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SEO and Social Media September 2013 Round Up
SEO and Social Media September 2013 Round Up
SEO and Social Media September 2013 Round Up
SEO and Social Media September 2013 Round Up
SEO and Social Media September 2013 Round Up
SEO and Social Media September 2013 Round Up
SEO and Social Media September 2013 Round Up
SEO and Social Media September 2013 Round Up
SEO and Social Media September 2013 Round Up
SEO and Social Media September 2013 Round Up
SEO and Social Media September 2013 Round Up
SEO and Social Media September 2013 Round Up
SEO and Social Media September 2013 Round Up
SEO and Social Media September 2013 Round Up
SEO and Social Media September 2013 Round Up
SEO and Social Media September 2013 Round Up
SEO and Social Media September 2013 Round Up
SEO and Social Media September 2013 Round Up
SEO and Social Media September 2013 Round Up
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SEO and Social Media September 2013 Round Up

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This is the latest SEO and Social Media presentation I gave at MintTwist's most recent lunch time learning sessions. It highlights some of Google's most recent updates and showcases some cool social …

This is the latest SEO and Social Media presentation I gave at MintTwist's most recent lunch time learning sessions. It highlights some of Google's most recent updates and showcases some cool social media campaigns.

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Transcript

  • 1. SEOANDSOCIAL-LUNCHTIMELEARNING 18TH SEPTEMBER2013
  • 2. SEO SUMMARY Changes to SERPs Google updates Back to SEO fundamentals
  • 3. In-depth articles go live http://www.seroundtable.com/google-in-depth-articles-17191.html CHANGES TO SERPS
  • 4. The carousel comes to mobile CHANGES TO SERPS
  • 5. Knowledge Graph integrates with Google+ Recent posts CHANGES TO SERPS
  • 6. UNNAMEDALGORITHMUPDATE-20TH AUGUST2013 UNNAMEDALGORITHMUPDATE-4TH SEPTEMBER2013 UNNAMEDALGORITHMUPDATE-12TH SEPTEMBER2013 http://www.san-x.jp http://www.sanrio.com http://www.seroundtable.com/category/google-updates GOOGLE UPDATES
  • 7. Google Webmaster Tools – Manual Action notifications Reconsideration Requests become Request a Review GOOGLE UPDATES
  • 8. GOOGLE UPDATES
  • 9. On page optimisation Quality website Quality content “INGENERAL,WEBMASTERSCANIMPROVE THERANKOFTHEIRSITESBYCREATING HIGH-QUALITYSITESTHATUSERSWILL WANTTOUSEANDSHARE.” https://support.google.com/webmasters/answer/34432?hl=en SEO FUNDAMENTALS
  • 10. Google+ #winning London Fashion Week campaigns News round up SOCIAL SUMMARY
  • 11. Google+ has become the second most popular social network in the US behind Facebook It’s here, it’s queer, circle it! Twitter falls to fourth for women It’s all about engagement Facebook still trounces all competition http://www.emarketer.com/Article/Google-Trumps-Twitter-Earning-Second-Place-Total-US-Social-Account-Holders/1009937 GOOGLE+
  • 12. #ootd #niveasoft http://www.nivea.co.uk/experience/ext/en-GB/Soft LONDON FASHION WEEK
  • 13. Burberry dominates 33,492 social metions #FROWers http://www.thedrum.com/news/2013/09/17/burberry-dominates-out-all-designers-so-far-london-fashion-week LONDON FASHION WEEK
  • 14. Topshop creates interactive fashion show with Google+ http://www.youtube.com/watch?v=-xhKfcWybr4 LONDON FASHION WEEK
  • 15. Experiential marketing http://www.youtube.com/watch?v=-xhKfcWybr4 LONDON FASHION WEEK
  • 16. App integration http://www.youtube.com/watch?v=-xhKfcWybr4 LONDON FASHION WEEK
  • 17. GOOGLE+LAUNCHESEMBEDDABLEPOSTS FACEBOOKLAUNCHES‘PROFESSIONALSKILLS’ INSTAGRAMREACHES150MILLIONUSERS-LAUNCHINGADSIN2014 TWITTERREACHES15MILLIONUKACTIVEUSERS-NEWUKMD NEWS ROUNDUP
  • 18. MOSTPOPULAR SOCIALINTERACTION INTHEUKINAUGUST2013 ? ? ? http://www.socialbakers.com/reports/regional/august-2013-social-media-report-facebook-pages-in-united-kingdom NEWS ROUNDUP
  • 19. THANKS FOR LISTENING  @seocolin www.minttwist.com

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