Guy Kawasaki's New Truemors Speech - A little scoop from Andy Sernovitz

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6 comments

+ djani 2 years ago
Why do people not take into account the opportunity costs? What if Guy has to spends 3-4 years doing this while turning down offer to be CEO at some hot startup and startup goes IPO while treumors goes nowhere?

Every choice in our life has tradeoffs. Some obvious and some not so.
+ qayang 2 years ago
While a great point is that it costs almost nothing to start a web business these days, one important 'cost' that is not included (and is a key reason people even know about Truemors) is the fact that Guy Kawasaki is the founder and head pitch person -- I would call that... 'priceless'.
+ guestc5cecd 2 years ago
wow i love Guy Kawasaki dude keep the ball rolling
+ Jeff Mcneill 3 years ago
At that cost, a high risk doesn't really matter, these are small bets.
+ cvslideshare 3 years ago
Great but are you gonna make money out of it?
One more social media site...are we back in the bubble all over again?... are you guys serious? what is the point?
+ Jonathan Boutelle 3 years ago
That's an expensive logo! (Relative to the software development costs, that is)

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Guy Kawasaki co-founder
Web 2.0, User-Generated Content, Citizen Journalism, Long-Tail, Social Media Site for $12,107.09 How I built a
0
number of business plan drafts
0
number of pitches made to venture capitalists
7.5
number of weeks from registering truemors.com to launching it
$ 4,500
cost of software development
$ 4,824.13
cost of legal fees
$ 399
cost of logo
$ 1,115.05
cost of domain registrations
$ 12,107.09
grand total of all costs
for a copy send an email to: [email_address] presentation created by: www.ethos3.com Ethos3 Communications