Keyword Research and Your Content Tracking Spreadsheet
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Keyword Research and Your Content Tracking Spreadsheet

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    Keyword Research and Your Content Tracking Spreadsheet Keyword Research and Your Content Tracking Spreadsheet Presentation Transcript

    • Create a Content Tracking Spreadsheet
      1-Slide Overview
      Perform Keyword Research
      Use SpyFu, SEMRush, WordTracker, competitor meta data, etc
      Filter, sort and organize keyword data by frequency
      Build a Content Tracking Spreadsheet
      Include columns for Category, Page Name, Image Name, Title, Description, etc
      Include columns for Search Volume, Rank as of, Conversion Rate, & CTR
      Reference: http://bit.ly/content-tracking by Steve Wiideman
    • About Steve Wiideman
      Wiideman has been working with Search Engine Optimization Since 2003 and authored several eBooks on the topic while working with Fortune 100 & 500 organizations.
      He has been featured in Entrepreneur Magazine, Response Magazine, National Journal, Visibility Magazine and many industry blogs, including the Marketing Sherpa Blog.
      He is currently a consultant to several corporate brands. In 2011, Wiideman is working with his team on Creative Search Strategies, an Internet Marketing webinar series and promoting his eBook SEO in a Day, which can be found by searching “free SEO eBook” in Google.
      Steve Wiideman
      www.SEOSteve.com
      Facebook.com/stevewiideman
      P. (562) 732-4417
      E.info@seosteve.com
      @seosteve