beth.typepad.com/beths_blog/2009/02/getting-your-nonprofit-organization-ready-to-listen-.html
  • 11. Learn as You Go
  • 12. Tools
  • 13. Tools
  • 14. Tools
  • 15. Tools
  • 16. Tools Let’s review a few:  Email (Yes! Email)/e-Newsletters/Watchthatpage/RSS to email  Google Alerts  RSS and Twitter  Social Networks/Online Communities (Facebook, LinkedIn, Ning, etc.)  Social Bookmarking - Delicious, Diigo  Mobile?  Google CSE
  • 17. Ease of Use Essential
  • 18. Tools - Email as Web 2.0? Email
  • 19. Tools- eNewsletters/email lists
  • 20. Tools – RSS to Email
  • 21. Tools - Watchthatpage
  • 22. Tools – Google Alerts
  • 23. Tools – Google Alerts
  • 24. Tools – Google Alerts
  • 25. Tools - RSS Actively Passive
  • 26. Tools - RSS
  • 27. Tools - RSS
  • 28. Tools - RSS
  • 29. Tools - RSS
  • 30. Tools - Twitter
  • 31. Tools - Twitter
  • 32. Tools - Twitter
  • 33. Tools - Trusted Networks Social Networks
  • 34. Tools - Trusted Networks Social Networks Roll Your Own Social Network
  • 35. Tools - Trusted Networks Social Bookmarks C R A P Te s t C u rre n c y R e lia b ilit y A u t h o r it y P u r p o s e / P o in t o f V ie w
  • 36. Tools – Mobile?
  • 37. Custom Search Engines
  • 38. Pulling it all together?
  • 39. Media Rich
  • 40. Click Here - Using New Media Technologies How Much Time?
  • 41. Resources How I learned to stop worrying and love the early adopters!
  • 42. Resources http://socialmedia-listening.wikispaces.com/ http://www.wearemedia.org http://wiki.healthnexussante.ca Setting the Stage/Strategy Blogs to Follow Daily Routines Practical Tool Examples and Explanations Learn Play!
  • 43. Images  http://www.flickr.com/photos/tyla/2613836330/  http://www.flickr.com/photos/luc/1824234195/  http://www.flickr.com/photos/matthamm/294555912  http://www.flickr.com/photos/w5nyv/455756468/ 8  http://www.flickr.com/photos/dan_h/667441709/  http://www.flickr.com/photos/dailypic/1459055735/  http://www.flickr.com/photos/sparktography/248514  http://www.flickr.com/photos/cambodia4kidsorg/322 7794/ 6367547/sizes/o/  http://www.flickr.com/photos/skemsley/3554049015  Webinar:Twitter for Nonprofits - Jeff Patrick, Common Knowledge  http://www.flickr.com/photos/archiemcphee/340197  http://www.flickr.com/photos/i-1326/2968175502/ 4951/  http://www.flickr.com/photos/debschultz/192555548  http://www.flickr.com/photos/timheuer/143007903/ 5/sizes/o/  http://www.flickr.com/photos/bre/448847262/  http://www.flickr.com/photos/stabilo-boss/93136022/  http://www.flickr.com/photos/zachinglis/41443867/ in/pool-web2dot0diagrams  http://www.flickr.com/photos/cambodia4kidsorg/290  http://www.flickr.com/photos/ycc2106/134414023/ 6235414/  http://www.flickr.com/photos/abiesudiono/3640386883/  http://farm4.static.flickr.com/3027/2905389559_d3e  http://www.flickr.com/photos/nielsvk/258851215/ c3e6530.jpg  http://www.flickr.com/photos/adunne/286285676  http://www.flickr.com/photos/erio/51737097/