1. If you are going to succeed at building a list of subscribers
and clients, then do what successful list builders do. A
successful list builder is one that understands all the
processes of building a list of subscribers; from the initial
traffic, to lead capture to connecting and selling.
2. In addition, this person is a business owner and sees the
potential in a particular niche or market that can be
developed and monetized.
3. The challenge for beginners is putting together all the
facets and components so he or she can get the list
developing and growing as soon as possible. These
challenges can be overcome but there are steps that need
to be taken in order to get the business built.
4. Here are the Steps that you need to take if you are going
to build a list of subscribers and clients:
5. 1. Use a squeeze page. This lead capture process forces the
searcher to take action if they desire to receive the
information that you have available to them.
6. 2. Use the numbers. The power of numbers needs to be on
your side. The more people you have subscribing and
opting in to your list, the more sales you should be able to
make if the products and/or services are what your
subscribers are in need of.
7. 3. Test and track everything that you do. Now you can go
to great lengths and dig deep with testing and tracking,
but be mindful that you need the numbers to do this. In
order to test you need to have enough subscribers.
8. 4. Treat your subscribers with respect. Treat your
subscriber right and you will have a one that stays around
for the long-term and may become a client or customer.
When subscribers get to know you they will either take it
to the next level and begin to like you and what you are
offering or they will unsubscribe or delete your messages.
9. 5. Sell on the back end. Back end sales are where you can
increase your revenues, so make sure to have products or
services that are strategically placed in your sequence of
email messages and even after the searcher opts in to
your list.
10. 6. Focus on one or two sources of traffic. Start out by
focusing on one to two traffic sources and see if they pan
out and work for you. Then once you know how the traffic
source works you can decide to grow it or move on to
another source of traffic.