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VC/PE: Managing Your Online Identity
VC/PE: Managing Your Online Identity
VC/PE: Managing Your Online Identity
VC/PE: Managing Your Online Identity
VC/PE: Managing Your Online Identity
VC/PE: Managing Your Online Identity
VC/PE: Managing Your Online Identity
VC/PE: Managing Your Online Identity
VC/PE: Managing Your Online Identity
VC/PE: Managing Your Online Identity
VC/PE: Managing Your Online Identity
VC/PE: Managing Your Online Identity
VC/PE: Managing Your Online Identity
VC/PE: Managing Your Online Identity
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VC/PE: Managing Your Online Identity

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This is a presentation I gave at a Reuters seminar on using social media to manage your private equity or venture capital firm's online identity.

This is a presentation I gave at a Reuters seminar on using social media to manage your private equity or venture capital firm's online identity.

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Transcript

  • 1.
    • Managing Your Firm’s Online Identity
    • Seth Levine
    • Foundry Group
    ©2009, Foundry Group LLC, Proprietary and Confidential
  • 2. Many firms are already blogging… ©2009, Foundry Group LLC, Proprietary and Confidential
  • 3. … and using social media ©2009, Foundry Group LLC, Proprietary and Confidential
  • 4. VC partners using social media ©2009, Foundry Group LLC, Proprietary and Confidential
  • 5. Foundry Group’s use of social media ©2009, Foundry Group LLC, Proprietary and Confidential
  • 6. Foundry Group’s use of social media ©2009, Foundry Group LLC, Proprietary and Confidential
  • 7. Some of the benefits to blogging ©2009, Foundry Group LLC, Proprietary and Confidential
  • 8. Why people come to our blog ©2009, Foundry Group LLC, Proprietary and Confidential People come to our blog to learn about:
      • our companies
      • our investment focus
      • our themes
  • 9. How to have a successful venture blog
    • Be clear about your motives
    • Full buy-in from your partners
    • Set boundaries
    • Figure out your editorial control
    • Create original content
    • Be regular
    ©2009, Foundry Group LLC, Proprietary and Confidential
  • 10. Even if you don’t want to participate
    • People are talking about you and your portfolio companies . . .
    ©2009, Foundry Group LLC, Proprietary and Confidential
  • 11.
    • . . . right now
    ©2009, Foundry Group LLC, Proprietary and Confidential
  • 12. Technologies to help you pay attention
    • Gist
    ©2009, Foundry Group LLC, Proprietary and Confidential
  • 13. Technologies to help you pay attention
    • Filtrbox
    ©2009, Foundry Group LLC, Proprietary and Confidential
  • 14. Final Thoughts
    • Engage
    • Thoughtfully
    • Now
    ©2009, Foundry Group LLC, Proprietary and Confidential

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