SEOANDSOCIAL-LUNCHTIMELEARNING
18TH SEPTEMBER2013
SEO SUMMARY
Changes to SERPs
Google updates
Back to SEO fundamentals
In-depth articles go live
http://www.seroundtable.com/google-in-depth-articles-17191.html
CHANGES TO SERPS
The carousel comes to mobile
CHANGES TO SERPS
Knowledge Graph
integrates with Google+
Recent posts
CHANGES TO SERPS
UNNAMEDALGORITHMUPDATE-20TH AUGUST2013
UNNAMEDALGORITHMUPDATE-4TH SEPTEMBER2013
UNNAMEDALGORITHMUPDATE-12TH SEPTEMBER2013
...
Google Webmaster Tools – Manual Action notifications
Reconsideration Requests become Request a Review
GOOGLE UPDATES
GOOGLE UPDATES
On page optimisation
Quality website
Quality content
“INGENERAL,WEBMASTERSCANIMPROVE
THERANKOFTHEIRSITESBYCREATING
HIGH-QU...
Google+ #winning
London Fashion Week campaigns
News round up
SOCIAL SUMMARY
Google+ has become the second most popular social
network in the US behind Facebook
It’s here, it’s queer, circle it!
Twit...
#ootd #niveasoft
http://www.nivea.co.uk/experience/ext/en-GB/Soft
LONDON FASHION WEEK
Burberry dominates
33,492 social metions
#FROWers
http://www.thedrum.com/news/2013/09/17/burberry-dominates-out-all-design...
Topshop creates
interactive fashion
show with Google+
http://www.youtube.com/watch?v=-xhKfcWybr4
LONDON FASHION WEEK
Experiential
marketing
http://www.youtube.com/watch?v=-xhKfcWybr4
LONDON FASHION WEEK
App integration
http://www.youtube.com/watch?v=-xhKfcWybr4
LONDON FASHION WEEK
GOOGLE+LAUNCHESEMBEDDABLEPOSTS
FACEBOOKLAUNCHES‘PROFESSIONALSKILLS’
INSTAGRAMREACHES150MILLIONUSERS-LAUNCHINGADSIN2014
TWI...
MOSTPOPULAR
SOCIALINTERACTION
INTHEUKINAUGUST2013
? ? ?
http://www.socialbakers.com/reports/regional/august-2013-social-me...
THANKS FOR LISTENING 
@seocolin www.minttwist.com
Upcoming SlideShare
Loading in …5
×

SEO and Social Media September 2013 Round Up

561 views
498 views

Published on

This is the latest SEO and Social Media presentation I gave at MintTwist's most recent lunch time learning sessions. It highlights some of Google's most recent updates and showcases some cool social media campaigns.

Published in: Technology, Business
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
561
On SlideShare
0
From Embeds
0
Number of Embeds
7
Actions
Shares
0
Downloads
1
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

SEO and Social Media September 2013 Round Up

  1. 1. SEOANDSOCIAL-LUNCHTIMELEARNING 18TH SEPTEMBER2013
  2. 2. SEO SUMMARY Changes to SERPs Google updates Back to SEO fundamentals
  3. 3. In-depth articles go live http://www.seroundtable.com/google-in-depth-articles-17191.html CHANGES TO SERPS
  4. 4. The carousel comes to mobile CHANGES TO SERPS
  5. 5. Knowledge Graph integrates with Google+ Recent posts CHANGES TO SERPS
  6. 6. UNNAMEDALGORITHMUPDATE-20TH AUGUST2013 UNNAMEDALGORITHMUPDATE-4TH SEPTEMBER2013 UNNAMEDALGORITHMUPDATE-12TH SEPTEMBER2013 http://www.san-x.jp http://www.sanrio.com http://www.seroundtable.com/category/google-updates GOOGLE UPDATES
  7. 7. Google Webmaster Tools – Manual Action notifications Reconsideration Requests become Request a Review GOOGLE UPDATES
  8. 8. GOOGLE UPDATES
  9. 9. On page optimisation Quality website Quality content “INGENERAL,WEBMASTERSCANIMPROVE THERANKOFTHEIRSITESBYCREATING HIGH-QUALITYSITESTHATUSERSWILL WANTTOUSEANDSHARE.” https://support.google.com/webmasters/answer/34432?hl=en SEO FUNDAMENTALS
  10. 10. Google+ #winning London Fashion Week campaigns News round up SOCIAL SUMMARY
  11. 11. Google+ has become the second most popular social network in the US behind Facebook It’s here, it’s queer, circle it! Twitter falls to fourth for women It’s all about engagement Facebook still trounces all competition http://www.emarketer.com/Article/Google-Trumps-Twitter-Earning-Second-Place-Total-US-Social-Account-Holders/1009937 GOOGLE+
  12. 12. #ootd #niveasoft http://www.nivea.co.uk/experience/ext/en-GB/Soft LONDON FASHION WEEK
  13. 13. Burberry dominates 33,492 social metions #FROWers http://www.thedrum.com/news/2013/09/17/burberry-dominates-out-all-designers-so-far-london-fashion-week LONDON FASHION WEEK
  14. 14. Topshop creates interactive fashion show with Google+ http://www.youtube.com/watch?v=-xhKfcWybr4 LONDON FASHION WEEK
  15. 15. Experiential marketing http://www.youtube.com/watch?v=-xhKfcWybr4 LONDON FASHION WEEK
  16. 16. App integration http://www.youtube.com/watch?v=-xhKfcWybr4 LONDON FASHION WEEK
  17. 17. GOOGLE+LAUNCHESEMBEDDABLEPOSTS FACEBOOKLAUNCHES‘PROFESSIONALSKILLS’ INSTAGRAMREACHES150MILLIONUSERS-LAUNCHINGADSIN2014 TWITTERREACHES15MILLIONUKACTIVEUSERS-NEWUKMD NEWS ROUNDUP
  18. 18. MOSTPOPULAR SOCIALINTERACTION INTHEUKINAUGUST2013 ? ? ? http://www.socialbakers.com/reports/regional/august-2013-social-media-report-facebook-pages-in-united-kingdom NEWS ROUNDUP
  19. 19. THANKS FOR LISTENING  @seocolin www.minttwist.com

×